Bella In Your Business: Pet Industry Business Podcast

Watch all our Podcasts on YouTube ??   How Dog Walking Business Coaching Can Save You Years and Thousands of Dollars in Your Business (Actual Examples Included) Feeling stuck in your dog walking business? You’re not alone, and this episode is your permission slip to finally move forward. I’m pulling back the curtain on what actually happens inside my business coaching intensives, specifically tailored for pet industry pros like you. In just six sessions, we tackle everything from hiring systems and scaling strategy to rewriting your website and crafting SOPs. These aren’t cookie-cutter sessions. They’re custom, one-on-one, done-with-you experiences that help you cut through the noise, finally take action, and build a dog walking business that grows with you. If you’ve been spinning in circles trying to scale, hire, or rebrand, this episode will show you exactly what’s possible through powerful, high-impact coaching. In This Episode, You’ll Discover… How dog walking business coaching intensives deliver

Pet Business Freedom: Busting the 24/7 Myth What if the biggest thing holding you back from pet business freedom… is you? If you think your pet sitting or dog walking biz would crumble without you for a day, that’s not freedom. That’s a trap. If you’re still walking the dogs, answering every DM, handling every complaint—you’re not running a business. You’re running yourself into the ground. In this episode, I’m calling out the hustle-all-day, never-take-a-break myth that’s keeping you stuck. Because freedom doesn’t come from working more—it comes from building smarter. I’m handing you the mindset shifts and exact steps I give my coaching clients so they can finally stop surviving and start leading. In This Episode, You’ll Discover… How to audit your daily tasks and identify what can be automated or delegated Why SOPs are your secret weapon—and how AI makes them easier than ever The mindset shift from technician to CEO How to hire based on vibe, not just skills Ways to start delegating without g

Build a Pet Business Blogging Strategy That Converts Wondering why your pet business blog isn't driving leads or sales even though you're posting regularly? You're not alone. Most pet sitters, dog walkers, and pet care pros are wasting time on blogs that look good but don’t work. This episode is for you if you're tired of creating content that disappears into the internet void. I’m going to break down the exact pet business blogging strategy that actually grows your local authority, drives traffic, and gets your ideal clients to take action. Whether you've written 40 blogs or haven't started yet, this episode will give you the mindset and method you actually need. In This Episode, You’ll Discover… Why your blog needs to be more than a “random tips” article How to use a pet business blogging strategy that builds authority The power of interlinking and visual formatting for higher engagement How to repurpose one blog into multiple content pieces Why a good blog strategy will outperform Google ads ev

The Pet Care Gold Rush Is Here— Are You Ready? There is a major opportunity for every single Pet Business owner right now like it’s never been before. Never before has the playing field being so leveled and technology been so advanced to make your business so unique. In this episode I go back to when I started the podcast in 2014 and take you on a tour of what’s changed since then and how technology today can help you catapult your business and set you apart from the competition. In this milestone 450th episode, I take you on a decade-long journey through the evolution of pet care—from basic tech stacks and word-of-mouth marketing to billion-dollar growth, military-grade GPS for dogs, and AI assistants that can book clients while you sleep. I share real stories, like a dog walker who boosted her rates 60% simply by integrating health trackers into her services, proving that technology isn’t competition—it’s your competitive advantage. I’m breaking down exactly what this gold rush means for you as a pet busine

The Ultimate Pet Sitter Content Creation System That Actually Works If you hate creating content… this episode is for you. I am not selling anything, rather blowing the lid off how EASY it can actually be to create a pet sitter content creation system that WORKS and doesn’t overwhelm you. In this episode, I am going to show you EXACTLY what I do… and how you can finally break the cycle of scrambling, ghosting, and giving up. We’ll talk about the mindset blocks that hold most pet sitters back, why “posting consistently” is bad advice without a system, and how to create intentional, reusable content that builds trust and books clients on autopilot. This isn’t theory—it’s the real, raw behind-the-scenes of how I plan, organize, and repurpose content across platforms without losing my mind. If you're ready to make content finally feel doable, repeatable, and actually strategic... this episode is your permission slip. Timestamps 2:02 – Why most pet sitters are stuck in a feast-or-famine content cycle 5:40 – My no

