Sinopsis
Sports Geek: A look into the world of Sports Marketing, Sports Business and Digital Marketing
Episodios
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Driving value from sponsored content - Alex Kopilow, New York Mets
23/07/2025 Duración: 53minIn this episode of Sports Geek, Alex Kopilow, Director of Media Partnerships at the New York Mets, discusses the importance of building trust between digital and partnerships teams, maximising game day content for revenue, and the significance of audience engagement in sports marketing. Alex highlights his experience launching the SponCon Sports newsletter to share insights on sponsored content and the value of networking within the industry. Full show notes - https://sportsgeekhq.com/426
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WNBA Ticket Surge, NFLPA Leadership Shakeup and Spotify's Audiobook Strategy - Sports Geek Rapid Rundown
20/07/2025 Duración: 02minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover the Golden State Valkyries' record-breaking WNBA debut, major leadership changes at the NFL Players Association, and how Spotify is revolutionizing the audiobook market with new subscription plans. Plus, learn how AI is reshaping entry-level job opportunities for Gen Z - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Fanatics' Legal Win, WNBA Ticket Surge and NFL's Flag Football Strategy - Sports Geek Rapid Rundown
17/07/2025 Duración: 03minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore Fanatics and NFL's antitrust victory, WNBA's 350% ticket price jump despite Clark's injury, NFL's strategic push into flag football, surprising trends in long-form content consumption, and Gen Z's shifting phone etiquette - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Aussie Basketball success sets a foundation, Ned Coten
17/07/2025 Duración: 08minIn this Sports Geek Throwback episode, Sean Callanan interviews Ned Coten. They discussed early days success of basketball in Australia. Show notes - https://sportsgeekhq.com/aussie-basketball-success-sets-a-foundation-ned-coten
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The Evolution of Ticket Sales – Matt Peterson, SF Giants
15/07/2025 Duración: 43minMatt Peterson, Vice President of Ticket Sales and Premium Seating at the San Francisco Giants, joins Sports Geek. Matt shares insights on the evolution of ticketing from paper to digital, the importance of data-driven decision making in pricing strategies, and how the Giants continue to innovate in premium seating experiences. Discover what makes the Giants' organisational culture special and why so many executives have long tenures with this storied MLB franchise. Show notes - https://sportsgeekhq.com/the-evolution-of-ticket-sales-matt-peterson-sf-giants/
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Cadillac's $30M Monthly F1 Investment and Meta's New Messaging Strategy - Sports Geek Rapid Rundown
13/07/2025 Duración: 03minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore Cadillac's massive Formula 1 preparations costing $30 million monthly, Meta's new direct messaging approach for brands, and Las Vegas's ambitious $1.75 billion sports expansion plans. Plus, Tom Brady's Birmingham City FC docuseries and YouTube's content discovery changes - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Apple Challenges ESPN for F1 Rights, Uber Partners with Olympics, and Big 12 Plans Global Expansion - Sports Geek Rapid Rundown
10/07/2025 Duración: 02minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Dive into the latest sports business news with updates on Apple's push for F1 broadcasting rights, Uber's Olympic partnership for LA 2028, and the Big 12's international expansion plans. Plus, insights on NIL approval challenges and the Utah Royals' remarkable $100 million valuation, all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Taking on new remit - Broadcast, Dewayne Hankins
10/07/2025 Duración: 05minIn this Sports Geek Throwback episode, Sean Callanan interviews Dewayne Hankins. They discussed how the digital remit widened from just content. Show notes - https://sportsgeekhq.com/taking-on-new-remit-broadcast-dewayne-hankins
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Shitposting for Wins and TikTok's New Strategy - Sports Geek Rapid Rundown
07/07/2025 Duración: 02minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover how sports teams are winning with irreverent social content, TikTok's new bulletin boards feature, ChatGPT's impact on news traffic, Netflix's triumph over traditional TV, and the hidden cognitive costs of AI convenience - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Keanu Reeves Producing F1 Documentary, NBA Salary Cap Jumps 10% - Sports Geek Rapid Rundown
04/07/2025 Duración: 02minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Dive into Cadillac's Formula 1 documentary series with Keanu Reeves, NBA's historic $154.6M salary cap increase, and how AI language models are evolving - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Creating compelling content beyond match result, Scott Kegley
