Foodnavigator-usa Podcast
Soup-To-Nuts Podcast: Danone’s innovation strategy focuses on ‘big bets’ of protein, enhanced plant-based & the biome
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:26:11
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Sinopsis
In an era where money is tight for consumers and companies alike, and leeway for new products to fall short of expectations is even tighter, many CPG companies are rethinking their innovation investment strategy to make fewer but bigger bets – a strategy that is paying off for Danone.
