Wharton Business Radio Highlights
Alexa, Can You Do My Holiday Shopping? New Research Explores How Customers Use Technology to Shop
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:09:12
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Sinopsis
Wharton Associate Professor of Marketing Pinar Yildirim joins the show to discuss her new research on brand loyalty and shopping with technology. Hosted on Acast. See acast.com/privacy for more information.
