Thrive By Design: Business, Marketing And Lifestyle Strategies For Your Jewelry Brand To Flourish And Thrive

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 354:53:24
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Sinopsis

A podcast by a jewelry designer for the jewelry industry. Tracy Matthews is a successful, bespoke fine jewelry designer and the co-founder and CEO of Flourish & Thrive Academy, the premier online education company for independent jewelry brands. Thrive by Design was developed to support designers and makers with business, marketing and lifestyle strategies to help them reach the full potential of their brand. Tracy Matthews loves to share her experiences, success and failures of building a successful jewelry brand. She also really has a blast interviewing major players in the jewelry industry and beyond -- from well-known designers to famous bloggers to store owners and PR mavens. Shes on a mission to break down the barriers of the tight-lipped jewelry industry and strongly believes in community and collaboration over competition.

Episodios

  • EP271: The BIPOC Open Letter with Angely Martinez

    29/09/2020 Duración: 39min

    How one outspoken designer is uniting the jewelry industry and pushing for change. You won’t want to miss this inspiring interview with Angely Martinez.   The BIPOC Open Letter https://bipocopenletter.com/open-letter   Follow Angely on Instagram! https://www.instagram.com/angelymartinezjewelry/   Angely Martinez Jewelry https://angelymartinezjewelry.com/    Flourish & Thrive Academy BIPOC Scholarship and Mentorship https://www.flourishthriveacademy.com/scholarship-waitlist/   Wolf & Badger https://www.wolfandbadger.com/us/designers/angely-martinez-jewelry/   Bijules Incubator https://www.instagram.com/bijulesincubator/   Ethical Metalsmiths https://ethicalmetalsmiths.org/   Chicago Responsible Jewelry https://responsiblejewelryconference.com/   Episode #269: From the Streets of Soho to Scaling Online with Lorraine West https://www.flourishthriveacademy.com/from-the-streets-of-soho-to-scaling-online/   The Ultimate Holiday Sales Machine https://www.flourishthriveacademy.com/salesmachine

  • EP270: 3 Ways to Test Your Black Friday Offer Before Cyber Weekend

    21/09/2020 Duración: 25min

    Now is the time for you to get ahead of your Cyber Weekend promotion to make sure it goes off without a hitch.   The Ultimate Holiday Sales Machinehttps://www.flourishthriveacademy.com/salesmachine   Apply for a Free Business Accelerator Audit https://www.flourishthriveacademy.com/mentorship   The Momentum Program https://www.flourishthriveacademy.com/results   Virtual Trunk Shows That Sell Done For You Bundle https://www.flourishthriveacademy.com/vts   Episode 268: Here's How to Have the BEST Black Friday - Cyber Monday Promotion This Year https://www.flourishthriveacademy.com/heres-how-to-have-the-best-black-friday-cyber-monday-promotion-this-year/   Waitlist for the BIPOC scholarship https://www.flourishthriveacademy.com/bipocmentor   BOLD Apps for Shopify http://affiliate.boldapps.net/apps/product-bundles?ref=flourish-thrive-academy

  • EP269: From the Streets of Soho to Scaling Online with Lorraine West

    14/09/2020 Duración: 54min

    What do Beyonce, Erykah Badu, and Zendaya have in common? They all love Lorraine West’s Jewelry.   Follow Lorraine on Instagram! https://www.instagram.com/lorrainewestjewelry/   Lorraine West Jewelry http://lorrainewestjewelry.com/   Here We Are Initiative http://nycjewelryweek.com/here-we-are/   Flourish & Thrive Academy BIPOC Scholarship https://www.flourishthriveacademy.com/bipocmentor

  • EP268: Here's How to Have the BEST Black Friday - Cyber Monday Promotion This Year

    08/09/2020 Duración: 29min

    Today’s episode is all about planning, plotting, executing, and pulling off a profitable BFCM Trifecta weekend.   BIPOC Mentorship Program https://www.flourishthriveacademy.com/bipocmentor   Ultimate Holiday Sales Machine https://www.flourishthriveacademy.com/ultimate-holiday-sales/?utm_medium=social&utm_source=instagram&utm_campaign=sales+machine   Episode #267 7 Epic Virtual Trunk Show Ideas to Boost Your Holiday Sales https://www.flourishthriveacademy.com/7-epic-virtual-trunk-show-ideas-to-boost-your-holiday-sales/   Episode #178 The Epic Online Promotion Strategy that Brought in $8200 in 4 Days https://www.flourishthriveacademy.com/online-sales-strategy-brought-in-8200-in-4-days/   Best Of Series #2 EP87: How to Build an Email List for Your Jewelry E-Commerce Business https://www.flourishthriveacademy.com/how-to-build-an-email-list-for-your-jewelry-e-commerce-business/

