Leaders Podcast

The Legends Co-President on the multi-leader model, and the Atlanta Hawks’ CMO on the meaning of authentic leadership. Hello and welcome to Leaders and how they lead, the podcast that brings all manner of sporting CEOs into the Leaders studio to ask them how they manage – and to nudge and nurdle them into thinking deeper about what they do on a day-to-day basis. This week’s guest is Mike Tomon, Co-President and COO at premium experiences and sports sales hothouse Legends, which was founded in 2008 through a ground-breaking partnership between the New York Yankees and the Dallas Cowboys. Tomon joined the company in 2014, having previously played a key commercial role in AEG’s Global Partnerships team.  A key cog in Legends’ Co-President leadership structure, Tomon leads global business development and identifies new opportunities for growth and innovation across the company; he also oversees Legends’ marketing, creative and communications divisions. He has negotiated over half billion dollars in strategic part