Power Hour Optometry's Only Live Radio Show

A panel of experts discusses topics such as how to bring back staff and communicate to patients, how to address patient needs for convenience and safety, and more. Dr. David Holler, Dr. Robert Davis, and Erika Jurrens from ABB Optical Group weigh in.

What are you doing now to retain and engage your patients? Even while your practice is closed, others are going after your patients. This week, a panel of experts offers best practices for retaining patients during a crisis. Find out key steps to take for survival.

It seems that most practices did not get financial relief from the SBA. What happens now? Is it, “Game over?” Or, can you still re-open with a rapidly dwindling bank balance?Tune in to Power Hour with Power Practice consultant, Bethany Fishbein, OD, to discuss how to set up your “Practice 2.0 Business Plan.”If you’re like many of the thousands of ODs out there, this is an episode you literally cannot afford to miss.

Patient communication and online selling strategies with Brianna Rhue, OD, FAAO; and Tom Burke, ABB Optical CEO. What are you doing now to continue with patient engagement? What are the most important tasks for you to retain your patients? Are you setting goals for your staff for patient outreach? How are you balancing patient communication and convenience?

The COVID-19 crisis has doctors in a frenzy trying to keep their practice’s viable while preparing to re-open at the same time.  The information overload nonstop and daunting and putting an execution plan in place seems like a Herculean task.  Listen to the next episode where we’ll share strategies to get a realistic re-opening plan in place that any practice can use.

On our last two episodes, we heard thought provoking comments and strategies from leading industry experts.  In that spirit of collaboration, we will continue the dialogue and let our listeners, the doctors who will need to reopen - and do it right, quickly and profitably - help each other.  Our Power Hour staff is asking listeners to call in and share their best ideas and techniques for things their doing right now, as well as what their plans are for after they open.  Be ready to take notes as we continue the effort to minimize the effect COVID-19 will have on your practice.  #Save2020Eyecare

#Save2020Eyecare - Night #2   A special Town Hall: How the eyecare industry is uniting to power through the impact of COVID-19 On Wednesday March 25th and Thursday March 26th at 9 PM, seventeen of the biggest industry players in optometry will come together in solidarity of eyecare practitioners. Through a huge and speedy collaborative industry initiative, seventeen of the biggest companies in eyecare have agreed to discuss how they can help your practice get through the crisis by working together. This isn’t about special pricing promotions or deals they may have available. Far from it. These companies know it will take more than that and have been tasked to share how their big business acumen can apply to your practice. Think of it as pooling the resources of the best business minds in eyecare going to work for your practice. Panelists will include presidents and CEO’s from ABB, Alcon, Bausch +Lomb, ClearVision, CooperVision, DeRigo Rem , Essilor, EyeMed, HEA, Johnson and Johnson, Luxottica, NECO, Sanitas A

#Save2020EyeCare - Night #1 A special Town Hall: How the eyecare industry is uniting to power through the impact of COVID-19 On Wednesday March 25th and Thursday March 26th at 9 PM, seventeen of the biggest industry players in optometry will come together in solidarity of eyecare practitioners. Through a huge and speedy collaborative industry initiative, seventeen of the biggest companies in eyecare have agreed to discuss how they can help your practice get through the crisis by working together. This isn’t about special pricing promotions or deals they may have available. Far from it. These companies know it will take more than that and have been tasked to share how their big business acumen can apply to your practice. Think of it as pooling the resources of the best business minds in eyecare going to work for your practice. Panelists will include presidents and CEO’s from ABB, Alcon, Bausch +Lomb, ClearVision, CooperVision, DeRigo Rem , Essilor, EyeMed, HEA, Johnson and Johnson, Luxottica, NECO, Sanitas Adv

Telehealth may be one tool to help your practice and patients get through the COVID-19 pandemic—and it will help the business side of the practice as well. Paul Karpecki, OD, joins the show to discuss the current state of telehealth solutions, best practices to use the technology, explaining it to patients and staff, and how to bill for it.

Private equity is a big topic in optometry today.  Dr. Richard Edlow, the Eyeconomist, joins the show this week to dive deep into the topic.  Join us....you know you have questions!

Paul Levine, president and membership committee chair of the American Academy of Orthokeratology and Myopia Control joins the show this week to talk myopia control with Gary.

Gary shares the 6 best business decisions he ever made in private practice, The Power Practice, Treehouse Eyes, and his music career.

Gary shares the five obvious opportunities to build your practice—that no one focuses on. They are staring you in the face every day, but few ODs see them.

Back in early November, New England College of Optometry hosted the NECO Industry Collaborative (NIC), spearheaded by Dr. Howard Purcell. This week, Gary catches up with Dr. Purcell about What, Why, and What's Next after industry professionals explored how to prepare today's optometrist for tomorrow's optometry.

Dr. Blake Hughes talks with Gary about entrepreneurship in optometry. He started his own surfacing lab and will share how that came about and other opportunities in optometry.

Would you consider no longer selling soft contact lenses at your practice?  One practice did, and we find out why and how it worked out.  Nick Despotidis, OD, joins Gary to share his thought process behind contact lens disruption and its effects on his practice.

C. Randall Harrell, MD, is founder, chairman, and CEO of Regenerative Processing Plant, the manufacturer of Regener-Eyes, a first-in-class biologic eye drop to treat dry eye.  Dr. Harrell joins Gary to discuss how biologics are used in dry eye and why ODs should get involved with them. Listen to this episode to learn more about a new treatment option to help your dry eye patients.

You can't build it, then forget it. Websites require content updates and maintenance. This week, Gary examines 9 ways to help your practice website look more professional. On this episode, find out how to add website tweaks to your holiday break to-do list.

Is it time to rebrand your practice? How do you know if it is? This week, Gary outlines 4 ways to know when it's time.

If a restaurant consistently delivers food and customer experience the same way every time, why is it so hard for staff to consistently answer the phones? Don Fox, CEO of Firehouse Subs, grew from 65 restaurants to over 1180 since becoming CEO in 2009—and franchises value consistency. Find out how to apply this advice to your practice on this episode of the Power Hour.