Sinopsis
Seize the 167 hours beyond your Sunday service. Hosted by Brady Shearer and Alexander Mills. Find show notes at prochurchtools.com.
Episodios
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3 Advanced Church Photography Tips
23/11/2018 Duración: 11minI’ve professionally photographed everything from weddings to portraits, from concerts to corporate, and in every one of these situations I use 3 advanced techniques that help me get the job done. Taking photos in church is no exception, and in this podcast you’ll learn 3 advanced church photography tips from a professional that will surely help take your photo game to a whole, notha, level. ***VISIT THE FULL POST HERE: https://prochurchtools.com/3-advanced-church-photography-tips/ What's In This Session? #1: Foreground Element (1:37) #2: Backbutton Focus (6:17) #3: Make Use Of Artificial Light (8:23) Show Notes & Resources Mentioned: Featured Resource: 21-Day Social Media Case Study Prism Backbutton Focus Explained Off Camera Flash Triggers Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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7 Strategies Your Church Needs To Try Before The End Of The Year
21/11/2018 Duración: 09minScheduling your church’s social media posts ahead of time is a great way to save time and automate a tedious chore. But with so many scheduling tools available - how can you know which one is best? Moreover, what about Instagram and it's strict scheduling rules? In this podcast, you’ll learn the only two social media scheduling tools I recommend for churches - along with a host of other scheduling tools that I think aren’t worth your time. ***VISIT THE FULL POST HERE: https://prochurchtools.com/7-strategies-your-church-needs-to-try-before-the-end-of-the-year/ What's In This Session? You don't know until you try (1:00) #1: Limit your Sunday morning announcements (2:25) #2: Host a contest on social media (3:13) #3: Set your baseline for church growth and health (4:37) #4: Publish a volunteer story post on social media (5:50) #5: Remove any stock images of people's faces on your website (7:18) #6: Score the last 90 days of social media posts (7:58) #7: Follow me (8:34) Show Notes & Resources Mentione
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5 Myths About SMALL Churches
19/11/2018 Duración: 11minOver the years, I’ve offered advice and had 1-on-1 conversations with thousands of churches - big churches, small churches, and everything in between. And through these back and forth discussions, it’s become apparent to me that certain beliefs exist about smaller churches - beliefs that are simply untrue. And so in this podcast, you’ll learn about five small church beliefs that I continually encounter - and you’ll also learn why each of these beliefs is actually a myth, because all five of them are demonstrably untrue. ***VISIT THE FULL POST HERE: https://prochurchtools.com/5-myths-about-small-churches/ What's In This Session? #1: Most people prefer megachurches (0:58) #2: Young people prefer bigger churches (3:23) #3: Smaller churches lack [INSERT HERE] that bigger churches offer (5:19) #4: Smaller churches are at a disadvantage because they are under resourced (8:29) #5: Smaller churches will never have the impact that larger churches do (9:28) Show Notes & Resources Mentioned: Featured Resour
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The Worst Current Graphic Design Trend (And Why I Love It So Much...)
16/11/2018 Duración: 07minThere’s a new graphic design trend that is the absolute worst. But also…the best. Not surprisingly, you can blame young people for the popularity of this design trend. What is this design trend you might be wondering? And how can it be so amazing yet simultaneously terrible? By the end of this podcast, you’ll have your answer. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-worst-current-graphic-design-trend-and-why-i-love-it-so-much/ What's In This Session? A copy of a copy (0:36) Brutalism - "ugly is the new black" (1:30) Example #1: Microsoft Word Lord's Prayer (5:16) Example #2: Bible Reading At The Well (5:26) Example #3: Email From Paul (5:38) Example #4: Microsoft Word (6:22) Like all trends, this trend will die (7:38) Show Notes & Resources Mentioned: Featured Resource: The Ultimate Guide To Measuring Church Growth The Endless Struggle Between Attention & Artistry Gary Vaynerchuk on Instagram Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady S
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How To Make Sure Young People Never Leave Your Church [Gen Z]
14/11/2018 Duración: 09minYoung people are leaving church at an alarming rate. So what can your church do about it? How can you make sure that young people never leave *your* church? Simply stated, there’s one thing you should be focusing on more than anything else. It isn’t more extravagant lighting or stage design. And it isn’t a haze-filled auditorium. In fact, this one thing couldn’t be more different from those types of aims. The best part? We’ve actually got real data from churches on how this one thing makes a difference. And in this podcast, I’ll share with you what that one thing is. ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-to-make-sure-young-people-never-leave-your-church-gen-z/ What's In This Session? We talk a lot about young people (0:46) One thing your church should focus on to keep young people (1:20) Storytime (1:41) Close personal friendships (4:18) Intentional relationships (4:28) Show Notes & Resources Mentioned: Featured Resource: The Ultimate Guide To Measuring Church Growth Barna 5
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Churchome Global Review [YAY or NAY?]
