Sinopsis
Automotive Aftermarket Success Stories
Episodios
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How Manufacturers Are Supporting Auto Repair Professionals [RR 1017]
20/12/2024 Duración: 32minThanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network John Hanighen shares insights on Cloyes' recent acquisitions and their strategy to diversify product offerings, particularly in the electric vehicle market. He highlights the need for continuous learning and better perception of service professionals. The episode underscores the significance of collaboration among industry stakeholders and the role of manufacturers in supporting ongoing education and training for service professionals. John Hanighen, CEO at Cloyes Gear and Products. Listen to John’s other episodes HERE Show Notes Cloyes Shop Masters: https://cloyes.com/shop-masters/ John's Role as CEO (00:01:53) Support for Service Professionals (00:02:46) Team Building and Leadership Insights (00:04:43) Diversifying Cloyes Product Offerings (00:06:05) Involvement in Education and Scholarships (00:07:25) Celebrating Mort Schwartz's Legacy (00:08:02) Training Portal Launch (00:11:12) The Imp
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The Handbook for Self-Rentals: Fair Market and Taxes [E149] - Business By The Numbers
19/12/2024 Duración: 22minThanks to our partners, NAPA TRACS and PromotiveIn this episode of Business by the Numbers, Hunt dives into the critical topic of self-rentals for shop owners. Whether you’re already renting your property to your business or just considering it, Hunt explains why paying yourself rent the right way protects your assets, ensures compliance, and preserves your business’s value.Learn why legal protection through a rental LLC is non-negotiable.Discover how to calculate fair market rent and why it matters.Avoid common pitfalls that could devalue your business when it’s time to sell.The role of rental LLCs in protecting personal and business assets.How to set up leases and bank accounts for compliance.Why undervaluing your rent can cost you during business sales.Tax implications of self-rentals (spoiler: it’s not about saving money).How to determine fair market rent for your property.Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all s
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Branding Your Shop As A Concierge Auto Repair Shop [E131] - The Auto Repair Marketing Podcast
18/12/2024 Duración: 32minStanding out in the auto repair industry takes more than just great service—it’s about creating an experience that keeps clients coming back. In today’s episode, we’re exploring how to brand your shop as a Concierge Auto Repair Shop, offering high-end, personalized service that goes far beyond the typical repair visit.I’m your host, Brian Walker, and I’ll walk you through the strategies to elevate your shop’s reputation, attract the right customers, and deliver unforgettable service. From perfecting your shop’s appearance to embracing “white-glove” customer care, you’ll learn how to build a business that feels exclusive, premium, and worth talking about.If you’ve ever wondered how to stop attracting vehicles that don’t fit your vision or how to cater to clients who value exceptional care, this episode is for you. With inspiration from brands like Disney and the Ritz-Carlton, we’ll uncover what it takes to turn your shop into a place that wows clients at every turn.Let’s rethink the way auto repair is done and
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The Job Shadow and the Education Mountain [E165] - Diagnosing the Aftermarket A to Z
18/12/2024 Duración: 27minThanks to our Partner, NAPA Autotech Matt Fanslow discusses his experience with a student from a local school who came to job shadow. This encounter highlights the challenges of training newcomers to the automotive repair profession, especially those lacking basic mechanical knowledge. Matt reflects on the student's unpreparedness and the broader issues within automotive education. He emphasizes the need for extended training programs and proper mentorship to adequately prepare individuals for careers as automotive technicians. Show NotesJob Shadowing Experience (00:01:19)Student's Attire and Demeanor (00:02:32)Tour of the Shop (00:03:39)Understanding the Complexity of Automotive Work (00:05:09)Student's Lack of Mechanical Background (00:07:24)Pathways to Becoming a Technician (00:11:38)Challenges in Training Duration (00:12:39)Tools and Basic Knowledge Required (00:13:51)Complexity of Troubleshooting (00:15:15)Educational System's Demands (00:16:25)Need for Extended Training Programs (00:17:58)Challenges in
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Creating a Working Relationship: Balancing Professionalism and Personal Bonds [RR 1016]
17/12/2024 Duración: 34minThanks to our Partner, NAPA Auto Care Tune in to hear how mother-daughter duo Kathleen Callahan and Delaney Jarosik navigate their professional and personal lives and the valuable lessons they’ve learned along the way. This episode is a testament to the power of collaboration, mentorship, and the unique dynamics of a mother-daughter partnership in the business world. Whether you’re looking for professional insights, personal growth tips, or just a dose of inspiration, this conversation has something for everyone. Kathleen Callahan, Xpertech Auto Repair, Englewood, FL. Kathleen's previous episodes HERE Show Notes Watch Full Video Episode MACS Training Event & Trade Show, Jan 30 - Feb 1, Orlando, FL: https://macsmobileairclimate.org/ Keynote Speaker Experience (00:00:31) Dynamic Working Relationship (00:01:04) Organizational Skills (00:01:12) Event Planning Insights (00:03:00) Female Representation in Industry (00:04:14) Interviewing CEOs (00:05:44) Shopping Adventures (00:07:00) Le
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Imposter Syndrome [E021] - Speak Up!
