Early Edition with Kate Hawkesby

Ted Zorn: Professor of Communication says negative intensification bias is a real thing

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Sinopsis

You may have heard about ‘netiquette’. The tips and tricks so your emails in lockdown don't start accidentally offending or disrespecting colleagues. A new study shows, no matter how much you try avoid sounding ruder than you'd like, the recipient's likely to find something to be offended by.  It's a real thing - called negative intensification bias.  Professor of Communication at Massey University, Ted Zorn joined Kate Hawkesby. LISTEN ABOVESee omnystudio.com/listener for privacy information.