  • EP267: 7 Epic Virtual Trunk Show Ideas to Boost Your Holiday Sales

    31/08/2020 Duración: 28min

    Need new creative ways to engage your customers online this holiday season? Here are 7 ideas for virtual trunk shows to get you started.   The BIPOC Open Letter https://www.flourishthriveacademy.com/strategy/   Follow Angely on Instagram! https://www.instagram.com/angelymartinezjewelry/   Angely Martinez Jewelry https://angelymartinezjewelry.com/   Flourish & Thrive Academy BIPOC Scholarship and Mentorship https://www.flourishthriveacademy.com/scholarship-waitlist/   Wolf & Badger https://www.wolfandbadger.com/us/designers/angely-martinez-jewelry/   Bijules Incubator https://www.instagram.com/bijulesincubator/   Ethical Metalsmiths https://ethicalmetalsmiths.org/   Chicago Responsible Jewelry https://responsiblejewelryconference.com/   Episode #269: From the Streets of Soho to Scaling Online with Lorraine West https://www.flourishthriveacademy.com/from-the-streets-of-soho-to-scaling-online/   The Ultimate Holiday Sales Machine https://www.flourishthriveacademy.com/salesmachine

  • EP266: The "No-Discount' Abandoned Cart Email Sequence with Chris Orzechowski

    24/08/2020 Duración: 45min

    Chris Orzechowski reveals three email marketing strategies that basically make you free money. Follow Chris on Instagram! https://www.instagram.com/chrisorzechowski/   The Email Copywriter:https://theemailcopywriter.com/   Make It Rain: The Secret to Generating Massive Paydays From Your Email List:https://themakeitrainbook.com/   Orzy Media: https://orzymedia.com/   FREE Business Audit https://www.flourishthriveacademy.com/strategy/

  • EP265: Responsibility in Sourcing with Brandee Dallow

    17/08/2020 Duración: 41min

    The word “sustainability” gets thrown around a lot these days. But what does it actually take to have a sustainable jewelry brand? After years of working with the Responsible Jewellery Council, Brandee Dallow has the answer. Follow Brandee on Twitter! https://twitter.com/bambee395   Responsible Jewellery Council:https://www.responsiblejewellery.com/    Ethical Metalsmiths: https://ethicalmetalsmiths.org/   Chicago Responsible Jewelry Conference:https://responsiblejewelryconference.com/   FREE Business Audit https://www.flourishthriveacademy.com/strategy/

  • EP264: Pinterest Tips from a Wedding Industry Insider with Jessica Zimmerman

    11/08/2020 Duración: 53min

    Meet Jessica Zimmerman, the creative entrepreneur who went from working 16 hour days with no profit, to working 6 hour days and building a 7-figure business. Her story will change the way you think. Follow Jessica on Instagram!https://www.instagram.com/jessicazimmerman   Sleeping With A Stranger:https://jessicazimmerman.com/sleeping-with-a-stranger   For more resources, check out Jessica’s website!: https://jessicazimmerman.com/   The Zimmerman Podcast: How to use failure to build a better business with Tracy Matthews:https://www.zimmermanpodcast.com/show-notes/how-to-use-failure-to-build-a-better-business-with-tracy-matthews?rq=tracy%20matthews   FREE Business Audit https://www.flourishthriveacademy.com/strategy/

  • EP263: How to Work With Your Partner or Spouse in Your Company with Jess VanDen

    04/08/2020 Duración: 44min

    Is running a business with your spouse a good idea? Who better to answer this question than Jess VanDen, a jewelry designer and business coach who runs not one, but TWO different businesses with the help of her husband.   Follow Jess on Instagram! https://www.instagram.com/jessvanden/   Create and Thrive https://www.createandthrive.com/   Epheriell Jewelry https://www.etsy.com/shop/Epheriell   FREE Business Audit https://www.flourishthriveacademy.com/strategy/

  • EP262: From Successful Side Hustle to a 6+ Figure Business in Less Than a Year with Gitti Lindner

    27/07/2020 Duración: 44min

    Can you actually replace your full-time income with your creative side hustle? That’s exactly what Gitti Lindner did with Cinder Ceramics, and she’s here to tell us how! Apply for a Free Business Accelerator Audit https://www.flourishthriveacademy.com/strategy/ ​​ ​Episode 262 show notes http://www.flourishthriveacademy.com/262 ​​ Cinder Ceramics https://www.cinderceramics.com/ ​ Follow Flourish and Thrive Academy on Facebook https://www.facebook.com/FlourishThriveAcademy ​ Instagram https://www.instagram.com/flourish_thrive/ ​​  

  • EP261: Visionary Habits that Create Quick Momentum

    20/07/2020 Duración: 33min

    You’re a creative visionary. But are you acting like one? These are the 5 steps that will help you establish visionary habits to get your business exactly where you want it to be. ​ Apply for a Free Business Accelerator Audit https://www.flourishthriveacademy.com/strategy/ ​ Episode 261 show notes http://www.flourishthriveacademy.com/261 ​ Follow Flourish and Thrive Academy on Facebook https://www.facebook.com/FlourishThriveAcademy ​ Instagram https://www.instagram.com/flourish_thrive/ ​  

  • EP260: 3 Key Metrics to Supercharge Your Online and E-Commerce Sales

    13/07/2020 Duración: 33min

    What would it take to make at least one sale on your website every single day? These are the 3 key metrics you need to measure (and boost!) to supercharge your online and e-commerce sales.    Register for the FREE Masterclass on July 22 https://www.flourishthriveacademy.com/supercharge-masterclass/   Email Bundle (Includes 600+ Pre-Written Subject Lines) https://www.flourishthriveacademy.com/emailbundle/   Try Shopify for Free http://flourishthriveacademy.com/shopify  

