Epic Success With Dr Shannon Irvine

Have you ever looked at someone and thought “we have zero in common, I’m sure of that!” But then you hear a piece of their story or they share something they’re incredibly passionate about or against and you realize you’re connected in a profound way by a common value. This happens to me every time I watch a Netflix documentary! Who knew I would feel as much of a connection with a millenial country-turned-pop singer, Taylor Swift in Americana, as I did with the innovative women astronauts of the ‘60s in Mercury 13?! There is so much power in connection! Connection creates a movement. Connection builds trust and rapport on the deepest level. You, too, have felt that connection. Now it’s time to create that connection with your audience. Last week on Part 1 of the Content & Messaging that Influences episode, Brandon Lucero shared 5 common misconceptions in the marketplace about content that are keeping your message lost in the sea of noise. He also shared the power of thought reversal. It was a value-packe

You’re bombarded with what to do and say, am I right? The online business content gurus say you have to create how-to content, be vulnerable, and be inspiring. To their defense, this is how business online was built for the last 10-15 years. In today’s marketplace, this advice is becoming less and less relevant. You need to pivot and adjust your content or you will blend in if you don’t. On today’s episode of the Epic Success Podcast, my good friend Brandon Lucero is back! He shows you how to create demand with content, be everywhere with your content, and cause powerful shifts. He  breaks down why content should be doing 70% of the selling and that the selling doesn’t always have to happen in the sales funnel. Brandon is a master of messaging and live video. He has helped me and many other incredible entrepreneurs clarify their message to stand out in their niche as thought leaders. You have something the world needs to hear. Listen in to hear how you can shift your content and messaging to become an industr

I want you to think about one of your big 2020 goals. Do you have it in your mind? Ok good. Who do you need to become to achieve that? Not what do you need to do - who must you be? How do you need to show up?  Viewing your goals through the lens of who you must become shifts everything. When you do that, you allow your brain to work for you and not against you. On this episode of the Epic Success Podcast, I talk all about your brain and how, in the context of goals, intentions are everything. I wanted to give you a lot of tangible examples. I share one of my 2019 goals that I achieved in half the time and a big priority 2020 goal and lay out how I am connecting my intentions to achievement.  Ready to dive in and add brain-powered momentum behind your goals? Alright! The biggest take-aways from today’s episode are: “Your brain does not use your ‘intentions’ as any level of motivation, and in fact, sees it as a bit of a threat.” Your subconscious is wired to keep you safe. When you set intentions, your brain

What I am about to tell you is paramount to you achieving anything in your life and in your business. When you are thinking about your current situation and circumstances, you’re viewing them through the lens of your subconscious - the lens of your past. Too many entrepreneurs are playing it small because their brain is on autopilot and their past results are driving their future achievements. You can train your brain to choose to see through a different lens, but you have to be willing to start learning to master that beautiful mind.  This week on the Epic Success Podcast, I want to coach you through the limiting beliefs you have allowed yourself to automate. In order to master your mind, you have to understand it! When you become the creator of your thoughts, your thoughts create your reality. Ready? Let’s get started! The biggest take-aways from today’s episode are:   “You’ve got to create your future from a state that you choose instead of a state that is programmed.”   If you’re on autopilot, your curr

Here’s the truth: training your brain makes strategies effective and action efficient. You can have all the strategies and plans, but if your thinking is on autopilot, you’re going to be working against yourself. Today’s episode of the Epic Success Podcast is special because, not only is it Part 2 of our Best of Epic Success series, my guests bring a brilliant combination of mindset shifts, strategies, and action plans! Last week on the Epic Success Podcast, we began a 2-part power packed series sharing the most popular interviews on the podcast. You heard from Pat Flynn, Michael Hyatt, Lori Harder, Jenna Kutcher, and me. (If you didn’t catch last week’s episode, make sure to listen to it now!)  This week on Part 2 you’ll hear nuggets of wisdom from Hal Elrod, Amy Porterfield, James Wedmore, Christina Jandali, and Dana Malstaff. Get ready… it packs a punch! The biggest take-aways from today’s episode are:   “Self-doubt is like a seed that’s planted in our consciousness. When we give it our attention, we wat

