Action And Ambition

Welcome to another episode of Action & Ambition with your host, Andrew Medal. Today’s guest is Jay Ives. Jay Ives is the founder of Jives Media. Jay lives at the crossroads of storytelling, design, data, and tech. As a lifecycle marketer, his goal is to strengthen the relationship between businesses and customers by turning engagement opportunities into meaningful, profitable moments. From Fortune 500 organizations to high-growth startups, Jay has led marketing teams to increase awareness, activation, and retention by better understanding their customer. You’re going to love this episode. Let’s get to it! What advice has Jay been teaching during the pandemic? (1:16) Jay says the stats are as follows; there are about 30 million small businesses that employ nearly 60 million workers in the U.S. One in 5 small businesses has shut down since January.  Jay wants to do as much as he can to help these local businesses.  The truth of the matter is that they’re not getting the proper funding from the government r