03/07/2025 Duración: 05minIn this Sports Geek Throwback episode, Sean Callanan interviews Scott Kegley. They discussed delivering great content during wins and losses. Show notes - https://sportsgeekhq.com/creating-compelling-content-beyond-match-result-scott-kegley
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Festivalisation of Sports, Chiefs' Global Push, and NASCAR's Streaming Shift - Sports Geek Rapid Rundown
26/06/2025 Duración: 02minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore how sports are transforming through festivalisation attracting younger audiences, the Kansas City Chiefs' strategic UK expansion, TikTok's new Bulletin Boards feature challenging Instagram, and NASCAR's streaming evolution on Amazon Prime - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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AI and Data Engineering in Sports, Nick Makarov
26/06/2025 Duración: 06minIn this Sports Geek Throwback episode, Sean Callanan interviews Nick Makarov from Austin FC. They discussed AI and Data Engineering in Sports. Show notes - https://sportsgeekhq.com/ai-and-data-engineering-in-sports-nick-makarov
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Sports Geek's Digital Evolution: Social, Advertising, Content & AI
24/06/2025 Duración: 19minIn this solo episode, Sean Callanan takes listeners through Sports Geek's remarkable 16-year journey in the sports business industry. From pioneering social media adoption in sports to implementing cutting-edge AI solutions, Sean shares how Sports Geek has evolved while maintaining its core mission of connecting fans, sports, and sponsors through technology. Show notes - https://sportsgeekhq.com/sports-geeks-digital-evolution-social-advertising-content-ai
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Private Equity Transforms College Sports and Streaming Overtakes Traditional TV - Sports Geek Rapid Rundown
23/06/2025 Duración: 03minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore how $500 million private equity initiatives are reshaping college athletics after NCAA settlement, while streaming platforms capture nearly 45% of TV viewership. Plus, discover how NIL opportunities are dramatically impacting NBA draft entries and why digital piracy costs Serie A over $345 million annually - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Building career success through conferences, Dani Brown
20/06/2025 Duración: 05minIn this Sports Geek Throwback episode, Sean Callanan interviews Dani Brown. They discussed how conference like SEAT helps build network and career growth. Show notes - https://sportsgeekhq.com/building-career-success-through-conferences-dani-brown
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FIFA's $1 Billion Club World Cup and Premier League's NFL-Inspired Scheduling Revolution - Sports Geek Rapid Rundown
19/06/2025 Duración: 02minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore FIFA's ambitious $1 billion Club World Cup, the Premier League's revolutionary flex scheduling approach, the record-breaking $10 billion Lakers sale, Reddit's AI-powered advertising tools, and Microsoft's insights on the 'infinite workday' - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Bringing sailing to new audiences - Mike Buckley, United States SailGP Team
17/06/2025 Duración: 47minMike Buckley, Co-owner and CEO of United States SailGP Team, shares insights on transitioning from professional athlete to sports executive, building high-performance teams, and leading a cutting-edge sailing franchise. A must-listen for sports business professionals, sailing enthusiasts, and anyone interested in innovative sports leadership. Show notes - https://sportsgeekhq.com/mike-buckley-united-states-sailgp-team
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FIFA's Billion-Dollar Gamble, NBA's Digital Future, and Wrexham's 18,900% Valuation Surge - Sports Geek Rapid Rundown
16/06/2025 Duración: 03minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore FIFA's $1B Club World Cup challenging UEFA, NBA's new digital entertainment venture with Take-Two, and how Ryan Reynolds turned Wrexham AFC into a $475M global brand. Plus NCAA's trademark battle and the rise of 'vibe marketing' - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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F1 Movie Redefines Brand Integration and NCAA's $2.75 Billion Backpay Settlement - Sports Geek Rapid Rundown
13/06/2025 Duración: 03minSports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover how F1's new movie is revolutionizing brand storytelling, the NCAA's landmark $2.75 billion settlement transforms athlete compensation, and Cricket Australia's fan engagement strategy boosts match experiences by 19%. Plus, Missouri approves stadium funding for Chiefs and Royals, and the Lakers dominate social media with 63.8M followers - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.