Healing Our Marriage

In a recent "Roundtable" at the School of Podcasting where members from the School of Podcasting get together and share tips and insights into all things podcasting we go to talking about using USB interfaces. People loved their USB microphones, but it seemed to be a trend of people getting USB interfaces, and then not use them. Also, back in 2005 people that used Audacity often had an "Audacity crashed" story. That was a while ago, and Audacity has been upgraded and I'm looking to see if it is indeed more stable (as I haven't heard a story about Audacity in a while). Please CLICK HERE to take the quick survey (using wufoo.com ) and let us know about your experience with USB devices and Audacity. Also we are running low on Podcast Promos at www.podcastpromoshow.com Thanks in advance and next week I'll tell you what I learn. Sites Mentionedwww.podcastvoicemail.com www.wufoo.com www.sleddogpodcast.com www.a1artistspotlight.com

This show originates at www.schoolofpodcasting.com If you want to have a sponsor for your show, you need to be a SALES PERSON. New to sales? Check out Zig Ziglar or Tom Hopkins but you need to have a system in place to PROVE to the advertiser that YOU brought them traffic, and that your listeners bought their products. So you should: 1. Have some sort of stats system. I use Libysn stats, or in the case of some podcasts I use stats from podtrac.com 2. Have them create a "landing page (this could look like their home page, but its' just a different address). So it could be www.theadvertiserssite.com/podcast" now they can go into their stats and see how many visitors came from your show. 3. Have them offer a deal. This could be a coupon, a discount, SOMETHING that ONLY YOUR LISTENERS get. 4. Track the number of links from your site to their site. This is easy with a tool like Jay Jenning's Cloak and Tracker software (and very, VERY, easy to setup). So now no matter what happens, if a person goes to their si

This show originates from www.schoolofpodcasting.com The NEW School of Podcasting site (created with www.wordpresstool.com ) is now live. Today we talk with Rob Walch from Wizzard Media. (www.wizzard.tv) as well as www.podcast411.com and co-author of Tricks of the Podcasting Masters he also is a co-host of Today in Podcasting www.todayinpodcasting.com Wizzard has technology to let you GEOGRAPHICALLY target your audience. They also have tools to allow you to get demographic information so in the end an advertiser could ask Wizzard, "I want to put get my product or service in front of males 18-25 years old in the Dallas Texas area." Keep in mind the more detailed they get, the more you can charge. This involves being hosted at Libsyn (www.uselibsyn.com ) If you are looking to learn how to podcast, check out the School of Podcasting at www.schoolofpodcasting.com

Show #124 originating from http://shownotes.schoolofpodcasting.com Today's show is has a fair amount of news. It does make the show come off like a giant SOP commercial, but you should know how the School of Podcasting can benefit you. If this is not your cup of tea, come back next week when Rob Walch of www.podcast411.com and Wizzard Media will be talking about the technology has available. Is Podcast Promo Swapping Dead? We asked and the following podcasters respondedAnthony from www.BetterGolfwithFitnessPodcast.com  and www.strengthcoachpodcast.com who said its not quantity but QUALITY of promo swapping. Mike from www.mikeshotdish.com is discouraged when other pdocasters won't play his promo. NEW REWARDS AT SCHOOL OF PODCASTING MEMBERS25% off from Mad Town Aces Audio Production www.madtownaces.com REWARDS FOR THE MORNING ANNOUNCEMENTS LISTENERSGain Control of your Day Course only $129 using the coupon code SOPURDAY (normally $249) LAST 5 in 5 Our last 5 in 5 comes from Ray the Produce Picker (www.produce

Show #123 Originating at http://shownotes.schoolofpodcasting.com Today we talk about Promo Swapping. Is it dead? Is it useful? We also talk about making a great promo. We play some promos and ask, "Does this make you want to know more about this show?" We also get some listener voicemail from Alex the Podcast junky UK www.podcastjunky.co.uk and I'm sorry Alex. You are a DUDE. Check out his blog (some great insights from an avid Podcast Listener). Promos www.KidsCast.co.uk www.podcastpromoshow.com 15 Tips for Better Podcast Promos 1. Get a domain name (no blogspot, no typepad, etc). Use the Godaddy promotional code cooelr3 and get it for 6.95  at www.godaddy.com2. Put on your marketing hat3. What is it?4. Don't Get too Cute5. Make the First Sentence Count6. Repeat your pdocast name in a natural tone.7. Make it Sound Great8. Let Somone else Hear it9. Include a Call to Action10. The Last Impression Shold Be Your Website11. Save your promo in a quality format12. Name the File so Podcasters Know What It Is13. 

