Epic Success With Dr Shannon Irvine

Do you ever notice that some days it all clicks and aligns and you feel like you’re thriving? Those days are the best.  But then why is it that there are so many other days you feel like you’re striving to survive and make it all work? Well, I’ll tell you a secret. It’s normal to always be learning and evolving.  The key is to check in with ourselves, ask better questions and keep moving towards our next-level self.  You know, that version of you that’s not chasing the validation of value but instead adding value to others from a place of abundance.  This week’s episode of the Epic Success Podcast is all about choosing your way of being. The difference between these two ways of being - thriving versus striving - comes down to two things: our mindset and our focus.  Are you ready to transform your daily mindset? Let’s dive deeper... The biggest take-aways from today’s episode are: “You can’t make transformation happen through working harder and striving.” I know, this is the opposite of what society and cult

Habits.  We all have them.  Some of them, like daily exercise, are habits we want to build or maintain.  Others, like staying up too late, are habits we’d like to break.  Trying to create a new routine with positive and productive habits can seem difficult to maintain on the surface, but when you look at the brain science behind building a habit (or breaking one) it’s not as daunting as you might think.  This week on the Epic Success podcast, I’m sharing how habit success is an inside job. One thing I know from my studies of NeuroPsychology is that becoming successful, in business AND life, is a result of the daily habits of what you think. It all comes back to my brain-based NeuroCoaching Model™, which I’m giving you a peek of in today’s episode!  Are you ready to learn how to hack your brain to create habits that work for you, and your business?  The biggest take-aways from today’s episode are: “A habit is just a decision repeated over time, just like a belief is just a thought repeated over time.” A habi

We talk about money here all the time.  We talk about money stories and automations in your brain that cause you to think a certain way about money.  And if you grew up with any kind of background in faith, you might have some really broken stories around what money is, what it isn’t, and what it really means in the Kingdom of God.  This week on the Epic Success Podcast, I talk with my dear friend and founder of Dream Factory Co., Adam Flores. One of Adam’s super powers is helping faith-based entrepreneurs step into their biblical principles around success and money!  This is an impactful episode for entrepreneurs with a biblical background. Do you have something to take notes with? I can’t wait to dive in!  The biggest take-aways from today’s episode are:   “The spirit of poverty is an outside voice of the enemy getting you to believe what you’re lacking.” [2:58]   An example of this is from The Garden. Adam and Eve are in this world full of abundance and the enemy was able to narrow their sights on the th

If you’re in the world of business, you are familiar with copy and messaging.  As business owners, the goal is to deliver our message to potential clients in a way that makes working with us a no-brainer.  But in a world with every bit of information at your client’s fingertips, how do you make your messaging stand out?  How do you avoid the easy route of mimicking someone else’s message and truly delivering your own?  This week on the Epic Success Podcast, I talk with messaging and copywriting expert, Ray Edwards. Ray is a best selling author who has a talent for speaking (and writing) in a way that gets your unique message out into the marketplace. His new book How to Write Copy that Sells (aka my copy bible) is an incredible tool that teaches how to narrow in on your central message.  Did you grab something to take notes with? Because you’ll want to jot down these actionable takeaways. Let’s dive in!  The biggest take-aways from today’s episode are:   “Anybody can follow the framework and fill in the blan

As an entrepreneur, you cannot avoid the discussion about money… And the topic of money often gives people a strong emotional reaction.   The fact is, your stories about money are governing 90% of your daily actions and decisions.  But do we really know where our feelings about money came from?  So much of it is built in the subconscious from what you learned in your childhood and young adulthood..  Once you change those money stories it changes your life forever. When you do that, you put yourself in a position to dream, to take what you can control and lean into your dream.  Think: why not me? This week on the Epic Success Podcast, I talk with my friend and personal financial expert Rachel Cruze. She has written a (soon-to-be-best-selling) book, Know Yourself, Know Your Money all about understanding your patterns with money and how that plays a role in your business.  I’m so excited for this episode! Ready to tackle your money story? Let’s dive in!  The biggest take-aways from today’s episode are:   “Money