Why 90% of Pet Sitters FAIL at Local Marketing for Pet Businesses (The Secret Strategy That Actually Works) What if the biggest thing holding your pet business back... is that no one really knows you exist? If your name doesn’t ring a bell in your own community, you're not just missing clients—you're missing credibility, connection, and cash. In this episode, I’m pulling back the curtain on Local Pet Business Marketing—what actually works, what most pet pros are getting wrong, and how you can stand out without feeling awkward or pushy. We’ll dive into how to turn your business anniversary into a publicity machine, create buzz through local partnerships, and build instant trust that Google ads can’t buy. Plus, I’m sharing real-world wins from petpreneurs in my Mastermind who are becoming local legends—and the exact strategies they used to do it. If you’re tired of being your area’s best-kept secret… it’s time to fix that. Let’s go. In This Episode, You'll Learn... How to build local visibility that actually

How Pet Business Owners Can Use AI: Your 'Personal Touch' Is Actually Holding You Back Are you scared AI will steal the soul of your pet business? If you’re a pet sitter or dog walker clinging to the belief that AI is cold, impersonal, or "not for you," this episode will rock your world—in the best way possible. I'm diving deep into how pet business owners can use AI not just to save time, but to get their life back, serve more clients better, and still sound exactly like YOU. I’m walking you through mindset shifts, real-life applications, and why AI is actually the most powerful way to keep your personal touch while finally getting off the hamster wheel. It’s part pep talk, part strategy session, and totally packed with love, truth, and a little kick in the pants (you know how I do). By the end, you'll either be running toward the future or realize you’re already getting left behind. Let’s fix that. In This Episode, You'll Learn... AI Doesn’t Erase Your Personal Touch—It Enhances It You Can’t Use AI We

olHow to Make AI Sound Authentic in Your Pet Sitting Business Ever feel like AI-generated content sounds stiff, robotic, or just... not like you? In this episode, I share exactly how to fix that. I'm walking you through the biggest mistake people make when using AI—and how to shift your approach so it sounds like you, not like a bot. This episode will help you tap into the magic of your voice, infuse your personality into prompts, and get AI to mirror the tone, energy, and intention you actually want. Whether you're writing blogs, captions, emails, or responses, you're going to learn how to make AI content feel real, raw, and resonant. In This Episode, You'll Learn... The Wake-Up Call - You’re Already Living in AI Land The Graveyard of “Old School” Thinking The Psychology of Struggle Worship What AI Really Gives You (The Value Proposition) The REAL Authenticity Problem - You’re Using AI Wrong The Action Plan - Training AI to Sound Like YOU Timestamps 00:00 – Why AI sounds fake—and wha

Word of Mouth Marketing for Pet Sitters to Increase Sales By 5x!   Are you pouring hours into social media but still struggling to attract the right clients? What if the real game-changer isn’t another algorithm hack—but a return to something more personal? In this episode, I want to share what’s working way better. I’m diving into how word of mouth marketing for pet sitters can completely change the game for your business. I’ll show you why it outperforms paid ads, how to tap into it without feeling pushy, and the simple steps you can take to start seeing real results from genuine community relationships. If you’re ready to stop chasing the algorithm and start building something sustainable, this one’s for you. In This Episode, You'll Learn... Why word of mouth marketing generates 5x more sales than paid ads The psychology behind pet parent trust and buying decisions How to become the go-to pet care provider in your community Real examples of pet businesses growing through vet, school, and P

AI Prompts for Pet Sitters: Why Basic Questions Aren't Enough (And What To Do Instead) Have you ever asked ChatGPT to “write a caption” or “make a post” and ended up with something totally bland? Yeah, you’re not alone—and that’s exactly what I’m unpacking in this episode of Bella in Your Business. In this episode, I’m not just talking about AI. I’m showing you how to use it smarter. We’re going deep into what most pet sitters are getting wrong about AI prompts, why a recent MIT study scared people for the wrong reasons, and how you can build a GPT that actually knows your tone, your clients, and your strategy. I even introduce you to Suzi—my custom GPT who’s basically my brain in AI form. If you’ve ever wanted to clone your brain (without the burnout), you’re gonna want to hear this. If you’ve ever listened to Episode 443, you know that was us capturing your brain in repeatable systems. This episode goes deeper, turning that brain into an autonomous thinker. And yes, we invited George B. Thomas on Episode 43

