Brands That Book With Davey Jones

In today's episode Krista and I are covering the components of a strong visual brand identity. We're diving into a few things to consider when it comes to client avatars, logo design, fonts, colors and more. If you're getting ready to tackle brand design project, be sure to check out our Anatomy of a Brand Guide—it's a free download and one of our biggest guides yet. We received some stellar feedback about it so check it out! For show notes visit...https://daveyandkrista.com/how-to-create-a-strong-visual-identity/

In today's episode Krista and I cover five website mistakes that we commonly see people make. If you're looking for higher conversion rates on your website you will want to make sure that you're not making one of these mistakes. If you find this episode helpful you might also like our ten common DIY design mistakes episode which covers more design specific mistakes that we see when people customize their own websites. For show notes visit...https://daveyandkrista.com/common-website-conversion-mistakes/

Today's episode is a fun one because I get to share a little bit about another business of mine that I haven't shared much about on this podcast while also sharing some behind the scenes of the stack of tools that we're using to make that businesses website work. The business is farm fed box and you can learn more about it at farmfedbox.com. Just for some context for any new listeners we recently moved to Virginia and started farming with good friends of ours, I know that sounds crazy but we're primarily raising cattle, pigs, and chickens using sustainable farming practices but what we're actually reviewing in today's episode is how we set up or subscription box website and specifically what tools were using to make it work behind the scenes. For show notes visit...https://daveyandkrista.com/how-to-launch-subscription-box-website/

In today's episode is a bit random but Krista and I thought it would be fun to have a quick casual conversation about 7 fun ideas for your website. Hopefully you find one or two of these ideas interesting and if nothing else it gave us quite a few ideas for future podcast episodes. As Krista mentioned in beginning the episode just because you find idea interesting, cool, or fun doesn't mean that you have to implement it. There is often a lot of wisdom in simplicity and keeping things straight forward especially when it comes to your website. For show notes visit...

Today's episode is a special crossover episode with my other podcast over at the Till Agency, Stuff Marketers Say. In this episode I chat with one of my co-founders Jesse about the importance of lead generation and the elements of a high converting landing page. Basically it's a lot of the stuff of what we've learned through creating our own landing pages and what we've learned now through running ads for quite a few clients. For show notes visit...https://daveyandkrista.com/audience-5-simpl…ge-that-converts/

Today we're answering the question that we get a lot, is Showit good or bad for SEO? To help us answer that question I'm chatting today with one of Showits UX and website designers Chris Misterek. Chris going to help us understand what SEO is and provide us an overview of the different SEO tools that Showit provides to help us optimize our websites. We also of course discuss a few the limitations that they are actively working on. Also if that name sounds familiar that's because Chris joins us on episode 79 of the Brands that Book podcasts where he discussed how to get started with website design so be sure to give that episode a listen.  For show notes visit... https://daveyandkrista.com/audience-tutorial-how-to-use-the-showit5-seo-settings/

In today's episode Krista and I or continuing to compare different platforms. Today which everything two popular website platforms Showit and Elementor. If you're thinking about switching website platforms or you're getting ready to design your first website and you want to know what type platform is best for you this absolutely will likely answer many of your questions. For show notes visit...https://daveyandkrista.com/showit-vs-elementor-wordpress/

In today's episode Krista and I are chatting through two popular email marketing platforms Convertkit and Flodesk. If you're interested in getting started to email marketing or if you're thinking about switching email marketing platforms you'll want to listen to this discussion.  For show notes visit...https://daveyandkrista.com/convertkit-vs-flodesk/

Life coach Joe Malizia joins me on this episode to discuss five powerful questions that you can ask yourself today to move beyond where you're at. Joe specializes in helping people shift their perspectives to open up new possibilities, maximize their full potential, and reach their desired outcomes in their relationships, careers, and lives. I've been excited about recording this episode because Joe's a good friend and I've certainly benefited from having someone like Joe speak into my life. if you're interested in working with Joe be sure to check out his website at joemalizia.com and you can find the link in the show notes. For show notes visit...https://daveyandkrista.com/btb-episode-127-joe-malizia/

Google is rolling out with a major page experience update this coming June. It’s an update that was originally scheduled to be released in March so the delay is good news for those who are just learning about it. In this episode Krista and I discuss what this algorithm update is all about, what you need to know about core web vitals, including optimizations that you can make your Showit or WordPress websites, and we discuss how worried or not worried you should be about what's coming. For show notes visit...https://daveyandkrista.com/btb-episode-core-web-vitals/