16/12/2024 Duración: 35minThank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing and In-BoundIn this episode - host Craig O’Neill goes further into the topic of public speaking anxiety.Familiar guest, Evan Wisner is back again with additional insights into Imposter Syndrome - which plagues the mind of experts in any field - particularly when they are called on to speak up!In addition to touching on elements of the Dunning Krueger effect - there is a debate which (probably remains unsettled - you’ll have to decide!) on whether speakers should introduce themselves along with their credentials when beginning a speech or presentation. Or perhaps is it enough that you are you, and you are there, and you have something to share. Evan highlights the balance of your focus and that confidence is not always an indicator of knowledge and knowledge does not always bring about confidence.This episode will reassure you and provide helpful advice such as keeping things simple, and remembering that positive self-
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Unlocking the Secrets to Parts Cost Management: Boost Your Shop’s Bottom Line! [E195] - Chris Cotton Weekly Blitz
16/12/2024 Duración: 16minThe Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton from Auto Fix Auto Shop Coaching provides an in-depth exploration of managing parts costs in auto repair businesses, a critical aspect of maintaining profitability and efficiency. He begins by outlining effective strategies for handling core returns, which are essential for recouping costs and maintaining good relationships with suppliers. Chris emphasizes the importance of having a systematic approach to managing new p
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Will Automotive Certifications Reshape Insurance Policies? [THA 411]
13/12/2024 Duración: 43minThanks to our Partners, NAPA TRACS, Auto-Fix Auto Shop Coaching, and Today's Class Take a dive deep into the significance of ASE certifications, how certifications might lead to lowered insurance policies in the future, and the importance of continuous education and proficiency testing. The discussion also covers the potential of AI in certification processes and the role of insurance and regulatory bodies in ensuring safety and competency in auto repairs. Dave Johnson, President, ASE, National Institute For Automotive Service Excellence Scott Brown, Founder of Diagnostic Network. Scott’s previous episodes HERE. Matt Fanslow, lead diagnostician and shop manager, Riverside Automotive, Red Wing, MN. Matt’s previous episodes HERE Matt Fanslow Podcast: Diagnosing the Aftermarket A to Z Show Notes Watch Full Video Episode Matt Fanslow: Another ASE Rant [E091]: https://mattfanslow.captivate.fm/episode/091 Matt Fanslow: ASE Renewal App Rant [E105]: https://mattfanslow.captivate.fm/episode/105 Dave John
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Improve Call Handling Skills: The Power of AI and Continuous Learning [RR 1015]
13/12/2024 Duración: 38minThanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network David Boyd discusses the critical importance of call handling and customer communication, offering valuable insights on setting clear expectations and fostering a supportive training environment. Learn how modern technology can elevate customer service interactions, boost conversion rates, and drive sales growth. Plus, gain practical tips for introducing call analysis to your service advisors for measurable improvements. David Boyd, Inbound INC. Show Notes Watch Full Video Episode Institute Summit, February 6th-8th, 2025, in Amelia Island, Florida: https://www.wearetheinstitute.com/summit Call Handling Process (00:02:14) Continuous Education vs. Training (00:04:25) Understanding Customer Communication (00:05:38) Conversion Rates and Call Handling (00:07:42) Complacency in Communication (00:09:10) Sentiment Analysis (00:09:37) Predictive Indicators (00:11:16) Coaching Service Advisors (00
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End of 2024 Update: Interest Rates, ERTC, BOI Reporting & More [E148] - Business By The Numbers
12/12/2024 Duración: 22minThanks to our partners, NAPA TRACS and PromotiveEnd-of-year chaos is here, and Hunt’s been busy diving into webinars, questions, and updates on some big topics like the BOI report, interest rates, and the infamous Employee Retention Tax Credit (ERTC). In this episode, Hunt breaks down what’s happening, what you need to know, and what you should (or shouldn’t) do before heading into 2024.Here’s What You’ll Learn in This Episode:BOI Report (Beneficial Ownership Information): This rule was meant to track down shady business practices, but now it’s tangled in legal challenges and paused—for now. Already filed? You’re good. Haven’t filed? You’ve got choices. Hunt explains the pros and cons of sitting tight or filing now.Interest Rates and the Economy: Rates are dropping, but what does that actually mean? Hunt explains why “good news is bad news” for the economy and what’s expected for borrowing costs, CDs, and savings rates in 2024. Key dates to watch for financial reports that could shake things up (spoiler alert
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Beyond CRM: Using AppFueled to Redefine Customer Loyalty in Auto Repair [E130] - The Auto Repair Marketing Podcast