Ready for a truth bomb?  There is no secret ingredient.  That shiny thing that’s being marketed to you guaranteeing your instant success?  It’s just really good marketing.  There are, however, effective and ineffective systems and habits that actually grow (or stall) your business.  How do you get your audience to convert to leads, who then pull the trigger after they realize they want what you’ve got, or better yet, they need what you’ve got? This week on the Epic Success Podcast, I talk with my friend and mentor James Wedmore. James is a 7-Figure Online Business Systems Expert. He is the go-to guy for giving you the processes, systems, and strategies that helps struggling entrepreneurs go from overworked and burnt out - to inner-driven and thriving digital CEOs.  Are you ready to learn exactly what it is that will drive serious growth in your business? Get something to write with because James is giving away his knowledge for FREE today! Let’s dive in!  The biggest take-aways from today’s episode are:   “S

We’ve been talking all about coaching in this series, and while there are many facets that make up a successful coaching business, when it comes down to it: coaching is all about the relationship.  As a coach, the relationships you build with your clients can make or break your business.  As a client, you have to be able to trust that you can truly rely on your coach to guide you and keep you accountable.   This takes intentional time and effort from both coach and client, which is why it is important that coaches are matched with the right clients.  #YourVibeAttractsYourTribe  When you think about your coaching business, what kind of relationships do you have with your clients?  What kind of community are you building?  This week on the Epic Success Podcast, I talk with Certified Master NeuroCoaches™, Angela Stillwell and Gina Gonzalez. These women are passionate about our coaching community and are driven by supporting those in the NeuroCoaching Certification™ Program. They’ve leveled all the way up to Mast

So, you’re thinking about starting a coaching business… You couldn’t have picked a better time to get started. I’m sure you’ve asked yourself something along the lines of: Do I have what it takes to make it as a coach? And how can I do it well? Being a coach is so much more than just refining your own expertise to share with the world. It is about using your expertise to serve your clients with excellence. As a coach, it is your job to help your clients recognize the potential within themselves and maximize their own performance.  This week on the Epic Success Podcast, I talk with my good friend and Certified Master NeuroCoach™, Chantal Cox! Chantal gives us a behind-the-scenes look at how she went from feeling anxious and overwhelmed about becoming a coach to confidently stepping into her coaching business - FREE of the anxiety and stress that had held her back for so long.  The biggest take-aways from today’s episode are:   “It’s not about you as the coach at all.”   When your clients say yes to your coac

Have you ever felt called to something that you KNOW is right for you - but the resistance you feel is so overwhelming that you can’t seem to step forward fully into that calling? Do you often struggle to lean in and trust the process of growing your business because the results aren’t always immediate? If you relate (even a little bit) to those two questions, this episode is for you! This week on the Epic Success Podcast, I talk with my friend and Master NeuroCoach™ Instructor, Sarah Nykoruk. Sarah is an outstanding educational leader with an inspiring vision and over 20 years of experience as a teacher and coach for other teachers. Her story will inspire you and motivate you to step forward into your passion and calling - and I can’t wait to dive in today. Grab a pen and paper - you’re going to want to take notes! The biggest take-aways from today’s episode are:   “We can choose our thoughts.”   When a thought pops into our head, we typically take it at face value. And oftentimes, we believe the negative

Over the past year, on more than one occasion I’ve found myself in a situation that left me thinking, “What just happened?” How about you? We’ve experienced so much changing, shifting and upheaval in the last year - and it’s left many grasping for stability. Do you feel like you’ve drifted from routine, stability, comfort, control and/or peace in the past year? It’s okay if you have, and I promise you - you’re not alone, and I’m so excited for you to hear today’s episode.  This week on the Epic Success Podcast, I talk with best-selling author and one of my heroes in the faith, Christine Caine. This woman is a POWER HOUSE with an incredible story. We talk all about the drifting that can occur in our lives when we aren’t anchored to the right things, and about the freedom and hope that we unlock when we do anchor our lives to what matters most.  I know that not everyone is a part of the Christian faith, and I respect and honor that - AND I challenge you not to tune out because of that. Christine offers such val

