The Extraordinary Podcast - With Tobias Dahlberg

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 46:26:50
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Sinopsis

In a world where mediocrity is a losing formula, the most successful people, brands and companies understand that the way to stand out and make a difference requires the extraordinary. In this podcast, entrepreneur and strategist Tobias Dahlberg (The Future Academy, Wonder Inc., and Kokoro & Moi) shares game-changing insights on the topics of brand and business development and personal growth. Learn directly from world-class thinkers and practitioners who share their best insights and wisdom, and apply their ideas to your life, your brand and your business.

Episodios

  • Why You Need A Productized Service Offering

    20/06/2022 Duración: 09min

    If you're in the professional services space (agency owner, consultant, coach, etc.) one of the SMARTEST things you can do is to PRODUCTIZE your service(s). When you think of your service as a product, you will start to STANDARDIZE it, so that you can deliver a specific outcome repeatedly over time. The main benefits are: -You can get higher margins -Your business becomes more predictable -You can grow and scale your business and...you can remove yourself as the BOTTLENECK of your business. Interested? Join Beta™ - our brand new program for owners of professional services firms who want to productize their services. thefutureacademy.com/meeting In 30 days, you'll launch and work with paying clients. 100% ROI Guarantee.  

  • Three Shifts For Massive Profitability

    02/06/2022 Duración: 12min

    Have you ever listened to someone more experienced than you as they told you something important....yet you chose to ignore it?I know I have.During the first seven years running my brand consultancy, I ignored not only what I learned from industry leaders and gurus, I ignored my own advice...the advice I gave my clients as a strategist...I feel like such an idiot...but I more or less wasted seven years building my agency the wrong way...I am talking about the same way practically everyone builds and operates their agency, consulting firm...or any professional service firm.Hope you enjoy the episode.

  • Profitability - The Lifeblood Of Your Agency Business

    24/05/2022 Duración: 26min

    Why do we measure business success based on revenues, when profits are the only thing that really matter. I mean, sure, size does matter (sometimes), but aren't you more interested in having a profitable business than a big one? In this episode, I share some principles for how to make your agency or consultancy profitable, how to avoid some common traps (I've been there....), and three "must" ideas you will have to implement to make your business profitable (and scalable).Hope you enjoy the episode.p.s. contact me at tobias [at] thefutureacademy.com if you'd like to share ideas or connect with me.We're working closely with agencies on the stuff I talk about in this episode. 

  • How BRAND Translates Into MONEY

    22/04/2022 Duración: 20min

    We all know BRANDS matter, but do you know how you can translate your brand-building investments and activities into MONEY?This could blow your mind!Learn a simple, powerful formula that connects to your brand.In addition to explaining how "brand" connects to revenue, and profit, I also share a couple of opportunities.1. I work with a small number of selected clients to implement strategies around brand- and offering development, client acquisition, and operations (based on my work around what I call The Simple Company). 2. I am launching a brand new membership service, which works la lot like a mastermind. It's for ambitious, visionary entrepreneurs who want to build 7 and 8 figure businesses (you don't have top be there yet), and who want to live a passionate life and have it all...experiences, relationships, growth, lifestyle...If you're interested, please email me at hello@thefutureacademy.com and I'll connect you with my team.     

  • Brand Consulting 2.0

    07/04/2022 Duración: 21min

    Brand consulting needs a serious upgrade.Let's be real.What used to work in "brand-building" does not work as well today.And the majority of the industry fails to make a decent living.I've been in this space for almost 15 years, and I've seen enough to say that it's time we stop doing it the old way...Brand strategy followed by "branding", a.k.a brand communications (visuals, messaging etc.) is simply not enough in a 2022 environment.Let's replace RE-BRANDING (as we know it) with RE-INVENTION.As brand consultants, we must hold ourself to a higher standard. We can bring more value that lawyers and business consultants at best. We combine strategy with creativity, which is how we can create magic for our clients.We're in the business of future creation, connecting companies and customers with a greater future.In this eposiode, I share what a better model looks like. It's a model I have practiced throughout my career, and it deliver because it's about driving innovation and business transformation through the le