12/11/2018 Duración: 11minChurchome, the popular Seattle-based church founded by Judah Smith, has launched a brand new campus. Not in Nashville, not in Toronto, and not in Boston - so where? The palm of your hand. That’s right. Instead of launching a physical campus, Churchome launched a digital campus. And to put it lightly, a lot of people think it’s a bad idea. So in this podcast, we’ll explain exactly what Churchome Global is, its flaws & triumphs, and what it all means for the future of how we do church. ***VISIT THE FULL POST HERE: https://prochurchtools.com/churchome-global-review-yay-or-nay/ What's In This Session? The DM (0:45) About Churchome (1:26) #1: A church app?? (2:19) #2: Judah got ratio'd (2:58) #3: Community is a core goal (5:04) #4: This can be good for the disenfranchised (5:36) #5: Oversimplified two camps of church (7:34) #6: I'm okay with trying different things (9:37) Show Notes & Resources Mentioned: Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on In
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How To Turn Around A Dying Church
09/11/2018 Duración: 11minWe’re living through the biggest communication shift in 500 years. Church attendance is declining - especially amongst younger people - so what can we do? Especially if you’re a church that's trending in the wrong direction - what can be done? In this podcast, I’ll share my experience of consulting with churches that have turned it around (and churches that haven’t) and present you with a 3-step framework for making real and lasting change. ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-to-turn-around-a-dying-church/ What's In This Session? The disclaimer (1:08) The biggest communication shift (1:33) Step #1: Acknowledge (2:58) Step #2: Solidify (4:19) Step #3: Experiment (8:06) Show Notes & Resources Mentioned: Featured Resource: The New Social Media Checklist For Churches Church Growth Calculator Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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5 Social Media Tools I Use Every Day
07/11/2018 Duración: 09minThere are a series of social media tools that I use every single day to schedule, collaborate, and evaluate my activities on social. Many of these tools are free to use. And frankly, I couldn’t do what I do on social without them. And by the end of this podcast, you’ll know what these tools are and why I love them so much. ***VISIT THE FULL POST HERE: https://prochurchtools.com/5-social-media-tools-i-use-every-day/ What's In This Session? Buffer for scheduling (0:58) Airdrop/Dropbox for sharing (1:57) Sproutsocial for managing (3:25) Instagram for experimenting, DMs, and insights (4:33) Trello/Google Sheets for inspiration and planning (7:02) Show Notes & Resources Mentioned: Featured Resource: The New Social Media Checklist For Churches Hootsuite Later Instagram Layout Buffer Airdrop Dropbox Sproutsocial Trello Google Sheets Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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7 Ways Churches Make Visitors Feel Uncomfortable
05/11/2018 Duración: 09minWhen a person thinks about attending your church for the first time, there's no shortage of questions and concerns that can run through their head. What about kids? What about parking? What should I wear!? Sadly, many churches actually make this worse by not considering what it’s like to be a visitor in their services. So in this podcast, you’ll learn what tends to make church visitors uncomfortable and how to avoid those pitfalls. ***VISIT THE FULL POST HERE: https://prochurchtools.com/7-ways-churches-make-visitors-feel-uncomfortable/ What's In This Session? 1: Parking (2:35) 2: Kids (2:35) 3: Dress Code (2:35) 4: What's a Service Like? (5:24) 5: What If I'm New? (6:04) 6: Explain Christian Language (6:20) 7: Asking For Too Much Information (8:12) Show Notes & Resources Mentioned: Featured Resource: The New Social Media Checklist For Churches 7 Social Media Metrics You Should Care About (For Churches) Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Inst
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7 Fixable Mistakes Churches Make On Social Media
02/11/2018 Duración: 11minIn this podcast, you're going to learn three advanced tips for prepping your church's services. I'll show you how my church prepares for Sunday each and every week, and by the end of this episode you'll know exactly how to implement these tips in your church as well. ***VISIT THE FULL POST HERE: https://prochurchtools.com/7-fixable-mistakes-churches-make-on-social-media/ What's In This Session? #1: Infrequent Posting (2:25) #2: Choosing Width Over Depth (3:07) #3: Consistent Visual Branding (4:24) #4: Being Overly Promotional (7:03) #5: Lack Of Responsiveness (8:09) #6: Failure To Measure And Adjust (9:08) #7: Disrespecting The Importance Of Social Media (10:03) Show Notes & Resources Mentioned: Featured Resource: The New Social Media Checklist For Churches 7 Social Media Metrics You Should Care About (For Churches) Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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The Ultimate Church Camera Setup For 2019
