The Modern Mann

Why are movie trailers more beloved and enduring than other forms of advertising? How has the medium changed, to keep the video-game generation engaged? And what tricks do editors use to keep us watching, and returning to the flicks, week in week out? In this episode, editor Gareth Davies sits down with Olly to review some classic examples of the genre, and provides a masterclass in how to market a movie - from the choice of soundtrack, to navigating plot spoilers, and defining the right pace. You can watch all the film trailers discussed in the interview - Rear Window, Alien, Three Kings, A Serious Man and The One I Love - on our website, ModernMann.co.uk Elsewhere, in this week’s Zeitgeist, Ollie Peart uncovers a plot to sell Guy Fieri’s hair follicles, explains why Google opening up its Maps API could be a game-changer for game developers, and reports back on his challenge to find the perfect combination of words to make this podcast play on Apple Homepod, Amazon Echo and Google Home. If you have a challen

Ex-soldier Craig Jones escaped a brutal father and found solace in the natural world. Now a distinguished wildlife photographer and conservationist, the aftermath of his traumatic childhood and military training informs his approach. In this candid interview with Olly, he explains how his kinship with wild creatures has helped him survive, thrive and start afresh. Elsewhere, in this week's Zeitgeist, Ollie Peart uncovers the secret world of 'millenialingo', explains why Basil Fawlty might feel at home in the world of self-driving cars, and reveals the results of his challenge to make £150 in one week of matched betting. If you have a challenge for Ollie to attempt, submit it via our website, modernmann.co.uk Meanwhile, down the Foxhole, Alix Fox - fresh from swotting up on Norwegian vaginal trivia - considers a question of split condoms and unwelcome pregnancies. If you have a question of sex for Alix to answer on the show, submit it via our website, modernmann.co.uk - you can remain completely anonymous if y

On a bad day, what are you like to work for? When was the last time you felt professionally vulnerable? You’ve probably never been asked these questions in a job interview - but they’re bread-and-butter to executive headhunter Kathleen Saxton. In this conversation with Olly, she reveals the tricks she uses to ‘see through the professional mask’ to catch the eye of high-flying CEOs, ponders the future of workplace culture in an always-connected environment, and explains why employing a borderline psychopath isn’t *necessarily* a bad thing… Elsewhere, in this week’s Zeitgeist, Ollie Peart - fresh from experiencing an ‘earthquake’ in Dorset - explores the deeply-felt nostalgia that surfaced on #PokemonDay, considers the benefits of living in the office, and updates us on his mission to live plastic free for a week. If you have a challenge for Ollie to attempt on a future edition, reach out at modernmann.co.uk/feedback. Meanwhile, down the Foxhole, Alix Fox has a jolly story about bacterial vaginosis, and much to

In his 20s, yet running a $50billion book, Kweku Adoboli had worked his way up the trading floor at the very point the market crashed. His actions wiped £2.7bn from the UBS share price, prompted the resignation of their chief executive - and got him a seven-year jail sentence for fraud. In this remarkable interview with Olly, he reveals a corporate culture of ‘wilful blindness’, explains how he fell foul of the UK’s hostile environment policy for migrants - and re-lives the moment he realised that, having taken responsibility for his actions, he would forever be known as Britain’s biggest ‘rogue trader’. (If you’d like to sign the petition to stop Kweku’s proposed deportation, you can do so here: http://bit.ly/2B9PgWD ) Elsewhere this week, Ollie Peart highlights ‘anonymous work talk’ app Blind, and the trend for ‘baby sculpting’ in gross-out cake baking. He also reports back on his attempts at ‘neuro-priming’. If you have a challenge for Ollie to try in The Zeitgeist, drop us a line at modernmann.co.uk/feed

Are you doing 'Dry January'? Experimenting with gluten-free snacks? Or stocking up on 'superfoods'? If so, Anthony Warner warns, you are, in fact, building up a damaging relationship with food, and should probably stop it, now... In this insightful interview with Olly, he takes on the bad science of the 'clean eating' movement, explains the reality of 'anti-oxidant' blueberries, and will make you think twice before you ever cook in coconut oil again. Elsewhere in our season finale, Ollie Peart - the man who predicted we’d all be wearing flared velvet by now - predicts the year ahead in this week's Zeitgeist: from metallic hair to Bitmoji, taking in backwards-looking technology and the threat of increasing earthquakes along the way. And, down the Foxhole, Alix Fox - dismayed yet galvanised by a recent set of STI statistics - is on hand to advise a listener who wants to explore whether her husband should find sexual salvation with a transexual woman. (The Foxhole is sponsored, as ever, by our friends at mycondo