  • EP259: How to Crash Your Business to Reach Your Goals

    06/07/2020 Duración: 35min

    Do you want to improve your metrics? Listen to the full episode above for a list of best practices that will help you boost those numbers!   Register for the FREE Masterclass on July 22 https://www.flourishthriveacademy.com/supercharge-masterclass/   Email Bundle (Includes 600+ Pre-Written Subject Lines) https://www.flourishthriveacademy.com/emailbundle/   Try Shopify for Free http://flourishthriveacademy.com/shopify

  • EP258: Birthday Episode - Change Your Story with Jason Ayers

    29/06/2020 Duración: 59min

    I wanted to do things a little differently this week, something that aligns with our goals to continuously improve as a brand. I invited my man Jason Ayers back on to talk about how to shift your mindset to benefit your success. Part of our transformative plans for F&TA means Jason will be joining our Momentum Mastermind Program (formerly SOS) as a Success Mindset Coach. Because even if you’re doing everything else right in business, a negative headspace means you’ll always be getting in your own way.

  • EP257: How To Makeover Your Home Office for More Productivity

    22/06/2020 Duración: 52min

    Whether you’re working from home for the first time or trying to improve your established home office habits, this is the episode for you. Finding your groove while working from home has been a creative challenge facing jewelerypreneurs (especially if you have kiddos running around!) on a massive scale. But as a life coach and interior designer, Tobi Fairley has been helping creatives like you tackle this challenge long before stay-at-home orders were in place. She’s one of those gifted entrepreneurs who know that your creativity is your greatest strength in business. Tobi recognizes the connection between a well-designed space, a thriving business, and a fulfilling lifestyle that gives you space for all your dreams and passions. With so many people working from home, she sat down with me to talk about how to makeover your home office (and your time-management habits) to maximize your productivity at home.

  • EP256: Core Values and How to Position Your Brand to Align with Values

    15/06/2020 Duración: 43min

    I want to do something a little different this week… 2020 has been a year of reflection and change for me, and I hope it has been for you, too.  So I decided to reevaluate and get real about Flourish & Thrive Academy’s core values. It was a necessary exercise for me, and I hope it inspires you to do the same. Because we are built on the value of community over competition, and standing with your community means you’re always learning, always reflecting, and always innovating. As I talk about our core values and how we position our brand in alignment with them, I hope you can come to better understand how to identify and align with your own brand’s core values.

  • EP255: From Burnout to Business Bliss wtih Jennifer Dawes

    01/06/2020 Duración: 45min

    What happens when you’re doing the thing you're supposed to love but the stress of it is taking a toll on your personal life? Business burnout is no joke!  Sometimes you may even want to give up. But Jennifer Dawes is here to prove that you can always overcome overwhelm and turn your biz around. Jennifer has been in business for nearly 20 years, and is known for her eclectic fine jewelry. However, like so many designers, she hit a bottleneck and felt overwhelmed when it came time to grow her business. I first met Jennifer when she joined the Flourish & Thrive community. To say she’s completely transformed in the time I’ve known her would be an understatement. Utilizing our resources and her creative brilliance, she’s been able to overcome her hurdles and find tremendous success in business

  • EP254: How to Use Tik Tok For Your Jewelry or Creative Product Business with Elise Darma

    25/05/2020 Duración: 39min

    How do you achieve freedom and financial independence? By taking risks. Elise Darma rebelled against her traditional upbringing and chose the freedom to travel instead of being tied down to a job.  She made her dream come true when she started her own business providing social media marketing services.  Social media is integral, now more than ever, to running your business - but learning a new platform can be intimidating.  Elise is here today to give us advice on how to help our businesses thrive in a whole new way.

  • EP253: Mind Blowing Success Stories to Inspire You

    18/05/2020 Duración: 54min

    What’s the most important tool to set yourself up for success? A good support network. Here at the Flourish and Thrive Academy, we aim to create antifragile businesses that can survive anything. Robin Kramer is my dear friend and co-founder. As an expert on wholesale and client relationships, Robin has been overjoyed to see all the creative solutions you have been coming up within the #ThriveTribe! The best quality of any creative entrepreneur is resourcefulness, and our community seems to have an endless supply. Even better, these success stories seem to have a lot in common...

  • EP252: The Fine Jewelry Virtual Trunk Show That Brought in 39K in 2 Hours with Shehana Kimiangatau

    11/05/2020 Duración: 33min

    Some designers think selling high price point jewelry is harder online, but Shehana Kimiangataue is here to prove otherwise.   She sells striking high-end jewelry with a cause. Her business used to rely primarily on retail sales, but when shelter-in-place hit, she immediately sought a quick and creative solution to keep sales flowing.  During a 2-hour virtual trunk show hosted on Facebook live, she managed to sell over $30,000 worth of jewelry.  Yes, you read that right! So how did she do it? Let’s jump right in.

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