Should I become a coach? Can I really help people and make an impact? Can I actually make a profitable business out of coaching? If you’ve ever had the idea to get into the coaching industry, a few of these questions may have popped into your head - and I get it! I’ve talked to many successful coaches who’ve pondered these same questions prior to going all in with their coaching business! This week’s episode of the Epic Success Podcast is the second in our 4-part series on How to Build Your Coaching Business! This episode is really special to me because I talk with my dear friend Liz Nutter, who is certified through my NeuroCoaching Certification™ program.  I love Liz’s story of massive transformation and growth, and I know her wisdom and insight is exactly what someone needs to hear today - someone on the cusp of stepping into their true calling and vision. Have something to take notes with? Awesome - let’s dive in! The biggest take-aways from today’s episode are:   “Clarity really came by getting into cour

Do you ever ask yourself how you can take your experiences and expertise, and become a sought-after coach in your niche?  If so, you’re probably wondering how to reach and serve those ideal clients you envision coaching. You might be wondering what to offer and how to offer it. Whether you’re just getting started in the coaching industry… OR, You’ve been at it a while, jumping from strategy to strategy, never quit gaining the traction your business needs in order to become profitable…  This series is for YOU! This week’s Epic Success podcast episode is the first in a four-part series on How to Build Your Coaching Business. Whether you’re thinking about starting a coaching business, or are a seasoned coach, this series is for you.  This series will help you become that coach - the one who helps people get to the finish line and you’re getting in just in time! People are starting to wake up to the fast-track that coaching provides and I want you to get a piece of that business.  Grab a pen and paper - let’s div

Once I have _____, then I’ll be confident, happy, successful, etc. Have you ever had this thought? I’ll let you in on a secret - this is a broken confidence model that so many people get caught up in.  This model creates the idea that in order for us to be confident, we must rely on external circumstances and validation. If you’ve gotten to this place, it’s not your fault and this episode is for you! This week on the Epic Success podcast, I talk about a different, brain-based form of confidence. YOU have direct access to this level of confidence right now, and it will flip the switch for you to step into the confidence and growth you’re made for.  Ready? Let’s dive in! The biggest take-aways from today’s episode are:   “You’ve gotta have belief, and repeat that belief enough.”   Are you waking up everyday, telling yourself what you want to create and who you want to be? If not, start this practice! Your brain has to believe it before it will see it. Listen in to this episode to learn more about how creating

If you’ve been following along on my journey for a little bit, you know I don’t shy away from difficult conversations. I’ve loved creating a space where people of all backgrounds and beliefs can come together to learn more about the brain science of success! Today’s episode is a topic that’s been on my heart for a while, and it’s about a myth that I can’t wait to debunk. This week on the Epic Success podcast, I’m diving into a conversation about faith and science. A common thread that I see weaved within these two subject areas is the notion that they are conflicting ideas - and I can’t wait to shed some light on how they actually coexist really beautifully within the brain! I know this topic isn’t everyone’s cup of tea - so I appreciate you listening with an open mind, and if it doesn’t resonate - that’s okay, too!   If you’re ready to dive in - grab a pen and paper and let’s get started! The biggest take-aways from today’s episode are:   “I see a direct correlation between faith and science.”   When I loo

Have you listened to the Epic Success podcast episode where I talk all about selling out your coaching programs? If not, check that out and then meet me back here! If you’re thinking about becoming a coach, the thought of growing and scaling your business the way you would like to probably intimidates you a little bit, right? (...if it doesn’t, you’re not dreaming big enough!) If you’re already a coach, you might be asking yourself why your business isn’t growing the way you want it to. I want to encourage you today - these are both valid and common places that soon-to-be coaches and current coaches often find themselves. Here’s something even more encouraging: If that’s you, you don’t have to stay there - and I’m here to help you level up! Contrary to what many think - growing your business and increasing your clientele doesn’t require you to market yourself and your business 24/7. Who has time for that? This week on the Epic Success podcast, I talk all about how to accelerate growth in your coaching busine