11/12/2024 Duración: 52minWhen it comes to keeping your customers loyal and engaged, technology might be the missing piece in your shop’s success. In this episode, we’re joined by Jeremy Glassco, founder of AppFueled, an innovative tool designed to disrupt customer behavior and redefine loyalty in auto repair.You might think AppFueled is just another CRM, but it’s actually so much more. Today, we’ll explore how its features—from branded call centers to custom loyalty programs—are setting new standards for customer experience. We’ll also dig into what it means to “disrupt” customer behavior in a way that keeps your clients coming back to your shop instead of drifting to the competition.Whether you're new to customer relationship tools or already running a CRM, we think you’ll find something valuable in today’s episode. Let’s dive in!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsAre you ready to convert clients to members? App Fueled specializes in creat
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King Theoden and Being a Leader [E164] - Diagnosing the Aftermarket A to Z
11/12/2024 Duración: 30minThanks to our Partner, NAPA Autotech Matt Fanslow draws leadership lessons from King Théoden of Rohan in "The Lord of the Rings: The Two Towers." Matt explores themes of trust, fear, and alliances, paralleling Théoden's journey with the challenges faced by shop owners and leaders in the automotive industry. He emphasizes the importance of trusting the right advisors, seeking support, and fostering collaboration. By reflecting on Théoden’s transformation and battles, Matt provides valuable insights on effective leadership, resilience, and the power of unity in overcoming adversity.Show NotesThéoden's Condition (00:02:41)Trust and Leadership (00:04:11)Gandalf's Return (00:05:38)Théoden's Struggles (00:06:55)The Threat from Sauron (00:08:15)Historical Comforts (00:09:34)Rebuilding Alliances (00:11:54)Facing Business Challenges (00:13:01)Helm's Deep as a Safe Haven (00:14:08)The Arrival of Allies (00:15:15)Role of Employees in Alliances (00:16:36)Impenetrability of Helm's Deep (00:18:05)The Rallying Call (00:20:2
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The Cost Of Wanting To Be Right: Finding Balance in Business and Life [RR 1014]
10/12/2024 Duración: 46minThanks to our Partner, NAPA Auto Care "Let’s stop hiding behind "I’m right and you’re wrong." Explore the profound impact of self-awareness on personal and professional development, the art of managing emotions, and the intentionality needed to create meaningful success. Tune in for practical insights and transformative ideas to elevate both your business and personal life. Krystal Zellmer, VP at Klemmer Leadership and Character Development. Krystal's previous episodes HERE Show Notes Watch Full Video Episode Self-Awareness Focus (00:01:06) The Challenge of Self-Assessment (00:02:55) Looking in the Mirror (00:03:08) Defining True Intentions (00:04:25) Identifying Deeper Commitments (00:05:02) Assessing Results (00:06:19) The Price of Not Changing (00:07:58) Mediocrity and Legacy (00:09:19) Positive Possibilities (00:10:42) Transformative Questions (00:11:55) The Importance of Coaching (00:14:37) Misconceptions About Coaching (00:15:03) 360-Degree Perspective (00:16:05) Expe
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Litany Against The Fear of Public Speaking [E020] - Speak Up!
09/12/2024 Duración: 33minThank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing and In-BoundIn this episode - our host, Craig O’Neill and regular guest, fellow toastmaster, and friend of the show, Evan Wisner, dive into the root of the fear of public speaking. Also known as glossophobia - it is a fear that is shared with 76% of all people.Evan speaks on this topic with the heart of a counselor and the mind of an emotional intelligence (EQ) expert. It’s appropriate that this topic follows episode 019 - Reframing - as Evan highlights the similarities of anxiety versus excitement - and how an individual's perspective will influence their experience.Science Fiction fans who know Frank Herberts, Dune may be familiar with the Litany Against Fear. “...I must not fear, fear is the mind killer…” Evan recites the full version of the litany from memory, and interprets its meaning in a simple way that will allow those who experience glossophobia to move through it, experience excitement instead of anxi
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Transitioning from Technician to Shop Owner: Are You Prepared for the Change? [E194] - Chris Cotton Weekly Blitz
09/12/2024 Duración: 16minThe Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton takes center stage to expertly guide aspiring auto repair technicians through the intricate financial essentials necessary for launching a successful auto repair business. With his wealth of experience and knowledge, Chris delves into critical topics that form the backbone of a thriving business, such as budgeting, labor rates, and operating expenses. He offers a wealth of practical tips and real-life examples, ensuring
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Are You Hiring or Just Filling a Position? The Truth About Automotive Recruitment [THA 410]