  • How To Position Your Brand

    04/02/2022 Duración: 21min

    Positioning is one of the most important ideas in business. More than your brand strategy, your position is the heart of your business strategy. But how do you go about discovering your positioning?In this episode I share the framework I created about 10 years ago and used with hundreds of clients.It's as simple as it can be, and I am confident that it will help you.Dig out a pen and paper, and follow this simple exercise.if you want the tool sent to you, please email us at hello(at)thefutureacademy.com and we will send the framework.Hope you enjoy the episode.

  • The One Thing That Makes Your Business Unstoppable

    28/01/2022 Duración: 14min

    In this episode, I share the one thing any business needs to become unstoppable.When you ask people what they want the most, they don't usually mention this thing....but all entrepreneurs secretly crave it.I am talking about PREDICTABILITY.When your business is predictable, you don't have to live in a reactive, short-term mode.You can create, innovate and make strategic, long-term decisions that serve your mission and your ultimate dream.In this episode, I share what it takes.To check out more, check out this free training where I do deeper into this: www.thefutureacademy.com/simplecompany

  • How To Create Permanent Change

    20/01/2022 Duración: 18min

    Why is change so hard?Have you met the 800-pound gorilla?Have you tamed it?Check out this episode where I talk about the PROCESS for PERMANENT CHANGE.Hope you enjoy it.Pls share this with someone who needs to hear this.And don't forget to subscribe, share, and review ;)

  • How Brands Create Value And Differentiation

    17/09/2021 Duración: 17min

    This is THE most important era for brands. This is also the best time ever to become a brand consultant. In this episode, I talk about how brands create value and differentiate, and how mere product or service benefits won't suffice anymore. I explain my model for value creation and differentiation. You can use it to frame questions and ensure you are creating value on multiple levels (stacking value). If you are interested in learning more about brand consulting, go to :www.thefutureacademy.com/certifiedbrandconsultant

  • How To Perform Under Pressure

    03/08/2021 Duración: 12min

    Here's a GREAT insight and principle for you if you want to avoid feeling fear while you perform (on stage, video, podcast, or wherever). It's not about strategy, it's not about tactics....it's about something a lot BIGGER than that. Listen in to see what I mean, and I am sure you will agree.

  • The Purpose Of Entrepreneurship

    21/07/2021 Duración: 05min

    Let's get real about the purpose of entrepreneurship. It's not to hustle and suffer, it's not even to build a successful business. In this short episode, I share what I think you will agree is the purpose of it all... If you want to talk about how to achieve entrepreneurial freedom, book a free consultation at:www.thefutureacademy.com/book Free training:www.thefutureacademy.com/training 

  • Amplify What You Love - with K.Lee Marks

    24/05/2021 Duración: 30min

    In this episode of EXTRAORDINARY,  I talk to K-Lee Marks, Founder of The Podcast Farm.Get ready to get inspired by a brilliant man who transformed his life in less than a year, building a business around helping people create and launch podcasts that build their brand, business, and allow them to amplify what they love.I love his slogan...which is...Amplify What You Love.Who does not want that, right?Just check the alignment in his voice...here's a man doing what he loves, and he is crushing it.If you are a coach, consultant, or any other expert entrepreneur and you would like to learn how podcasting can help you get more of the good stuff...I suggest connecting with K.K-Lee Marks@thepodcastfarm (IG)www.podcast-farm.com

  • Activate Your Brand Purpose with Scott Goodson from StrawberryFrog

    03/05/2021 Duración: 49min

    The other day I had the privilege to sit down with Scott Goodson, founder and CEO of StrawberryFrog and talk about how to ACTIVATE BRAND PURPOSE.For the last 25+ years, Scott has worked with brands such as Google, P&G, Emirates Airlines, Walmart, Coca-Cola, Mercedes, and Truist.Beyond having a purpose and talking about it...some brands and companies are truly aligning their talk with their action.Scott just wrote a great new book on the subject...and it's called Activate Brand Purpose.Check out his book at:https://www.activatebrandpurpose.com/