How Pet Business Owners Can Clone Themselves with AI (Without Losing Their Soul) Have you ever thought, “I need to clone myself just to keep up”? I know that feeling all too well. In this episode of Bella In Your Business, I’m sharing how I, as a busy pet business owner, actually figured out how to clone myself with AI. I’ve trained tools to write like me, create branded visuals, and even replicate my voice and videos so I’m showing up even when I’m not “on.” This episode is all about real ways pet sitters can clone themselves with AI and still keep their business grounded in their unique voice. If you’re exhausted trying to be everywhere, this one will give you a new way to work smarter and scale without burning out. In This Episode, You'll Learn... How a pet sitter can clone themselves with AI and still sound like themselves The tools I use to train AI in my voice and style Visual consistency tips that boost your brand presence How voice and video AI saves time on client interactions Wh

The Secret to Delivering Custom Pet Marketing with AI (and How You Can Too) Are you watching competitors soar while you're stuck with outdated pet marketing tactics? In this episode, I pull back the curtain on how AI is not just some flashy tool. It’s a total game-changer for how we market pet businesses. I’m sharing the full story of why I shut down my long-standing program and rebuilt it from the ground up to deliver truly custom, AI-powered marketing. You’ll hear how I worked one-on-one with clients to create region-specific, personality-infused campaigns that felt like they were made by hand. Because, honestly, they kind of were (with AI as my right-hand!). If you’ve ever felt overwhelmed by tech or unsure how to even start using AI in your business, I promise you this: it’s easier and more essential than you think. In this Episode, You’ll Discover... Why AI Isn’t Coming for Your Job but Someone Using AI Might Be The Big Shift: From Mass Marketing to Custom AI-Driven Strategies Real Examples: How

AI Mindset Shifts for Pet Sitters: 5 Beliefs Blocking Your Growth AI mindset shifts for pet sitters are no longer optional—they’re essential. If the idea of using AI in your pet business feels intimidating or overwhelming, you’re not alone. But here’s the truth: it’s not the tech that’s holding you back, it’s your mindset. In this episode, I’m opening up about the invisible blocks I see so many pet sitters carrying when it comes to AI—beliefs that keep them stuck in busy work, burn out, and creative paralysis. I’ve been having more and more conversations with business owners who are watching others use AI to their advantage, but still feel hesitant to jump in. It’s not because they can’t. It’s because they think they can’t. This episode is your invitation to shift those thoughts. I want to help you stop waiting for perfection, stop fearing that AI will dull your creativity, and stop assuming it’s only for “techy people.” Because once you embrace the right mindset, AI becomes a powerful tool—not a threat. You

Pet Sitting Business Burnout: 6 Lies That Are Draining Your Energy Are you running on fumes, questioning if your pet business is even worth it anymore? You’re not broken—you’re burned out. In this episode, I’m calling out the six lies that fuel pet sitting business burnout and block your growth. These myths sneak in through Facebook groups, outdated advice, and even your own inner critic. But today, we’re flipping the script. You’ll learn: Why taking time off isn’t a luxury—it’s how real CEOs stay creative and sane. How doing everything yourself drains your energy and stalls your success. What “professional” really looks like—and why boring branding doesn’t work. Why showing up on every platform isn’t helping (and what to do instead). How S.O.P.s and AI tools can save your sanity—even if you're a solo pet sitter. Why your business should never look the same all year long. Huge thank-you to Becky from Paws Around Motown for showing us what strong systems, great leadership, and actual

Top 5 Pet Sitting Business Myths That Are Holding You Back If you’ve ever felt stuck, underpaid, or unsure how to scale your pet sitting business… you might be believing lies that aren’t serving you. In this episode of Bella in Your Business, I’m calling out 5 of the most common and damaging pet sitting business myths I see over and over again. These myths are like industry propaganda—and they keep smart business owners small, broke, and stressed. Maybe you’ve heard that “everyone uses independent contractors,” or “clients only care about price.” Or maybe you've convinced yourself, “you can’t charge that much in your area.” I’m here to tell you: none of that is true. I’ve coached hundreds of pet business owners, and the ones who succeed stop believing these lies—and start building smarter, stronger businesses that work for their lives. I’ll walk you through each myth, why it’s harmful, and what to believe instead. This isn’t just a pep talk. It’s a mindset shift and strategic realignment. Let’s stop repe

