Leaders Podcast

Two Circles co-founder Gareth Balch and his entrepreneurial journey.Welcome to Founders Keepers, the podcast series about entrepreneurship and business building from the Leaders Sport Business podcast. Two Circle co-founder Gareth Balch is the featured guest on this episode. Balch represented Great Britain as an 800 metre runner before moving into the world of sports business, first with Goodform, and then in the commercial strategy team at Manchester City. In 2011, at the age of 28, Balch founded Two Circles alongside Matt and Claire Rogan.Conceived as a digital agency focused on helping sports rights holders develop direct relationships with fans, Two Circles’ marketing mandate matched its business plan perfectly, and it very quickly established itself as the data driven agency in sport. It’s gone on to hoover up business across the UK and Europe – and latterly in the US and internationally too – and is a serial winner of the Agency of the Year gong at the Sport Industry Awards.Since inception, Two Circles