You did it! You made it through 2019 with so many breakthroughs, lessons, blessings, battles, grit & grace, and more resilient brains! Have you taken time to reflect on all of your best moments and wins of 2019? You brain will love the shot of serotonin that celebrating wins gives it! This week and next on the Epic Success Podcast, we are celebrating 2019 by sharing the most popular episodes of 2019 in this 2-part power packed series. It’s been an incredible honor to bring you the most brilliant brains on the planet to share their genius so that you can train your brain to create epic success in your life & business! This week on Part 1 you’ll hear nuggets of wisdom from Pat Flynn, Michael Hyatt, Lori Harder, Jenna Kutcher, and me. Buckle up… it’s a juicy one! The biggest take-aways from today’s episode are: “I know you want to change their lives but you’ve got to change their day first.” Pat Flynn shared his secrets to creating superfans! He says small quick wins are key in today’s fast moving envi

You know that person whose success you admire the most? The person who already has all the things you want to have and does all the things you want to do? Don’t you wish you could put that person’s brain into your body and use it to start achieving what you want? Well, you’re in luck. Because that’s exactly what I’m going to teach you how to do today! But wait right there! This is the second episode in a 2-part series, so if you haven’t already, go back and listen to Episode 141 before diving into this episode. Trust me, you don’t want to miss out on all the actionable takeaways from Part 1! In this episode of the Epic Success Podcast, you’ll have a front-row seat to some incredible brain-based exercises that I take my clients through in order to get crystal clear on their vision, to truly understand their underlying motivations, and to train their brain to operate as if they’ve already achieved the success they want. Once you apply these concepts to your own life and business, you’ll have it programmed into

Let’s end 2019 with a BANG, shall we? What if I told you the stress of the holidays is the best thing for your brain right now?  Triggering circumstances give you an inside view to your subconscious thoughts. Holidays are ripe with opportunity to become the creator of your thoughts - particularly in the context of situations or people who trigger us (hello holidays and judgy relatives!). You already know my mission is to help you become the creator of your thoughts for epic success in your life & business! I truly want you to end 2019 strong!  In this two-part series, I’m peeling back the curtain to give you a behind-the-scenes glimpse into what it’s like to be coached around the way you think.  In this week’s episode of the Epic Success Podcast, I take you inside a training session that I did inside my paid group to give you a taste of what it’s like to master your brain and break through to levels that you didn’t even think were possible. The best part is that you’ll be able to apply this training to se

What does it take to shift your brain from waiting for permission to taking hold of the reins? What if there was a tool that could help you shift from living in a place of scarcity, survival, and “not enough-ness” to a place of thriving, abundance, and growing your business? In today’s episode of the Epic Success Podcast, I’m diving into the #1 tool that helped me create the success I’ve always wanted! Are you ready to know what that is?? It’s taking absolute, 100% responsibility. I can hear you saying already, “Shannon what the heck does that mean?”  Don’t worry I’ll break it down for ya! I’ll be talking about what 100% responsibility looks like, how to become the creator of your thoughts, and the power of intention and why it is necessary for every area of your life. Here’s the great news - the ability to harness this tool is already within you. You just have to learn how to use it. The biggest take-aways from today’s episode are: “When you tell your mind that you are 100% responsible for the outcome, for t

Wow, with a new year and decade at our fingertips, if you’re like me, it’s got you thinking about goals. What is your BIG audacious goal for the new year? I would love to hear! One of my goals is to help a million entrepreneurs train their brain to transform their life and business through my NeuroCoachingTM model AND one thousand Neurocoaches™️ certified in the NeuroCoaching™️ model! My goal is to help YOU neurohack your vision so that you achieve your goals with purpose and ease. Today on the Epic Success Podcast, I wanted to do something a little different and give you a sneak peek behind the scenes of my Insiders group. Every week, I go in there to do live coaching and answer questions that my Epic Success students have. It is an incredibly powerful time and one of the highlights of my week! In this episode you will hear a variety of questions from a variety of entrepreneurs… but they all have a common thread: vision. Throughout this session you will hear me address their thoughts, which create their beli