In this episode Krista and I discuss the purpose of every page on a website. Well not every page but we discuss many pages that one would likely find on a website. In previous episodes we've done deep dives into various pages but today we're taking a high-level view of a website and discussing how looking at your website as a funnel can help you understand each page’s purpose and place in the customer journey. For show notes visit...https://daveyandkrista.com/btb-episode-125/

Krista is back on the podcast and this week we're chatting about what we've learned over the past few years about building team. Everything from the fears we had before hiring our first team members to why we decided to primarily hire employees instead of contractors and some tips that we have for the hiring process. We hope that you find these reflections helpful especially if you're considering starting to grow a team yourself. For show notes visit...https://daveyandkrista.com/btb-episode-124-reflections-on-building-a-team/

This week's guest is this Creative at Heart founder and integrator Kat Schmoyer. Kat joins me on the podcast to discuss what an integrator is and the impact that hiring one can have on a business. We also discuss what sort of tasks an integrator focuses on, what you can learn from an integrator even if you aren't one, and when you might be ready to hire one. For show notes visit...https://daveyandkrista.com/btb-123-kat-schmoyer/

Copywriter Jess Jordana is back on the podcast to chat about writing sales page copy, we actually recorded this episode when we recorded our last episode together and I've been really excited to share this one with you. We get to what I think are going to be some really helpful tips for crafting sales page copy but even if you’re a services provider or you sell products these are tips that you're going to be able to use to level up your services pages and your product pages too. If you're new to the podcast check out a few of the other episodes where I interview Jess she always brings excellent insights to the topics we discussed and keeps it super practical. For show notes visit...https://daveyandkrista.com/btb-episode-122-jess-jordana/

Copyrighter Jess Jordana is back on the podcast to chat about email marketing. We're covering email platforms, the kinds of emails that people should be sending to their list, and tips for writing engaging emails. If you aren't familiar with Jess you want to go back to episodes 42 and 66 for some more great content and to learn more about Jess trust me your website will thank you for it. For show notes visit...https://daveyandkrista.com/btb-episode-121-jess-jordana/

Photographer and digital marketer Hope Taylor joins me on the today’s podcast to chat all about building online courses, the most reliable channel for marketing and selling courses, and the tools she uses for all of that. If you've ever been curious about how to build your first digital product this is the episode for you. Hope outlines her step by step process for developing and selling online courses. For show notes, visit https://daveyandkrista.com/btb-hope-taylor-episode-120/

In today’s episode Krista joins me for a discussion about 5 tools you can use to optimize your website and assess your websites health. One of those tools is going to be of particular relevance due to a big announcement by Google. For the show notes, visit https://daveyandkrista.com/btb-episode-119/

Today's guest on the podcast is photographer and educator Natasha Coyle. Natasha joins us to discuss how you can grow your business and bring engagement to the next level by creating short-form videos on platforms like TikTok and Instagram Reels. Natasha knows this work because she was able to grow her business throughout 2020 by doing so. As she shares in the episode, it not only grew the education side of our business, but she's able to attribute 10s of thousands of dollars in booked 2021 weddings to TikTok and Instagram. For the show notes, visit https://daveyandkrista.com/btb-natasha-coyle-episode-118/

This week’s guest is Meghan Brown, the director of B2B marketing for The Knot Worldwide. Meghan joins me to discuss marketing and advertising your wedding business in 2021, a few of the mistakes she's seen wedding pros make, and how resources like Wedding Pro and Two Bright Lights can help. We’ve known Meghan for quite a few years now and she really is someone who is committed to the wedding industry and serving wedding pros. So I'd recommend checking out a few of the upcoming trainings that Meghan has put together. I've heard her share at conferences in the past and her content is always really informative and on point, so I have to imagine that she's put together quite a talented lineup of speakers for their upcoming event and you can learn more about all of those details in the show notes. For the show notes, visit https://daveyandkrista.com/btb-meghan-brown-episode-117/

Vanessa Kynes is my guest on the podcast today and she is helping us get ready for the new year by sharing what we can do to be successful on Pinterest in 2021. We recap some of the biggest updates of Pinterest in 2020 and chat what users can expect in 2021. This builds on the last two episodes that Vanessa has done on the Brands that Book podcast about Pinterest, so if you're interested in learning more about Pinterest, especially if it's new to you, be sure to check out her first 2 episodes about Pinterest on the podcast. This episode was recorded live on the Davey and Krista Facebook Page. We're going to start recording all of our episodes live to give our listeners a chance to ask questions of guests in real time. I'll do my best to release the schedule ahead of time, but sometimes that's just not possible. The easiest way to catch a live episode is to be following the Davey and Krista Facebook Page. For the show notes, visit https://daveyandkrista.com/btb-vanessa-kynes-episode-116/