Social Media Marketing Podcast

Do you want to optimize your Facebook ads? Wondering what the best audience, creative, and placement are to use for your message? To explore how to test your Facebook ads for optimal results, I interview Andrea Vahl, Facebook ads expert and author of Facebook Ads Made Simple. Show notes: https://www.socialmediaexaminer.com/352See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to run successful Facebook retargeting ads? Wondering what tactics could improve your Facebook campaign performance? To explore advanced Facebook retargeting, I interview Susan Wenograd, a Facebook ads expert. Show notes: https://www.socialmediaexaminer.com/351See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Is community important to your business? Wondering where you should build your community? To explore how to develop a thriving community beyond Facebook Groups, I interview Cate Stillman, an expert in developing communities.Show notes: https://www.socialmediaexaminer.com/350 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to do more with Facebook Groups? Wondering how to use the newest Facebook Groups features? To explore what’s new with Facebook Groups and how the changes benefit marketers, I interview Bella Vasta, a Facebook Groups expert. Show notes: https://www.socialmediaexaminer.com/349See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Thinking about creating more video ads? Wondering how to produce more effective social media video ads? To explore how to create video ad funnels that work, I interview video ads expert Travis Chambers. Show notes: https://www.socialmediaexaminer.com/348See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have recent changes to Facebook impacted your marketing? Wondering what you should and shouldn’t be doing with your organic Facebook marketing? To explore Facebook organic marketing, I interview Mari Smith, a consultant for Facebook, and the leading expert on Facebook marketing. Show notes: https://www.socialmediaexaminer.com/347See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Does social media distract you from work and life? Wondering how to stay focused despite online interruptions? To explore how to avoid distraction as a marketer and as a human, I interview Brian Solis, a digital analyst and futurist at the Altimeter Group. What do you think? Find show notes and share your comments and questions at http://www.socialmediaexaminer.com/346See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to tell better stories with video? Wondering how to create interesting stories from mundane events or topics?To explore how to tell fascinating stories with video, I interview Cody Wanner, a classically trained filmmaker who specializes in telling compelling video stories.Show notes: https://www.socialmediaexaminer.com/345 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you wondering how to grow your social influence? Do you have big dreams but need direction?To explore how to build powerful influence, I interview Nathan Latka, who hosts The Top Entrepreneurs podcast.Show notes: https://www.socialmediaexaminer.com/344 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more people to watch your Instagram stories? Wondering how to create amazing video stories from everyday events?To explore how to create short-form Instagram stories people love to watch, I interview filmmaker, photographer, and video influencer Jesse Driftwood.Show notes: https://www.socialmediaexaminer.com/343See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to improve your video marketing? Wondering how to make marketing videos that people enjoy watching? To explore how to create long-form video that sells, I interview Daniel Harmon, the chief creative officer at Harmon Brothers, a business that specializes in using video to brand and sell with humor.Show notes: https://www.socialmediaexaminer.com/342 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to set yourself apart from others in your industry? Wondering how you can stay top of mind with your customers?To explore how to make your brand iconic in today’s world, I interview Scott McKain. Scott is a professional speaker and author of the book Create Distinction.Show notes: https://www.socialmediaexaminer.com/341 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Is your marketing working as well as it used to? Have you noticed that consumers and customers are behaving differently online?To explore how marketing has shifted recently, I interview social media strategist Mark Schaefer. His most recent book is Marketing Rebellion: The Most Human Company Wins.Show notes: https://www.socialmediaexaminer.com/340 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to lower the cost of your Facebook ads? Curious how connecting with your customers can help?To explore Facebook ad sequences that cost less and improve results, I interview Amanda Bond, a leading Facebook ads expert.Show notes: https://www.socialmediaexaminer.com/339See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want an easy way to interpret your analytics? Wondering how to create dashboards?To explore how to create dashboards with Google Data Studio, I interview Chris Mercer, a measurement marketing expert.Show notes: https://www.socialmediaexaminer.com/338See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to write marketing copy that moves people to take action? Looking for tips from an expert copywriter? To explore how to create phrases that sell, I interview Ray Edwards, one of the world’s leading copywriters. Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/337See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how storytelling can help you better connect with your fans and customers? Looking for ways to tell more interesting marketing stories?In this episode, I interview Melissa Cassera, a storytelling expert and screenwriter for television and movies.Show notes: https://www.socialmediaexaminer.com/336See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you want to reach more customers on YouTube? Wondering how YouTube Live can help you grow your audience and business?In this episode, I interview Nick Nimmin, a YouTube expert for YouTube creators.Show notes: https://www.socialmediaexaminer.com/335See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how social customer care improves your marketing results? Want tips for acquiring and retaining customers?In this episode, I interview Shep Hyken, a customer service and experience expert. Show notes: https://www.socialmediaexaminer.com/334See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you need to make better strategic decisions? Wondering how to change your decision-making process?In this episode, I interview Jay Acunzo. Jay is an expert on the production of docuseries and video marketing for B2B businesses. Show notes: https://www.socialmediaexaminer.com/333See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.