Want to know something I know about you? You have incredible plans. You have big dreams. And I love that about you! So out of love, I’m here to tell you, you’re being sold something that doesn’t serve you.  The idea of mindset has become polluted and overused in the marketplace. The reality is, if you want to be successful in your business & life, you must understand that it’s not about “working on your mindset” with wishing & hoping and trying harder while sitting in the lotus position. Instead, it’s vital that you start to understand that it’s all about the way you think. You must purposefully step in to train your brain to think. In this episode of the Epic Success Podcast, I go into a bit of a rant. All for your benefit. I’ve been watching common messaging around mindset online and it gets me impassioned. Mindset relies too much on willpower, which will fatigue like any other overused muscle. If you’re ready to step into the empowered position of training your brain instead of wishing and hoping o

As much as you’re wanting to become the creator of your thoughts and life, do you ever feel like decisions are something you don’t always have control over? Do you feel you just react to things that happen and then quickly decide based on your emotions at that time? Especially as an entrepreneur, it can feel like you’re dodging one thing after the other. Truth is, those decisions that you’re making are created from thoughts, and you have 100% control over your thoughts. All your decisions create your reality.  This week on the Epic Success Podcast, I want to empower you to take control of your decisions by taking control of your thoughts. There is magic when you decide what you no longer want to believe, then take actionable steps to start building new neural-pathways so that you can believe the beliefs you want in your life. If you’re ready to shift from excuses to empowering decisions and actions, buckle up and listen in! The biggest take-aways from today’s episode are: “You are always deciding to advocate

Plan - wish - hope  Ever fall into that cycle with your goals and business but not really gain traction? Yep. It happens… Did you know there is science that can help you go from plan to act to success? If you are an entrepreneur who wants to be successful and just haven’t gotten to where you want to be yet, then I want to talk to you about some secrets that science has that will help you unveil the success that you already have inside of you. I had the pleasure of having Hal Elrod on the Epic Success Academy Podcast a few weeks ago (you can listen to his interview here). We are so aligned with his formula for the Miracle Equation and what I teach with the brain science of success. Something shifts in our brains when we shift from the hope, wish and plan cycle into “I am going to believe it will happen and make extraordinary efforts to make sure it happens.” If you’re ready to connect the dots between brain science and unwavering faith so you can become the person who has the success, income, and impact you wa

Have you ever started a business or project and put all your creative process and energy into it… but then started questioning if it was really your calling when the “passion” or drive ran out? This is something that SO many brilliant entrepreneurs go through and sadly the place where many get stuck and left with a partially built business. They start over again and again wondering if they can ever find their “calling.” This isn’t a calling issue - it’s a common trait if you’re a Visionary! If you haven’t already, take the Rocket Fuel Visionary & Integrator assessment to see where you fall on the spectrum. So enlightening! (And if you want a deep dive on the topic - check out my interview with Mark Winters called Rocket Fuel for Your Business: Visionary & Integrator) I was in a training session with my NeuroCoachingTM certification clients when the topics of calling and boredom came up. I knew I needed to do an episode about it because I used to spin in this bait and switch cycle too. As a Visionary,

Have you ever had the narrative “If I am not successful in this business, it means I am a failure.” Yeah, me too. My business was my “baby” because my identity was wrapped up in that win or next success. I would ride the wave of success like it was validating everything that I was. The truth is, our value is not determined by our success. In this week’s episode of the Epic Success Podcast, I share part of my personal journey from viewing my business as my baby to now viewing it more like a best friend relationship. I dive into how you can separate your identity from your business so that you and your business can thrive in a greater, healthier way, without all the need for validation and hustle. Ready to dive into worthiness and identity as an entrepreneur? Let’s go! The biggest take-aways from today’s episode are:   “We are all looking for some kind of validation in our lives in who we are.”   It’s so important to know that if your worth and identity are tied up in your business, you are looking for valida

