Marketing Your Attraction

Can you explain what you do in one sentence?

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Sinopsis

Your listener challenge: Explain what you do in one sentence using a Character, a Problem, a Plan, & vision of Success.Using pointers from “Building a StoryBrand: Clarify Your Message So Customers Will Listen” by Donald Miller (available here: https://amzn.to/2kOGSFY) we discuss the importance of explaining the whole story to your customers.Send us your one-liners for a chance to be featured on the show!Email: philip@gantom.comSubscribe to show notes: www.marketingyourattraction.comNEWS1. AT&T Shape Conference at Warner Bros. (Entertainment/Technology/VR/AR)-Red Hydrogen Holographic Phone-Brent Bushnel from Two-Bit Circus Presentation (Launching 50,000 square foot Micro-Amusement Park in LA later this year)Brad’s takeaways from Two-Bit’s Presentation:Scalability and immersion are opposing forces. Future Successful Experiences will be immersive, out-of-home, social, intuitive and as a bonus meaningful.Videos will eventually be posted at: https://shape.att.com 2. Mary Meeker’s Annual Internet Trends Rep