Tom Price and Stuart Goldsmith once again join Olly to compare notes on the perils of parenthood. Their sons are now coming up to two years old - but does that mean toddler tantrums ('the terrible twos') are about to become a way of life? And what does THAT mean for Christmas Day? In a typically frank and funny conversation, our trio of Dads tackle 'benign neglect', 'career lag', 'over-parenting', and the cult of Supernanny... Meanwhile, in this week's Zeitgeist, Ollie Peart considers social media's grimmest question of 2017, suggests Ripple's XRP could be the next big thing in cryptocurrency, and gets a sneak preview of the new series of Black Mirror. Elsewhere, Alix Fox is emptying Santa's sack in our annual Christmas Foxhole Spectacular. On the menu this year: singalong dongs, mocha-flavoured lube and vibrators that look like bike lights. As ever, the fun is sponsored by our friends at mycondom.com, where you should use our exclusive discount code, FOXHOLE, to secure a superb 15% OFF. This week's Lifehack 

Wind speeds, planning restrictions, financial crisis... a lot can go wrong when designing a super-tall building. Yet, each year, more skyscrapers are springing up around us. Architect Fred Pilbrow, of Pilbrow and Partners, has designed a number of them, including London's third-tallest building, the Heron Tower. In this insightful interview with Olly, he explains how technology is solving problems of vertical transportation (that's 'lifts' to you and me), how Winter gardens offer an alternative to green space - and illustrates the journey of a poo as it makes its way down from the 65th floor...  Elsewhere, in this week's Zeitgeist, Ollie Peart considers why this year's 'must-have' Christmas toy is, in effect, a slippery slope into gambling. He explains why dressing up as Batman might make you more productive at work. And he previews some big Christmas telly, including the season finale of Peaky Blinders and the return of Vic n' Bob. Meanwhile, down The Foxhole, Alix Fox advises a listener with a seemingly unu

Best mates with Eminem, signed by Sony, and on the verge of international superstardom, Californian rap group Silibil 'n' Brains were the music industry's Next Big Thing. There was just one problem: they'd never been to California. They were from Dundee. In this extraordinary interview with Olly, Gavin Bain - who, as Brains Mcloud, was one half of the hip hop duo - recalls how a heady mix of humiliation, desperation and sheer chutzpah lead him to fool the entire music industry - and brought him to the brink... (Gavin's book, California Schemin', is out now - and you can find plenty of Sylibil N' Brains music on Spotify.) Elsewhere this week, Ollie Peart considers Uber's bid to prevent 'automovom' in this week's Zeitgeist. Also on the agenda: death on social media, Stephen Fry's sleep stories, hand massaging and hot baths... And, down the Foxhole, Alix Fox - fresh from enlightening delegates at the Digital Freedom Festival - reveals the art of 'muffing', and answers the query of Mann-fan Pip, who's repulsed by

Andrew Ramroop OBE made his first pair of trousers whilst he was still in school shorts. At 17, he headed away from his home nation of Trinidad, gravitating towards London’s world-famous Savile Row. In this interview with Olly, he recalls how the racism he faced as a young tailor fuelled his career progression, and how he went on to create suits for Tony Curtis, Samuel L Jackson and Princess Diana. He also explains how, from a possible choice of 12,000 different fabric combinations, he could make YOU the perfect suit… (Andrew is the owner of Maurice Sedwell Ltd. Find them at 19 Savile Row W1, or online at savilerowtailor.com) Meanwhile, in this week’s Zeitgeist, Ollie Peart wonders whether real-time photo editing software will forever alter our perceptions of our own faces, and posits that live-streamed gameshow apps are the future of television. And, he spills the beans on his trip to Birmingham’s Comic-Con - dressed as his favourite cartoon character… Elsewhere, in this week’s Foxhole, Alix Fox - fresh from

Diving up to 700ft with no oxygen tank may seem like an extreme sport, but instructor Emma Farrell says freediving is more like a meditative state. Coaching Olly to hold his breath like an underwater explorer, she explains why she's never more relaxed than when she's 'one breath away from potential death'. Meanwhile, Ollie Peart - fresh from testing out 'Carrotea' on an unsuspecting culinary professional - considers the benefits of crowdfunded wearable air conditioning in this week's Zeitgeist; and reflects on the curious case of nature photographer David Slater. He also reports back on his challenge to try out aerial pilates - could now be the moment to bring it to Dorchester? Elsewhere, Alix Fox tries out binaural dinner dating and Liquid Silk lubricant in this week's Foxhole, and sets about myth-busting hymen-busting: is losing your virginity always painful? And, if both people in a couple are still virgins, is it necessary or relevant to get STI-tested before doing the deed? The Foxhole, as ever, is spons