31/10/2018 Duración: 12minThere’s a new camera that has just been released and it's completely disrupting the video production world. Not only that, but I think this camera is one of the best options for churches in 2019. It’s affordable, it’s versatile, and it’s extremely high quality. And so in this podcast, I’ll reveal what camera I’m talking about, along with my preferred configuration for it when it comes to lenses, stabilizers, and more. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-ultimate-church-camera-setup-for-2019/ What's In This Session? Story time (1:13) Pros (3:21) Lens options (6:56) Cons (10:12) What it's good for (11:19) What it's not good for (11:40) Show Notes & Resources Mentioned: Featured Resources: The New Social Media Checklist For Churches Blackmagic Pocket Cinema Camera 4K Ronin S Panasonic 14mm f. 2.5 Metabones Ultra Speedbooster Tamron 24-70mm Panasonic Gh5 Ursa Mini Pro Ronin M Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram B
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5 NEW & INNOVATIVE Social Media Templates For Churches In 2019
29/10/2018 Duración: 11minSocial media has completely changed in the last couple of years. And traditional tactics like consistent branding and promotional posts don't work like they used to. So...you might be wondering: what DOES work on social media? In this podcast, I’ll be revealing five social media templates that are completely new & innovative - and unlike anything you’ve probably seen churches post on social media before. ***VISIT THE FULL POST HERE: https://prochurchtools.com/5-new-innovative-social-media-templates-for-churches-in-2019/ What's In This Session? Goals (1:22) Template #1: Countdown (2:51) Template #2: Elimination (4:33) Template #3: Slideshow (5:46) Template #4: Bible Reading (7:31) Template #5: Myth/Fact (9:15) Show Notes & Resources Mentioned: Featured Resource: The New Social Media Checklist For Churches Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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5 Ways To “Stop The Scroll” On Social Media
26/10/2018 Duración: 10minHere’s the deal: every smart social media strategy begins with three simple words: stop the scroll. Because if you can’t get your audience to stop scrolling on their social feeds, it doesn’t matter how amazing your message is - because no one will ever hear it. But you might be wondering…how do you actually get people to stop scrolling in the first place? So in this podcast, I’ll share with you five strategies to earn attention on social media - five simple ways to stop the scroll. ***VISIT THE FULL POST HERE: https://prochurchtools.com/5-ways-to-stop-the-scroll-on-social-media/ What's In This Session? #1: Images of human faces (1:39) #2: Focus on the first 3 seconds of your video (2:24) #3: Use familiar designs in unfamiliar places (4:44) #4: Extreme minimalism (6:15) #5: Repeat equals defeat (8:42) Show Notes & Resources Mentioned: Featured Resource: The New Social Media Checklist For Churches Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram B
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7 NEED-TO-KNOW Social Media Statistics About Video
24/10/2018 Duración: 10minIn this podcast, I’ll share with you 7 need-to-know social media statistics about video. For example, did you know that Facebook videos receive 135% more organic reach on average than a Facebook photo? It’s true. What else do you need to know about video on social media? You’ll learn it all - coming up. ***VISIT THE FULL POST HERE: https://prochurchtools.com/7-need-to-know-social-media-statistics-about-video/ What's In This Session? Stat #1: Tweets with video attracted 10x more engagement (1:43) Stat #2: 72% of people would rather use video over text to learn (2:21) Stat #3: 83% of consumers would consider sharing an audience specific video (2:40) Stat #4: By 2020, 80% of all consumer internet traffic will be online video (6:00) Stat #5: Facebook videos receive 135% more organic reach on average (6:21) Stat #6: Nearly two-thirds of consumers prefer video under 60 seconds (6:43) Stat #7: 85% of Facebook video is watched without sound (7:13) Takeaway #1: Pay attention to the first three seconds of each of
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How Smaller Churches Can DOMINATE Social Media
22/10/2018 Duración: 09minToday, you’re going to learn a 3-step social media strategy that is specifically tailored for smaller churches - and proven to get results. For example, a church reached out to me just yesterday and told me that after implementing this strategy, they saw a 220% increase in likes and clicks on their most recent post. And by the end of this podcast, you’ll know exactly what you need to do to accomplish the same thing. ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-smaller-churches-can-dominate-social-media/ What's In This Session? #1: Stop the scroll (2:07) #2: Start meaningful conversation (4:57) #3: Provoke spiritual practice (7:25) Lesson: What would your church post online if your Sunday service didn't exist? (8:54) Show Notes & Resources Mentioned: Featured Resource: 21-Day Social Media Case Study Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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7 Social Media Metrics You Should Care About (FOR CHURCHES)