If you’re an entrepreneur, I’m sure you felt the collective urgency for stability and certainty that resulted from this past year. The common theme that I’ve heard buzzing around the entrepreneur world this past year is: RECURRING REVENUE ...and I totally get it! When we have stable, recurring revenue - we’re less stressed, have more confidence in the work we’re doing and have an improved mental state overall. The question is...how DO you secure recurring revenue? This week on the Epic Success podcast, I talk with my friend and Membership Master, Stu McLaren, all about recurring revenue in the form of memberships. Now, if there’s anyone to learn from about memberships - it’s Stu! He knows his stuff. Join us as we take a deep dive into all things memberships, and how important vital they are to building and maintaining recurring revenue - specifically during uncertain times. Grab a pen and paper, and let’s dive in! The biggest take-aways from today’s episode are:   “A lot of times, people will have the though

Have you ever heard someone talk about work-life balance and thought: “There’s no way that’s possible in my life.” Because...I definitely have. Years ago, I had reached a point in my life where I was fully immersed in success stress. I thought that if I worked hard enough and reached the goals I had set for myself - I could tend to my self-care and other responsibilities afterwards. Friend, this way of living is a one-way ticket to a life of overwhelm, burn-out, exhaustion and ultimately poor health. Not only that, but it actually holds you back from the success and growth you’re pursuing in your business.  This week on the Epic Success podcast, I talk with my friend and Chief Executive Officer of Michael Hyatt & Co, Megan Hyatt Miller, about the possibility and necessity of work-life balance to ensure that you win at work and succeed at life.  Megan and her father, Michael Hyatt, have discovered what they call the “Double Win” of winning at work and succeeding at life - and not only has it radically tran

Have you ever started a business or a project, put all of your energy into it…only to question if it was really your calling when the passion or drive ran out? This is something that SO many brilliant entrepreneurs go through, and sadly the place where many are left with a partially-built business. From there, they start over again and again wondering if they will ever find their true calling. Can I let you in on a secret? This isn’t a calling issue - it’s actually a common personality trait if you’re a visionary! If you haven’t already, take the Rocket Fuel Visionary & Integrator Assessment to see where you fall on the spectrum. It’s so eye-opening!  AND, if you want a deep dive on the topic - check out my interview with Mark Winters called Rocket Fuel for Your Business: Visionary & Integrator. A little while back, I was in a training session with my NeuroCoaching Certification™ clients when the topics of “calling” and “boredom” were brought up. In this week’s episode of the Epic Success Podcast, I

Do you ever fall into what seems like a never-ending cycle with your business goals? You hope and wish for success in your business, but never really gain the traction needed for the success you envision? Yep. It happens, and I’ve been there... Did you know there is an actual science-based process that can help you go from planning to action, and ultimately to success? If you’re an entrepreneur who wants to be successful but just haven’t reached the point of success that you know you’re capable of, then I want to share some science-based secrets that will help you unlock and unleash the success that you already have inside of you. I had the pleasure of having my friend Hal Elrod, bestselling author of The Miracle Morning and top-rated keynote speaker, on the Epic Success Podcast a little while ago (you can listen to his interview here). We are so aligned with his formula for the Miracle Equation and how it relates to what I teach with the brain science of success. True transformation takes place in our brains

Do you ever feel like the ONLY way to achieve success is by hustling? You’re all too familiar with that nagging struggle to think about something other than work while trying to enjoy your weekend… I get it. I’ve been there. And I’m here to tell you there’s a better way! The illusion of hustle culture and the plague of overworking among entrepreneurs and CEOs is literally running businesses into the ground.  Hustling and overworking is actually pushing you farther away from the success you want, not closer to it. If you’re tired, burnt out and overworked on your journey to success - this episode is for YOU! This week on the Epic Success podcast, I talk with my friend Michael Hyatt, Author and Leadership Development Expert, about his newest book that he co-wrote with his daughter, Megan Hyatt Miller, titled Win at Work and Succeed at Life. We talked about the detrimental impact that overworking can have on our lives and business - and how we can overcome and find freedom from the culture of overworking and hus