Thrive By Design: Business, Marketing And Lifestyle Strategies For Your Jewelry Brand To Flourish And Thrive

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 354:53:24
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Sinopsis

A podcast by a jewelry designer for the jewelry industry. Tracy Matthews is a successful, bespoke fine jewelry designer and the co-founder and CEO of Flourish & Thrive Academy, the premier online education company for independent jewelry brands. Thrive by Design was developed to support designers and makers with business, marketing and lifestyle strategies to help them reach the full potential of their brand. Tracy Matthews loves to share her experiences, success and failures of building a successful jewelry brand. She also really has a blast interviewing major players in the jewelry industry and beyond -- from well-known designers to famous bloggers to store owners and PR mavens. Shes on a mission to break down the barriers of the tight-lipped jewelry industry and strongly believes in community and collaboration over competition.

Episodios

  • Ep175: Block Chain - Responsible Jewelry Sourcing - Your Story

    13/11/2018 Duración: 39min

    Blockchain isn’t just about BitCoin. In fact, cryptocurrencies were made possible because of Blockchain technology! So what does this have to do with the jewelry and fashion industry? Blockchain helps give a digital papertrail of each step in the manufacturing and sourcing process of a piece of jewelry. So this means customers know exactly where the materials are coming from starting from where the metals are mined! Crazy, right? To explain it much better than I can, I interviewed three blockchain experts while I was traveling to Chicago! I have Mark Hanna, the CMO of Richline Group. Mark has been in the jewelry space for over 45 years and has experienced all facets of management, manufacturing, marketing and sales and compliance. Then there’s Jennifer Dawes who launched her collection Jennifer Dawes Designs in 2000, and has since evolved to become one of the main proponents of sustainable, responsible jewelry while also creating pieces that are magical to wear. Finally, we have Cristina Villegas. She’s the a

  • EP174: Fresh off the Runway: How the NYT T Magazine Editor Finds Brands

    06/11/2018 Duración: 32min

    Want the inside scoop on how fashion editors discover new brands? I’ve got you! Sometimes editors feel impossible to reach because you put them on a pedestal. They’re people just like you and me – and they use the internet to research brands. I’m excited to introduce and welcome Angela Koh to the show today! She’s the Market Editor for T, The New York Times Style Magazine. Angela covers jewelry, fashion, and accessories. As the editor, she’s editing pages, looking out for new designers to feature, and conceptualizing stories to tell through the magazine. She’s sharing how she finds new brands, and a few tips on how to follow the Spring 2019 jewelry trends, too! Let’s get started!

  • EP173: How to Problem Solve When Trying to Scale Your Jewelry Business

    30/10/2018 Duración: 39min

    When you want to scale your jewelry business – you start seeing new problems to solve. It’s true, more money…more problems! Not exactly more, but different problems for sure. The biggest your business, the different challenges you’ll face. So I’m super excited to introduce you to our guest today, Jean Z Poh, founder & CEO at Swoonery.com. This lady is a serious powerhouse in all things business and strategy. She is a 4th generation jewelry professional, an angel investor, and one of Luxury Daily’s women to watch. I’m grateful to have her on the show sharing her insight on how to scale a business the right way. Plus, she’s gonna come back for more soon – so stay tuned, m’dear!

  • EP172: Strengthening Your Inner Fitness

    23/10/2018 Duración: 50min

    Business and life are integrated in so many ways. How we feel about ourselves and what kind of lens we view business through shapes our ability to actually succeed. Working that inner confidence muscle is exactly what our guest is going to help us work through today. I hope that you're inspired by what Patricia Moreno is sharing today! She’s the founder of Spiritual Fitness and the creator of the IntenSati method. She struggled with her weight for years. After realizing enough was enough, she created her signature workout, the IntenSati method. She shares more about it in the episode! Plus, tips and truths to believing you have everything you need to succeed already within you. What an empowering thought, right? Let’s get started!

  • EP171: How to Use Linked In to Grow Your Jewelry Sales

    16/10/2018 Duración: 29min

    Right now, LinkedIn probably sounds like Instagram’s awkward cousin in the world of social media. But what it lacks in flash, it makes up for in substance…and sales! The best part about using LinkedIn to grow your jewelry sales is that people are already in the business mindset when they’re on the site. It’s not “annoying” to see people talking about business opportunities because that’s the entire purpose of the platform! I’m so thankful to have Becky Mollenkamp on the show with me today to share all the ways she used LinkedIn to launch and grow her coaching business! Becky Mollenkamp is the creator of the “Own It Crush It” movement. She helps women navigate the mindset of self employment through her courses, exclusive membership community, and group program. Becky has mentored hundreds of women to own it and crush their boss status. I love it. You’re going to be super surprised at some of these tactics and how easy using Linkedin can be! Shall we begin?

  • EP170: 13 Lessons Learned from Flourish & Thrive Live 2018

    09/10/2018 Duración: 49min

    Reviews of Flourish & Thrive Live are in – it was a total hit! Maybe you’re coming down off the NYC high, getting out of the jetlagged fog, or bummed because you missed it this year. In any case, you’re gonna want to listen to these lessons learned from Flourish & Thrive Live 2018. Hearing other people’s takeaways is powerful whether or not you attended the event. Multiple perspectives on the same topic help you master the concept. Here we go!

  • EP169 How to Create a Beautiful Branded Photoshoot on the Cheap

    02/10/2018 Duración: 50min
  • EP168: How to Get Your Jewelry Into Luxury Retail

    25/09/2018 Duración: 33min
  • EP167: How One Designer Grew Her Sales by 400% in 4 Months

    18/09/2018 Duración: 40min
  • EP166: How a "Total Control Freak" Left Her Biz for 2 Months Without Going Under

    11/09/2018 Duración: 50min
  • Ep165: The Secrets of a Successful Influencer Strategy

    04/09/2018 Duración: 37min
  • EP164: How to Use IGTV for your Jewelry Brand

    28/08/2018 Duración: 27min
  • EP163: Top 10 Lessons Learned from a 5 Week Creative Sabbatical

    21/08/2018 Duración: 51min
  • EP162: How to Tweak Your Website Quickly to Increase Conversions

    14/08/2018 Duración: 31min
  • EP161: The Surprising Way to Turn a Profit Every Year (even if your sales are slow)

    07/08/2018 Duración: 42min
  • EP160: Behind the Scenes of F&TA Live Part 2 ~ The Biz Panel

    31/07/2018 Duración: 37min
  • EP159: Behind the Scenes of F&TA Live Part 1~ The Marketing Panel

    24/07/2018 Duración: 37min
  • EP158: Quickfire Accounting Tips with Accounting for Jewelers

    17/07/2018 Duración: 40min
  • EP157: How to Create 10x the Content in Half the Time

    10/07/2018 Duración: 53min
  • EP156: The F&TA B'day Episode: How to Make Your Business Work for YOU (instead of the other way around)

    03/07/2018 Duración: 53min
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