19/10/2018 Duración: 10minHere’s the deal: Social media platforms freely offer you and I metrics based on the content that we post. And these metrics are invaluable! Why? Because they give us real insight and feedback into what's working and what's not. Bottom line: Social media doesn't need to be a guessing game. Knowing this, you might be wondering…which metrics matter most and which ones can I ignore? And by the end of this podcast, you’ll have your answer. ***VISIT THE FULL POST HERE: https://prochurchtools.com/7-social-media-metrics-you-should-care-about-for-churches/ What's In This Session? #1: Reach (1:52) #2: Post Reactions (4:05) #3: Comments (4:23) #4: Shares (4:43) #5: Saves / Profile Visits (4:58) #6: Followers (6:20) #7: Social Engagement Score (6:57) Show Notes & Resources Mentioned: Featured Resource: 21-Day Social Media Case Study Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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How To Write AMAZING Social Media Captions For Your Church
17/10/2018 Duración: 08minThere’s an element to social media that I see most churches neglecting. What is it? Your post’s caption! And if you overlook this, you could actually be harming your organic reach on social. So in this podcast I’m going to share with you five tips for writing amazing social media captions - and, you’ll learn why captions are so crucial to your church’s overall social strategy. ***VISIT THE FULL POST HERE: https://prochurchtools.com/how-to-write-amazing-social-media-captions-for-your-church/ What's In This Session? Tip #1: Really short or really long (1:05) Tip #2: Emojis (4:07) Tip #3: Line breaks (5:03) Tip #4: Expand upon the post (5:38) Tip #5: Scripture (6:24) Show Notes & Resources Mentioned: Featured Resource: 21-Day Social Media Case Study Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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Church Marketing: Digital Vs. Traditional Media [ULTIMATE COMPARISON]
15/10/2018 Duración: 11minYour church has a message it wants to share with the world. But which platforms will help you do that best? Maybe social media? But what about billboards, radio, TV, or direct mail? Today, we’ll compare digital media versus traditional media using five different categories...to help your church choose the most affordable and efficient platforms to use in marketing. ***VISIT THE FULL POST HERE: https://prochurchtools.com/church-marketing-digital-vs-traditional-media-ultimate-comparison/ What's In This Session? #1: Audience (1:32) #2: Specificity (2:45) #3: Costs (3:38) #4: Flexibility (7:13) #5: Follow Up (8:16) Show Notes & Resources Mentioned: Featured Resource: 21-Day Social Media Case Study Pew Research Center Statista Nielsen FitSmallBusiness.com Pro Church Tools Pro Church Tools on Facebook Pro Church Tools on YouTube Brady Shearer on Instagram Brady Shearer on Twitter Alex Mills on Instagram
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The Beginner's Guide To Using Facebook Messenger In Your Church
12/10/2018 Duración: 11minIn this podcast, you’re going to learn how to use Facebook Messenger to communicate with your church online. We’ve just recently begun using Messenger marketing and what’s amazing is that we’re seeing open rates of greater than 80% on the messages we send out. So today, you’ll learn why Messenger marketing is so powerful - and, I’ll share specific Messenger tools and strategies that you can begin using in your church right away. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-beginners-guide-to-using-facebook-messenger-in-your-church/ What's In This Session? Facebook Messenger stats (0:47) Messenger / Email marketing / SMS (2:29) Tools (5:26) Idea #1: Host a contest (6:21) Idea #2: Plan a visit widget (7:52) Idea #3: Another broadcast tool (9:49) Show Notes & Resources Mentioned: Featured Resource: 21-Day Social Media Case Study These Are The 10 Most Used Smartphone Apps | Business Insider A Deeper Look At David Marcus' 6 Trends For Facebook Messenger In 2018 | Adweek Statista ManyCha
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The “1-In-5 Rule” For Churches On Social Media [NEW CASE STUDY]
10/10/2018 Duración: 09minFor the last month, my team and I have been tracking six churches and pastors that are absolutely crushing it on social media. Why did we do this? Simply stated, we wanted to learn from the best. And so for 21 days we recorded every single thing these churches published on social media. I then worked my way through the 1,000+ social posts we documented looking for trends and patterns. What is it that makes these churches so excellent on social? So in this podcast, I’ll answer that question - and, reveal a new principle I discovered through this case study that I’m calling The “1-In-5” Rule. ***VISIT THE FULL POST HERE: https://prochurchtools.com/the-1-in-5-rule-for-churches-on-social-media-new-case-study/ What's In This Session? The case study (0:52) #1: Chad Veach (2:37) #2: Craig Groschel (3:24) #3: Elevation (3:38) #4: Rich Wilkerson, Jr. (3:50) #5: Steven Furtick (4:17) #6: Vous Church (4:30) The stats 1-in-5 (4:54) TV allegory (5:02) Show Notes & Resources Mentioned: Featured Resource: 21-Da