Crack The Customer Code

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 148:27:50
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Sinopsis

Crack the Customer Code is dedicated to helping business professionals, small business owners, and customer-facing professionals learn the ins and outs of creating great customer experiences. With interviews and insights from a wide range of experts in the field, Crack the Customer Code will explore both timely and timeless topics, from how to increase customer loyalty through social media to why customers are more prone to lose control with companies nowadays.Crack the Customer Code provides a peek behind the curtain of what customer experience professionals really know about customers and how to make them happy and keep them loyal.

Episodios

  • 405: Jeanne Bliss: How Will You Be Remembered?

    04/02/2020 Duración: 23min

    Jeanne knows how important it is to be remembered by the way you made people feel. That's why she's here to talk about how customer experience has changed, how it's supposed to be done, and the mistakes leaders need to avoid making. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 404: Do Leaders Lie About the Importance of CX?

    28/01/2020 Duración: 09min

    Most leaders say their company is customer-centric, but their customers rarely feel the same way. If you ask those who are responsible for CX, they usually blame someone else, but the fact remains the same – customers are not as happy as they should be. So, what does all of this information mean? What is the real state of CX today? Join us in this episode of Crack the Customer Code and find out! Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 403: Blake Morgan, The Customer of the Future

    21/01/2020 Duración: 32min

    In this episode, Blake Morgan explains how the customer of the future is already here and how they are getting excellent customer experience from successful, modern companies, and disjointed experience when working with companies that live in the past. Thoughtfulness can solve this problem. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 402: Focusing Your CX Team in 2020

    14/01/2020 Duración: 13min

    The beginning of 2020 is an opportunity to rally everyone around the idea that we are doing what we do for our customers. They are the ones we are trying to help with the business we do. There are ways to get everyone in line with that idea on the level of the entire organization, but also the level of each team, and we'll tell you how you can achieve that.  Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 401: Annette Franz, Customer Understanding

    07/01/2020 Duración: 23min

    In this episode we talk with Annette Franz about her book and how communication is a critical tool for employers and leaders. She has two crucial things to tell us here. However, there is more to it than that. There are ways to extend this newfound communication and keep it ongoing into the future, and Annette and her team help organizations find ways to achieve it. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 400 Episodes (and we're still talking to each other)

    17/12/2019 Duración: 14min

    Welcome to a very special episode of Crack the Customer Code – our 400th episode! For such a special occasion, we thought we would look back at history. It's been so long since we started having conversations over a glass of bourbon, so it's nice to think back and let you know how we changed. We also thought we would play around with the number 400 a bit! Adam did his homework, and he found out what happened in the world 400 days, 400 months, and even 400 years ago! And you'll be surprised by all the numerous exciting pieces of information he has in store for you.  Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 399: Alexandra Watkins, Choosing Brand and Product Names

    10/12/2019 Duración: 29min

    If you’ve been through a branding exercise, where you’re trying to come up with a name for a product or service (and you’re still sane!) you really need to listen to this episode because when we talk about customer experience, we don’t often talk about the name and the importance of how that might relate. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 398: Will CX Become Winner Takes All?

    03/12/2019 Duración: 12min

    The customer wins, the company wins, the team wins, everyone wins! That's the beauty of CX, and that's why it's important. In this episode of Crack the Customer Code, we talk about the latest research that suggests that successful CX programs will continue to grow and succeed, while other CX programs will simply disappear altogether. We are very likely to end up in a world that has only two types of businesses – ones with successful CX initiatives and ones with no CX initiatives whatsoever. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 397: Steve Farber, Love is Good Business!

    27/11/2019 Duración: 31min

    Steve is here to talk to us about love in business and customer service and how it has everything to do with them. That’s because customer satisfaction means nothing. When customers love what you’re doing, that’s everything. Love is not something that we are supposed to discard in our professional lives; it's something that we need to incorporate deep into the organizations we work in or lead. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 396: Kill The Siloes!