#122 This podcast originates at http://shownotes.schoolofpodcasting.com Today we have an interview with Evo Terra who is the Author of Expert Podcasting for Dummies (as well as Podcasting For Dummies) and one of the master minds behind Podiobooks.com (Please note a new updated version of Podcasting for Dummies is coming out this fall). In today's show we talk about what to expect from Expert Podcasting For Dummies (you are read the Table of Contents at Amazon.com ). We also hear how Authors are giving away their ENTIRE book and still making money. (some very interesting numbers on the number of books sold, and how podcasting is leading to being publsihed). Find out "All things Evo" at his site www.funanymore.com   Evo mentioned buying a domain. You can buy a .com domain name for $6.95 a year using the Godaddy Promotional Code "cooler3" at www.godaddy.com   I first heard a great interview with Evo and Fred Castenda at The Struggling Entrepreneur at http://strugglingentrepreneur.com/2008/01/19/evo-terra-au

This show originates from www.schoolofpodcasting.com Today I explain how I received my second microphone arm (the one that cost $39 on ebay and it works better than the one I got for $29). However, now with my computer closer to my microphone I've decided to put some foam around the computer (leaving it room to "breathe") to cut back on the noise. The lesson learned? A) I'm listening through the ears of a podcaster. Listen through the ears of a LISTENER. Your noise may be unoticable to most people. B) Sound Soap From Biad ($80) does a good job removing it (but does take some tweaking. Buy it from Amazon for $79 LAST 5 IN % from Fred Castaneda of www.strugglingentrepreneur.com and www.gaincontrolofyourday.com Tech 5 Infor World Daily Weekly Web Tools The Morning Annoucnements Logical Weight Loss Stereo Junkies Fred interviews the US Podcast Junky www.podcastjunky.com in episode #21 and we got some tips on "Cyber clutter" (a previous episode) from the UK Podcast Junky.  http://www.podcastjunky.co.uk Looking

This podcast episdoe #120 originates at http://www.shownotes.schoolofpodcasting.com One of the benefits of being a member of the School of Podcasting is our weekly roundtable / live Question and anser sessions (typical 60 - 120 minutes long). In the last session one of the members talk about how his business is growing due to podcasting. Podcasting is: Enabling him to reach a global marketHelping qualify his leadsEnabling him to reach customers in a "no pressure" formatEnabling customer to "try before they buy." Also in this podcast I talk about how you can save money buying a collapsable microphone (sometimes called "Scissors, or Broadcast") boom stand To See Rich's business in action go to www.dearaddie.com Other podcasters involved in the roundtable snippet Tim from www.sleddogpodcast.com ) The Rode PSA1 Swivel Mount Arm Microphone costs $90 (and the cool thing about Same Day Music is there is no tax most of the time) The Heil Sound PL-2T Overhead Broadcast Boom goes for about $125 bucks. If you look

Show #119 originating from www.schoolofpodcasting.com Today I talk about how having a clean website at www.logicalloss.com lead to me getting a new advertiser. I've relaunched Podcastclicks.com and from now through the end of February you can use the Podcast Clicks Promotional System for $10 a year (Price goes to $20 a year on 3/1/07). We also talk about moving a site from blogger.com to using a hosted Wordpress site to run your podcast. Sites Mentioned: A1 Artist Spotlight www.a1artistspotlight.com Jewish Teen Podcast www.jewishteen.net Audio Gumshoe www.audiogumshoe.com

Episode #118 Today I talk about some of the lovely podcasts I've run across that I feel are awful. It seems people are falling into certain areas: The person who thinks they are going to make thousands of dollars next week. The person who gets into podcast becuase they hear its cool, but have nothing to say. Ask them what their podcast is going to be about and they will say, "I don't know." I've heard no less than four podcasts stating "how to make money in podcasting" and it turns out to be nothing but 40 minutes of talkshoe.com spewing. (nothing against talkshoe.com, but I've heard that podcast enough). If you have a recording from a buinses meeting back in 1992 and think it would be a great podcast (that is if you can hear the speaker over the air conditioning) - you don't need to podcast that. You CAN, but the question is should you. If you got into podcasting because you heard you can do it for free - you don't need to podcast. There are singers who sing for free. You can hear them at karaokee bars offen

Today I talk about some of the items I see that confuse new podcasters. 1. The Podcast and Episode Delemna. There is a "Podcast" name (Think "Friends"), and there is an "Episode" name (think "Monica and Chandler's Wedding). So while you may put in all sorts of iTunes information into your Wordpress settings (either via Podpress, or Feedburner) those apply to the "Show/Podcast." So if you have a show come into your aggregator (like iTunes) and there is no album art its because each EPISODE has "tags" for each mp3 file (or video file). In the example I was working with, the mp3 didn't have any album art. (Even though the SHOW did, so again the EPISODE didn't have album art). 2. RSS Feeds. Most podcasters use Wordpress.com to maintain a blog (typically on their server like www.coolerwebsites.com ) that has a "side effect" of outputting an RSS feed. So when you update your blog, you update your RSS feed. So how do I update my RSS? I update my blog. Its that easy. However! You may be using Feedburner (www.feedbu