Gavin Hay was a high-flying TV exec with a string of hits under his belt when he and his partner sold their production company for millions of pounds. Still only 42, he could have taken up golf, or skydiving. Instead, Gavin tried his hand at becoming a porn star... In this exclusive interview with Olly, he explains how he became 'Trojan Rock', the 'Daddy' who starred in such titles as Roid Rage, Hot And Sweaty: Men At Work, and Hairy Boyz 13. Elsewhere, in this week's Zeitgeist, Ollie Peart has the low-down on artifically intelligent celebrities, Uber's experiment with flying cars, and the next drinks trend - which he likes to call 'Carrotea'. God help us all... Meanwhile, down The Foxhole, Alix Fox shares her passion for handmade ceramics, considers whether chakrubs are a thoughtful investment, and gets all hot and bothered about her new book.  The Foxhole is proudly sponsored by our sexy friends at MyCondom.com. Visit their excellent site for a superb range of protection, toys and lube, and use our special

The pollsters failed to predict Brexit, Trump and Theresa May's lost majority. But, in political circles, faith remains in one particular research technique: the focus group... Edelman's James Morris was an advisor at the Number 10 strategy unit under Tony Blair, and has advised international businesses including Virgin Media and Starbucks on reputation management.  In this insightful interview with Olly, he reveals how U-shaped rooms, open questions and gender dynamics all affect 'what we think we think' about political issues like climate change, leadership and immigration. Elsewhere, Ollie Peart considers the return of the turtle-neck and the boom in onion jewellery in this week's Zeitgeist. Plus, as his quest to become a true trends insider continues, he reveals how he fared in an ethical audit of his consumer habits, thanks to Ethical Consumer's Tim Hunt. (And if that's inspired you to get your own ethical audit done, check out ethicalconsumer.org). Meanwhile, down The Foxhole, Alix Fox investigates the

Tricky customers, fixed smiles and terrible turbulence: it's all in a day's work for a flight attendant. But how to keep your cool at 30,000 feet? How to cope with unpredictable emergencies? And how to let off steam afterwards? Daisy White is a woman who knows. Now a YA author, she spent 12 years working for airlines including Monarch and Caledonian. In this interview with Olly, she lifts the lid on drunken passengers, mile high club wannabes - and 'overweight' trolley dollies... You can find out more about Daisy at daisywhiteauthor.co.uk In this week's Zeitgeist, Ollie Peart plays the 'Micro-Generation Game', tries his hand at Shoutcasting, considers the future of Amazon Key, and doesn't gloat about the fact he was sort-of-right about the decline of the musical fade out, even though he'd have every right to. And a previous Zeitgeist topic, male make-up, rears its head again in this week's Lifehack - as make-up artist Declan Scammell proffers his Top 3 tips for men who want to wear make-up in their daily live

Tumbling overboard following a fit of food poisoning, Brett Archibald survived 28 hours alone in the Indian Ocean. In this extraordinary interview with Olly, he re-lives his onslaught of hallucinations, his encounter with a shark, and how he contemplated certain death... You can read more about Brett's amazing story at BrettArchibald.com, and in his book, Alone, which is out now.  Elsewhere in our season premiere, Ollie Peart returns with The Zeitgeist, and ponders the trend for 'marathon banditing', the return of Beck, and how to make Cheese Tea seem a delicious prospect. And, down The Foxhole, Alix Fox - fresh from winning an award for her podcast series Close Encounters - returns to shed light on the enigmatic world of female ejaculation. If you have a question of sex for Alix, now is the time to submit it; you can remain anonymous if you wish - just visit modernmann.co.uk and click Feedback. The Foxhole is sponsored by our friends at MyCondom.com - remember, to get 15% off their range of incredible toys a

From the desert to the jungle, Belinda Kirk has lead expeditions through some of the world’s most inhospitable places. She’s been kidnapped, suffered extremes of heat and cold, and nearly drowned - yet believes such adventures help keep her sane in a modern world that can seem increasingly sedentary and predictable. In this inspiring interview with Olly, Belinda explains the difference between ‘right’ and ‘wrong’ stress; defines ‘type 1’ versus ‘type 2’ fun; and recommends some micro-adventures all around Britain, from wild swimming in the Serpentine to sleeping in a Scottish snow-hole. To find out more about Belinda, visit belindakirk.com - and check out her non-profit organisation connecting people to adventures, explorersconnect.com. Elsewhere, vegan-at-home Ollie Peart uncovers the publishing trend for ‘Up Lit’ books, reports on a bright future for male make-up counters, and finally completes (most) of the tasks in his quest to become a true trends insider. (This includes smearing snail slime over Olly Ma