06/12/2024 Duración: 38minThanks to our Partners, NAPA TRACS, Auto-Fix Auto Shop Coaching, and Today's Class Partnering with a recruiter isn’t just about filling a position—it’s about building a team that drives your business forward. In this episode, Kelly Cavanaugh, VP of Recruiting at Promotive, Brian Burris, Account Manager at Promotive, and Matt Fanslow, Shop Manager and Diagnostician at Riverside Automotive, share expert insights on attracting and retaining top talent in the automotive industry. Gain valuable perspectives from both a recruitment company and the shop level, offering a well-rounded view on hiring strategies, retention, and building successful teams. Dive into critical topics shaping the industry, including: Recruiting Strategies to attract top talent Retention Techniques to keep employees engaged Overcoming Ghosting in today’s hiring landscape Resume Building tips for technicians Cultural Fit and why it matters in building strong teams Kelly Cavanaugh, VP of Recruiting, Promotive Brian Burris,
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Empowering Continuing Education: The Launch of MEMA’s Training Hub [RR 1013]
06/12/2024 Duración: 28minThanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Recorded live at AAPEX 2024, this episode highlights the launch of MEMA's Tech Training Hub, a centralized platform for training resources, underscoring the industry's commitment to innovation, trust, and professional development. This episode is packed with updates on upcoming industry events, the significance of continuous education, and the entrepreneurial spirit driving the aftermarket industry forward. Paul McCarthy, President of MEMA, Aftermarket Suppliers. Find Paul’s other episodes HERE. Chris Gardner, Senior Vice President, Programs & Technology, MEMA, Aftermarket Suppliers Show Notes Watch Full Video Episode Right to Repair Progress (00:02:05) Technology in the Automotive Industry (00:05:35) Upcoming Institute Summit (00:06:29) https://www.wearetheinstitute.com/summit Rapid Technological Changes (00:07:41) Entrepreneurial Spirit in the Industry (00:09:23) Commitment to Repair All
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Forecasting: How To Set Goals for 2025 and Beyond [E147] - Business By The Numbers
05/12/2024 Duración: 23minThanks to our partners, NAPA TRACS and PromotiveJoin Hunt Demarest, CPA from Paar Melis and Associates, as he dives into one of the most crucial aspects of financial planning for your business—forecasting for the year ahead. Whether you're setting your business goals or analyzing key performance metrics, Hunt provides actionable insights to help you simplify and strengthen your forecasting process.In this episode, you’ll learn: Why forecasting is essential for your business's growth and performance. Simple steps to start forecasting—even if you’ve never done it before. Tips on analyzing your current business performance to set realistic goals for 2025. How to use key financial metrics to identify areas of focus and improvement. Tools and methods to streamline your forecasting, from basic spreadsheets to advanced software.Discover how forecasting can bridge the gap between where your business is and where you want it to be. Start making data-driven decisions that drive profitability and success.Thanks to
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Preparing for February's Marketing [E129] - The Auto Repair Marketing Podcast
04/12/2024 Duración: 29minWant to make your February marketing a win for your auto repair shop? Join Brian Walker and Caroline LeGrand as they share engaging, practical ideas for February’s marketing—from fun Valentine's Day campaigns that show love to your customers and vehicles, to creative ways to highlight your shop's culture.Get tips on using National Days to boost engagement, from "Doggy Date Night" to “Random Acts of Kindness Week,” and learn how to connect with your local community, honor shop anniversaries, and run themed giveaways that your customers will remember. Whether you’re promoting winter maintenance, preparing for tax season, or tapping into February’s spirit, this episode has everything you need to make February marketing easy, effective, and engaging.Tune in now and discover how to keep your shop top-of-mind this February and beyond!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsAre you ready to convert clients to members? App Fuele
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What Lies Beneath [E163] - Diagnosing the Aftermarket A to Z
04/12/2024 Duración: 19minThanks to our Partner, NAPA Autotech Matt Fanslow explores common frustrations and misunderstandings in the automotive service industry. Speaking from the perspectives of technicians, managers, owners, and service advisors, he emphasizes the importance of understanding underlying factors in workplace dynamics. Matt discusses the theme of perception, drawing parallels between music, movies, and workplace interactions. He encourages listeners to remain curious, communicate effectively, and foster empathy to build a collaborative work environment.Show NotesFrustrations in the Automotive Industry (00:01:11)Exploring Deeper Meanings (00:02:37)Music as Metaphor (00:03:41)Misunderstandings in Relationships (00:06:18)Management Perspectives (00:07:24)Seeking Understanding (00:08:31)Blame and Accountability (00:10:52)Identifying Systemic Issues (00:12:29)Curiosity in Problem-Solving (00:14:56)Lessons from Entertainment (00:16:12)Building Trust Through Curiosity (00:17:43)"Ask Us Anything!" with Matt Fanslow and Brin K