Power Hour Optometry's Only Live Radio Show

Daniel Rostenne from EyeCarePro goes all in on online marketing on this week's Power Hour. Get ready to learn about strategy, Google Ads, social media, and more. Daniel explains why ODs need to market their practices and how to ensure ROI on their efforts.

Joseph Nezgoda, MD, MBA, joins April & Gary on Power Hour this week.  They discuss cases they have seen during shutdown and how technology has and continues to make eye care better for patients and doctors.  

Frederic Jouhet, founder and CEO of MacuHealth, joins Power Hour this week. He discusses career changes, inspiration for entrepreneurship, and how ODs can best help their patients.

Connect, Inspire, Lead—these are the core values of OWA - Optical Women's Association. In recognition of International Women's Day, Power Hour sits down with OWA President Robyn Crimmins and members Janna Neal, vice president of operations for Zyloware, and Trudi Charest, cofounder of Marketing 4ECPS, about how OWA inspires and supports its members.  

In 1983, entrepreneurs Jeff White, Larry Roth, and Al Berg set out to create a new eyewear company with a $2 million loan and a passion to succeed. The company they created was Marchon Eyewear. In his memoir Making a Difference, the late Al Berg relates his story of eyewear fashion, groundbreaking marketing. and the company’s mission to go global. April and Gary talk with author of Al’s memoir, Frank Giammanco, formerly of First Vision Media Group, about how the project came about and the rise of Marchon and the modern eyewear industry.

This week on Power Hour, April and Gary focus on the vision for 2021. They discuss what ODs should be thinking about, and how to plan and focus on this year and going forward.

Neil Blumenthal, cofounder and coCEO of Warby Parker, joins April & Gary this week on Power Hour. Find out what ODs can learn from Warby Parker, especially the company's COVID-19 response. Plus, how would Neil compete with Warby Parker if he were an OD.

April and Gary talk cybersecurity on this week's Power Hour, and Mark from CrystalPM joins the conversation. How can ODs prevent hackers in their practice systems and keep data secure? April, Gary, and Mark will discuss how often it happens in practices, how often it happens overall, and how to protect data.

This week, Gary welcomes his new Power Practice co-chief dream officer and Power Hour cohost, April Jasper. Plus, learn from Gary and April how to fill your exam schedule this spring into summer. A special guest from SolutionReach joins the show to weigh in.

Join Gary on Power Hour this week for a surprise guest and big announcement for Power Hour listeners!

Kimberly Friedman, OD, vice president of sales at PRN, discusses the barriers ODs face to helping their patients and adding a potential revenue stream to their practices. Listen to this episode of the Power Hour to find out more about optometry's role in nutraceuticals, and bring your questions!

This week, join Gary and industry executives while they discuss winners and losers for 2020, along with predictions for 2021. What are YOUR winners, losers, and predictions?

This week, Gary discusses how to create a budget for 2021 in the face of a crazy 2020 and still looming uncertainty.

With a vaccine on the horizon, learn how to prepare for the "new normal" this spring, summer, or whenever it might happen.

COVID-19 cases are rising around the country and around the world.  If another COVID shutdown affects your practice, are you ready?

What will optometric education look like post COVID? Find out from Howard Purcell from New England College of Optometry, David Heath from SUNY Optometry, and Michael Twa from The University of Houston College of Optometry.

COVID fatigue...we are all feeling it. COVID isn't going away any time soon, so join Gary this week for tips on how to beat the fatigue. From creating new holiday traditions to spending time outdoors every day, Gary has more suggestions to keep your sanity during this challenging time.

This week on Power Hour, Gary outlines how to best use manufacturer reps and consultants —with new considerations during COVID.  Join us for this episode of the Power Hour to make sure you're getting the most out of your industry relationships.

It's that time of year...you're staring down the end of 2020.Gary outlines prepping for year-end: what's the same, what's different.  He covers bonuses, holiday parties, flex spending notices, and more.  Tune in so you don't tune out to ending the year on a high note.

From research to clinical practice: What goes on behind the scenes to allow you to take care of your patients?  Fuensanta Vera-Diaz, OD, PhD, FAAO, and Anita Gulmiri, OD, FAAO, from New England College of Optometry, explain how an idea becomes a study, how study results become clinical treatment, and more!