Listing Bits

Listing Bits EP080: Does ‘Your Listing, Your Lead’ Jive with IDX Attribution Policy? – with Michael Wurzer, Greg Fischer & Andy Woolley

Informações:

Sinopsis

Two years ago, NAR policy was updated to give brokers and agents attribution rights, meaning they get to decide how they appear in listings.   But Homes.com employs a ‘your listing, your lead’ model, displaying the listing agent’s contact information.   So, does this comply with NAR’s attribution policy? And what else do we need to think about as companies like Zillow and Homes.com switch to IDX?   On this episode of Listing Bits, Michael Wurzer, CEO of real estate software company FBS, Greg Fischer, Owner of indie brokerage West + Main, and Andy Woolley, VP of Industry Development at Homes.com, join us to consider how ‘your listing, your lead’ jives with NAR’s IDX attribution policy.   Andy explains how ‘your listing, your lead’ differs from the referral model used on other sites, and Greg asks what is changing at Homes.com now that it’s a participant in the MLS.   Listen in for Michael’s insight on the repercussions on policy that come with mixing different use cases for data feeds and find out why it’s imp