Would you be an MP, at a time when public trust in politicians has fallen to the lowest level in living memory? Could you dedicate yourself to your constituents, yet also make time for your family, fighting fires on social media and keeping the media on-side? Wes Streeting, Labour MP for Ilford North since 2015, entered the fray in time to experience the Brexit vote, the murder of his colleague Jo Cox, and the Palace of Westminster coming under terrorist attack. In this candid interview with Olly, he lifts the lid on day-to-day life as a young MP in the House of Commons, from his experiences adapting to the weird traditions of voting and speaking in the House, to the perils of navigating Westminster’s gossipy backstairs bars and their modern-day digital equivalents on WhatsApp. Also this week, Ollie Peart completes even more of his challenges - experiencing a home-cooked Indian meal from Hersha Patel, securing VIP access to a festival, trying out the latest frankincense face-cream, and, er, pissing off the P

Using the same techniques as criminal hackers, ethical ‘white hat’ hackers help governments and companies test their own security. FC (hacker name: ‘Freakyclown’) has been a white-hat hacker ever since being approached by some ‘men in suits’, having found himself in a spot of legal bother. He’s since been employed to rob dozens of high street banks - all with the consent of the owners. In this honest and fast-moving interview with Olly, he recalls how he stepped away from a childhood defined by poverty and bullying to find sanctuary in the world of coding, ‘war dialling’, and accessing other people’s data... (You can find out more about FC by searching ‘Freakyclown’ on Twitter. The security consultancy he co-founded is redactedfirm.com) Meanwhile, in this week’s Zeitgeist, Ollie Peart considers whether the current re-shoots on ‘Justice League’ - and digitally-created puppy poo in ‘John Wick’ - mean the film industry has finally reached Peak CGI. He also endeavours to explain why sandals are back back back in

Being a TV warm-up is one of the hardest jobs in showbiz. How can you capture the interest and affection of an audience who don’t know who you are, have spent hours sitting around, and may simply want to go home? Andy Collins is a man who knows. Often cited as the best in the business, he’s honed his skills over decades, warming-up audiences for shows as diverse as Strictly Come Dancing, Big Brother, Celebrity Juice and The Alan Titchmarsh Show. In this candid and riotously funny interview with Olly, he explains how to whip a crowd of old women into a frenzy, why he never wants to disappoint Ant and Dec, and reveals why Russell Brand, Bruce Forsyth and Michael McIntyre are all off his Christmas card list... (If you’d like to hear more from Andy, do check out his Breakfast show on BBC Three Counties Radio, weekdays 6-9am.) Elsewhere this week, Ollie Peart, fresh from a speed awareness course in Yeovil, assesses the trends for body mists, Love Island and luxury watch subscription services. Plus, in his quest t

Life as a landlord means trusting strangers to live in your house. Try as you might, you can't know everything about them. Sometimes, you just have to rely on an instinct that your tenants are good people. Until, that is, you get a knock on the door from the Police... That's what happened to listener Ian from Dublin. In this interview with Olly, he re-lives the moment he became involved in an armed Police sting - and began to regret renting out his property. Also this week, Ollie and Olly head off to Wimbledon and investigate 'tennis-heckling', the rise of Aperol Spritz and the IBM data bunker. Plus, Ollie continues in his quest to become a true trends insider, forsaking Raya for Inner Circle, and preparing to venture to High Wycombe in the name of journalism. Meanwhile, down the Foxhole, Alix Fox ponders the possibilities of cervical orgasms, and answers a listener question of sexual reciprocity - how should a high-functioning autistic woman get off in the sack, when she can't bear physical contact? If you h

Does the mind of a murderer look any different to yours? Can brain-scanning technology help explain criminal activity? And if could - should that evidence be admitted into court? Dr Lisa Claydon, Senior Lecturer in Law at the Open University, has spent decades considering these questions. In this fascinating interview with Olly, recorded at Cheltenham Science Festival, she explains the issues around neuroscience in the courtroom, from the problems of malingering and false memory syndrome to the sometimes dubious defence of ‘automatism’ used by murdering sleep-walkers. Elsewhere this week, Ollie Peart explains why he’s getting emotional about a giant pig, how to get your favourite film back on the big screen, and the latest way to bring your Pornhub experience to life. And, in his quest to become a true trends insider, he attempts to enrol on to an elite dating app, and hitch a ride on a ‘parliamentary ghost-train’ with some real experts. Meanwhile, down the Foxhole, Alix Fox reveals why an exfoliating sponge