Early Edition with Kate Hawkesby

A good lesson emerged out of yesterday – don’t forget what you're really about. Starship Foundation, in rejecting half a million bucks because it came from horse racing (which by the way is not illegal, nor is gambling) made a big mistake, and one they should have fessed up to straight away. Their remit is sick children and helping them and their families however they can, not spending time and money on public image and branding. Starship knew exactly what they had done a whole day before the story broke. Not only that, they knew Mark Chittick was going public with it. They knew because several media outlets frantically chased them for their response, giving them several opportunities to respond and offer up their side of the story. Nothing. They went to ground. A small written statement making not a lot of sense did them no favours, no one fronted on it. So the story ran and ran and ran.. it ran all day. It filled talkback shows, it filled newspaper comments sections, it filled up text machines and emails, S