A Day in the Life of a Pet Sitter Using AI Ever feel like you're juggling flaming tennis balls running your pet sitting business? Between client texts, staff questions, scheduling madness, and marketing? Same. That’s why I created this episode—to show you exactly what it looks like to live a day in the life of a pet sitter using AI. This isn’t theory. I’m walking you through a real story—let’s call her Bailey—who’s not only a busy business owner, but also a mom and wife with 10 staff members and a million tabs open in her brain. From sunrise to bedtime, I break down how she uses AI to write care notes, handle hiring, manage her schedule, respond to clients, and even do homework with her kids—without losing her mind. You’ll hear how AI handles admin work, keeps her voice consistent, and gives her back hours of her time—all for less than the cost of a weekly Starbucks run. This episode proves it: you don’t have to be techy to let AI transform your business. You just have to start. In This Episode, You'll Lear

How to Start Using AI in Your Pet Sitting Business (Even If You're Not Techy) Are you still staring at ChatGPT wondering what to even type in? Or maybe you’ve dabbled with AI and decided it’s just “not for you.” But here’s the thing—if you're not using AI in your pet sitting business yet, you're already falling behind. In this episode of Bella in Your Business, I’m breaking down exactly what that means—with zero tech talk. I’ll show you how AI tools like ChatGPT, Claude, and custom GPTs can help you write care notes faster, automate client emails, and even build your own AI assistant that sounds like you. I’m sharing real stories, real results, and how other pet sitters are already using AI to save time and serve better. No more guessing. No more generic advice. This isn’t the future—it’s the right now. So if you're overwhelmed or skeptical, listen in. I’m here to help you move from confusion to confidence with AI in your pet sitting business. In This Episode, You'll Discover... What ChatGPT and AI actua

You’re Not Broken — Just Underclaimed: Empowerment for Dog Walking Business Owners Are you building your business while quietly wondering if something’s wrong with you? Bella Vasta unpacks a truth many dog walking business owners need to hear: You’re not broken—just underclaimed. This conversation is about more than motivation. It’s about empowerment for dog walking business owners who are ready to lead with authenticity. Bella shares how she broke free from the toxic belief systems that kept her stuck in burnout, silence, and self-doubt—and how you can too. She unpacks the three most common lies pet industry entrepreneurs tell themselves, and replaces them with truth bombs that hit straight to the soul. If you’ve ever said, “I’ll do it when I’m more ready,” “I can’t show up until I have it all figured out,” or “If I shine too bright, I’ll lose people”, Bella calls B.S. on all of it. She doesn’t just cheer you on—she gives you the mindset tools and mirror you need to take your next bold step. In this Episod

Clone Yourself in Your Pet Sitting Business   Ever wish you could clone yourself in your pet sitting business so you could finally get off the phone, still book new clients, and stop repeating the same info 1,000 times a week? In this episode, we’re talking about making that wish a real, scalable reality. I’m sitting down with George B. Thomas, the human behind an AI-powered clone that literally talks, teaches, and problem-solves as him—because it is him. This tech isn’t cold and creepy. It’s warm, human, and helpful. Trust me, I talked to his clone and forgot it wasn’t actually George. That’s how good it is. And YES, you could totally do this in your pet biz. Imagine giving your clients 24/7 access to "you"—your knowledge, your answers, your heart—even when you're knee-deep in litter boxes. In this episode, you’ll discover: How cloning yourself doesn’t replace you, it amplifies you Why AI-powered voice clones are a game-changer for solopreneurs and pet pros The exact tech George used to create hi

  Train Ai to Challenge You...(Not Just Agree With Everything You Say) What if your AI isn’t actually helping you grow... but keeping you stuck?In this no-fluff solo episode, Bella Vasta pulls back the curtain on a hidden danger in how most entrepreneurs are using AI tools like ChatGPT—and it's not what you think. Most business owners are using AI to get validation, not transformation. And while that feels productive, it could be keeping you locked in your own mental loop—never challenged, never stretched, and never truly growing. In this eye-opening episode, Bella tackles the confirmation bias epidemic inside our AI conversations. If you’ve ever plugged your ideas into ChatGPT and felt like a genius after it spit them back out, this one's for you. You might be operating in what Bella calls an AI echo chamber, where your own thoughts are just getting regurgitated—and it’s costing you BIG TIME in creativity, innovation, and true leadership. But don’t worry—Bella doesn’t just call it out. She gives you the exac