  • The Biggest Problem With Entrepreneurship (And How To Fix It)

    26/04/2021 Duración: 25min

    Why do about 95% of entrepreneurs fail? Why do only 20% ever make money, and why do the majority lose money as entrepreneurs?In this episode, I will expose the truth...and I think you might feel it in your gut...because most people suffer from this thing called entrepreneurship in one way or the other. Check the full training:www.thefutureacademy.com/simpleco Get help with this right now:www.thefutureacademy.com/book Check out more:www.thefutureacademy.com/growthlab

  • Building An Agency With James Coulson

    14/04/2021 Duración: 38min

    In this episode, I talk to James Coulson from the Gold Coast in Australia about his entrepreneurial journey. This recording is the first of a series I call CHANGEMAKERS - Stories Of Creative Entrepreneurship.We  talk about mindset, commitment to growth, common mistakes, and how to avoid them...and lots more.If you're curious to learn more, join our free Facebook group at www.facebook.com/groups/tfacommunity

  • The Power Of Alignment

    10/03/2021 Duración: 17min

    Lately, I've had many discussions where it turned out that LACK OF ALIGNMENT was the problem.When we feel aligned with who we are and the future we want to create, we tend to feel motivated, inspired, confident, and excited about our lives.And the opposite is also true. When we feel out of alignment, well, our lives don't feel all that exciting. We get stuck; we get anxious, bored, we feel miserable, even depressed.Alignment, it turns out, is a BIG part of what makes us happy and fulfilled, or miserable. Talk to a coach and get in alignment (free of charge)www.thefutureacademy.com/book

  • The Power Of Being Data-Driven In Your Business

    29/01/2021 Duración: 17min

    In this episode, I share some updates about what we are doing at The Future Academy®, and talk about one of my favourite topics, something I neglected for too many years.I am talking about being DATA-DRIVEN in your decision-making, and how that will bring your CLARITY and CERTAINTY, probably the two most important qualities you need right now...am I right?If you want a FREE TOOL to help you become more data-driven, get the TFA BUDGET & TRACKING tool inside our Facebook Group at:https://facebook.com/groups/tfacommunityFind the video training + Google Sheet under UNITS - Tools & ResourcesHope to engage with you inside the group. 

  • How To Have Your Best Year Ever

    19/12/2020 Duración: 17min

    In this episode, I give you a sneak preview of the live challenge and workshop I will be kicking off soon.I talk about what it takes to start the new year with clarity, confidence, and energy. Welcome to join me for a free three-day workshop to help you create your BEST YEAR EVER in 2021.The Breakthrough Challenge™ kicks off December 28th-30th. Sign up at:www.thefutureacademy.com/breakthroughchallenge

  • How To Discover Your Thing

    04/12/2020 Duración: 20min

    The far majority of people go through life never discovering and pursuing "their thing". Inspired by a conversation I had with a coaching client of mine, in this episode I share a simple framework for finding the thing (your element, direction, profession, position, etc.) you were meant to pursue. If you'd like to discuss your thing with me, and you would like a free consultation, please go to www.thefutureacademy.com/apply Fill in some info, then book a 40-minute coaching session with me. It's free. www.thefutureacademy.com

  • How To Succeed As A Brand Consultant

    26/11/2020 Duración: 20min

    I've been a brand consultant for almost 15 years, and here I share the FIVE areas I believe you must master in order to be a High-Impact, High-Income Brand Consultant. In the episode, I reference my program Certified Brand Consultant™ - which I believe is the most comprehensive training and coaching program you will find anywhere. The program will give you not only the knowledge and methods you need, you will also work on your own offer, your position, your branding, marketing, and selling. www.thefutureacademy.com/certifiedbrandconsultant

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