    19/11/2019 Duración: 11min

    Jeannie teaches you how to start considering siloes in a different light and not in the usual way we do all the time. So, tune in to this Jeannie-centric episode of Crack the Customer Code and learn how you can bust those siloes and become the next disruptor in your industry! Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 395: Guy Marion, Subscription Economy Retention

    12/11/2019 Duración: 27min

    Guy Marion has a unique position to give us an inside scope of the retention and subscription industry. He talks a lot about how it works and what leaders can do to improve their retention. Companies are much better off today by having a net retention that shows their customers will pay more in a year from now than disappear a year from now. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 394: Do You Need A CX Think Week?

    05/11/2019 Duración: 12min

    Thinking about thinking matters! It's not a weird concept, and it's not a tautology, it's a valid concept which we seem to have forgotten entirely. The world of today is so hectic and distracting that it's no wonder most of us rarely just sit down to think. You can sit to think about what you've done and eventually gain a new look on it, a unique perspective that can help you do it better the next time around. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 393: Antony Brydon, AI Customer Service

    29/10/2019 Duración: 23min

    Artificial intelligence (AI) is a big part of our world today, and it’s affecting customer experience as well. That’s why we are here today with our guest Antony Brydon to talk about how it affects customer experience, how it’s changing the current game, and how it’s giving us a glimpse into the changes yet to come. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 392: Don't Let Contractors Ruin Your Customer Experience

    22/10/2019 Duración: 14min

    The freelancer or contractor economy has risen with great might and has started to influence the overall customer experience in different ways. From the way it limits the delivery of excellent customer experience, to how it creates new and vital opportunities. In essence, there are both good and bad sides to this change. However, one thing remains the same: The customers don't care about who's doing the actual work for you – they only care about the outcome for them. And they are right to think like that! Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 391: Max Israel, Art + Science of CX

    15/10/2019 Duración: 26min

    Surveys – we all get them. Companies send about a quarter of a trillion of them yearly, which is too much, as we can all agree. With such overwhelming numbers and the fact that most of them are generic, there is this survey fatigue going on. Customers rarely respond to surveys, and if they do, it’s usually because they are either delighted with the service or because they are extremely unhappy with it. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 390: 3 Ways to Be More Customer Centric

    08/10/2019 Duración: 06min

    Today's episode of Crack the Customer Code is a short one. Adam is flying solo at the moment, but he has a lot to say about being customer-centric. Adam shares the three main tactics that you should use more in your company to become more customer-centric. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 389: Tiffani Bova, Growth IQ

    02/10/2019 Duración: 29min

    If you’re not growing, you’re stagnating and on the decline. We are talking about business growth today. 85% of small businesses will hit a growth stall at some point in their business, and a very small percentage of those will recover. Tiffani discusses the importance of knowing and recognizing the growth decline indicators before you hit a stall, so that you can come out the other side. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 388: The Tech Leader's Role in CX

    24/09/2019 Duración: 15min

    Companies need to realize that it's counterproductive for them to have a lack of collaboration between the technology teams and the other departments. It's essential to start collaborating to provide the best service for the customers. Join us in today's episode of Crack the Customer Code where Jeannie and Adam will discuss how all of this can work. Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 387: Stan Phelps Talks Pink Goldfish

    16/09/2019 Duración: 12min

    Our guest today is Stan Phelps, a long time friend, who is once again joining us on the show. We are going to continue our talk about the goldfish series. Today, it's time for the Pink Goldfish, his latest book. But what is the pink goldfish?  Learn more about your ad choices. Visit megaphone.fm/adchoices

  • 386: Is the Customer Journey Dead?

    10/09/2019 Duración: 12min

    Is the customer journey dead? According to an article in CMS Wire titled The Customer Journey is Over, it is. However, is that truly the case? Is the customer journey surely over, or is the article just an inflated with a catchy title? Or maybe it's something completely different... Learn more about your ad choices. Visit megaphone.fm/adchoices

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