Equity

For our Wednesday show this week, Natasha and Alex hosted a PR roundtable. Yep, our promise back when Alex Konrad came on the program to chat funding rounds is being fulfilled. Here's who joined us:Amy Widdowson, VP Corporate Communications at Zeno Group and newsletter writer extraordinaire Kelsey Cheng, PR Director at Walker SandsCreighton Vance, Media Strategist at Mission North and maker of musicWe had a few things to chat about, so we broke the show into a few sections: Today's PR world: The impact of COVID-19, burnout, what their work entails, and some tips for startups.The sheer pace of news today: The evolution of client expectations, managing clients themselves, and burnout.Tech vs. Media: We chatted content marketing, sharing details with the press, and why the media never shares drafts of stories before they go out.Frankly it was a very good time and a fun chat. Shoutout to our guests for arriving early and being very put together. May all podcast guests in the future learn from such efforts. One gu