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In today's episode of The Kelly Roach Show, Kelly talks with the President of Kelly Roach International, Danielle Cevallos, about strategies which can help you lead your company during a contracting economy. Almost everyone has asked Kelly the same few questions in recent months, "Are we heading into an economic downturn? and "how the heck am I going to survive this craziness in this market? How is it going play out?" So Kelly brought Danielle back onto the show to talk about the state of the economy, and share strategies to help you best run your business during an uncertain market. Also in this episode: The importance of having a strategy to nurture leads Focusing on the top of the funnel vs. the bottom of the funnel The importance of creating quality content How the sales cycle is reverting to more natural buying cycles Stay Connected With Danielle: Follow Danielle on LinkedIn and Instagram Join The Advance Innovation Society Stay Connected With Kelly:  Follow Kelly on Instagram | LinkedIn | Facebook | Y