This isn’t personal.  Do you think that your success comes from outside yourself? That is common for entrepreneurs to think that. While it’s very common, it also does not leave space for inevitable success because you’re placing success as a factor outside your control - instead of within your own power. Here’s the thing, our brains don’t know the difference between what we are seeing around us in our current reality and that which we visualize. We know from neuroscience that 80-90% of our brain is running on autopilot in our subconscious.  On this week’s episode of the Epic Success Podcast, I draw a line for you that connects the dots between neuroscience, thoughts, beliefs, and our current reality. If you’re ready to start showing your thinking brain what inevitable success looks like, get ready! This one’s for you. The biggest take-aways from today’s episode are: This beautiful system of your brain can be your best and most impactful business asset. Once you start to show your mind what you truly want an

Do you ever notice that some days it all clicks and aligns and you feel like you’re thriving… and some days you feel like you’re just surviving and everything feels like you’re striving to make it all work? It’s normal to be learning and evolving. The key is to check in with ourselves to ask better questions so we can keep moving towards our next level self. That version of you that’s not chasing validation of value but instead adding value to others from a place of abundance. This week’s episode of the Epic Success Podcast is all about a way of being. The difference between these two ways of being - thriving versus striving - comes down to two things: our mindset and our focus. Let me explain… The biggest take-aways from today’s episode are: “You can’t make transformation happen through working harder and striving.” The first key to transformation in your business, starts in your mind. Are you focused on doing, striving, and staying on the move but not actually moving forward. Are you allowing potential fo

Have you ever felt like you are doing all the things, showing up, trying hard... but you just don’t seem to get traction or much exposure? Do you ever feel like your niche in the market place is just too crowded and you’re a small fish in a big pond? What if I told you that the thought of a “crowded market” is the problem, not the market itself?  Here’s the thing, when you’re in a niche wanting to stand out, you need to lean into the brain-based perspective to get curious about what you’re telling yourself as you put yourself out there. You need to slow down long enough to ask yourself what you think and feel about your business. On this week’s Epic Success Podcast, I want to help you change your thoughts around “crowded market” and become an industry leader using my NeuroCoachingTM model where I go from the inside out to help you train your brain so you can sell more, impact more, and have a real legacy business. Ready to slow down and dive in so you can stand out? I’ve got you! The biggest take-aways from t

One of the things I get asked a lot is how to change habits. I think we all have habits we would like to either get rid of or a new habit we’d like to build. What is one habit you would like to change or add to your life? Want to know how to neurohack your success through habits? Awesome! It’s not as “hard” as you may think. This week on the Epic Success podcast, I’m sharing how habit success is an inside job. One thing I know from my studies of NeuroPsychology is, becoming successful, in business AND life, is in the daily habits of what you think. It all comes back to my neurocoaching™ model, which I skim the surface of today but go into depth on inside my Epic Success Academy. One of the hacks for training your brain to transform your life and business, is really leaning hard into neurohacking on a daily basis. Ready to learn how? The biggest take-aways from today’s episode are: “A habit is just a decision repeated over time, just like a belief is just a thought repeated over time.” A habit starts in the

f you aren’t exactly where you want to be in your business… If you want more clients and sold out programs but it’s a struggle… If you are driven by impact but don’t have the cash flow to make the impact you desire… Here’s what’s blocking you: what you saw and heard when you were growing up impacts how you view money. Unpacking those money stories is the key to shifting from wanting success and actually attaining it. This week on the Epic Success podcast I’m helping you unpack your money story so that you can start to train your brain to transform your business, shift what is programmed in your subconscious to stop blocking you from what you know you are called to do, and tap into what stories you have hardwired and replace with the abundance mindset that you want. I want you to slay your business and have so much money because you’re impacting lives. Ready? Let’s go! The biggest take-aways from today’s episode are: “Money is one of those things that touches on all those stories that we connected with from y