The Disruptive Entrepreneur

Discover today how identifying your uniqueness can set you apart in a saturated market. Join Rob today as he outlines how you can extract your own uniqueness by drawing on your own life experience, asking friends, family and previous clients why they think you’re unique and how you can use this to your advantage.   KEY TAKEAWAYS One reason why it is important to show your uniqueness is that it will differentiate you in a crowded market, and it will differentiate you from the rest. Secondly, being unique is great leverage and makes you memorable to your clients. The more memorable you are, the more reach you will gain for your business and thus your marketing costs will be lower. In order to extract your own uniqueness, you must first listen to what other people find different and unique about you. Use your social media resources to find out what people like about you and what they find unique about you. Use these answers to find out what people are consistently saying about your product or service that is u