Podcast #116 of the School of Podcasting Morning Announcements originating from www.schoolofpodcasting.net Today I talk about a tool that will take the power of Wordpress and turn it into a Giant GOOGLE MAGNET. You can find it at www.wordpresstool.com  It is a boosted version of wordpress (it installs OVER your current wordpress install that you could purchase from www.coolerwebsites.com ) it has all sorts of meta, tags, site maps and more to drive traffic to your wordpress install. It is $297 but you can use it on ALL of your blogs/podcasts. I've used it in the past, and wasn't sold on it. However, with the new version they have added LOTS of documentation, and the ability to drag and drop almost EVERY aspect of your blog layout (very, very cool). The down side? You need to know a bit of CSS to get the colors and look of your site the way you want it. While Denis (the owner) is a great guy and very supportive, if he gets hit by a bus....... The great news? You can change the layout with the drag and drop i

Get 25% off your membership fee using the coupon code santa now through December 25, 2007. Today I show how you can find out who is linking to your competitors using google. Then you can see if these same people might want to link to you. When a whole bunch of sites link to you Google may give you a higher ranking (and thus place you higher on a search). To see who is linking to you simply type link:http://www.yourcompetitors.com  So to see who is linking to the schoolofpodcasting.com it would be link:http://www.schoolofpodcasting.com Your listeners may want to link to your website. So you go into whatever program you're using (wordpress, front page, dream weaver) and you make a link to your website (either graphic aor text). You view the source code and when you past that into your website, it may  not display. Instead it will simply show the graphic/link and NOT the text that you want people to copy and paste. (Now here I was able to simple coy and paste the code, this won't work with all systems,

Thanks to Becky of Podcastdesigns.com for putting together another great piece of Album Art for my latest Podcast "Logical Weight Loss Podcast." www.logicalloss.com (as a member of the School of Podcasting you get 50% the price at Podcast Designs ). Show number #114 Today I answer some questions from the School of Podcasting's Frequently Asked Podcasting Questions Area at www.schoolofpodcasting.com/help How do I contact someone for an interview? Most of my episodes are NOT showing up in iTunes? How do I make an RSS feed for Each Category? (Full Answer Here - New Window). Thanks to Danika from http://www.tribshow.net/ and Mark from www.a1artistspotlight.com for the questions. Are you looking to start your own podcast? Come check out our step by step tutorials RISK FREE at www.schoolofpodcasting.com

In this episode I have input from a listener on how to stop robots ("bots" ) from spamming your phpbb forum for your listeners. We also have an open in invite from George of the oneminutehowto.com for anyone looing for exposure for your podcast. I also talk about dealing with negative comments (and how not to lose your mind). Simon has a forum at http://homedad.org.uk/forum/ where he was getting hit by a spambot about every 20 minutes 24/7 Yikes. Heard about this site "Projeckt Spambot" at http://www.beehave.de/forum/viewtopic.php?t=1400 which is a site that will spam you and then tell you how to set up your forum so that it can't. Simon inplemented an "Anti Bot Question" which you can find out at http://phpbb.mwegner.de/english/phpbb2/mods/anti-bot-question-mod/index.html This is where you iplementa question that a human would find easy, but a bot would have no clue. He hasn't had any spam since. Check out Simon Windisch of Shed Music at http://www.shedmusicuk.com/songs.htm George from www.oneminutehow

Today in show #112 I provide some insights into getting sponsors that I have found on my own. 1. Find an advertiser that fits your niche. In my case I found two products that I like and I use. There is no "stretch." These advertisers fit like a glove. 2. I did not lead with the word "podcast." I called it an Internet Radio Show. 3. I provided a sample report from podtrac.com for one of my podcasts. 4. There are many things you can use in negotiation. These include adding a banner on your site, having them generate coupons (to track sales), track the number of clicks to their site (to help calculate ROI); they could set up their product under a different paypal option to track sales. (I use a program called "Cloak and Tracker") The bad news is when I did a google search for "Podcast CPM" I saw number from $30 - $50 (that’s per 1,000 downloads). Let's go "best case scenario" if you had 20,000 downloads per show. If you charged $50 CPM, that is $4,000 per month (if you produced 4 shows per month).  Another

OK, today I'm a little loopy. I spent the night in the emergency room (with ym girlfriend -she's fine), and in today's interview with Lessa Barnes I'm loopy as it was the end of Day 3 of the New Media Expo (and we were sleep deprived). We giggle our way through the interview (with some edits due to background noise). The bottom line is this seems like a really good book. The more I read the more I like. Buy the book at Amazon.com or for more information and to read Leesa's blog about Podcasting (and free samples of the book) check out lessabarnes.com (new window). Her site features free chatpers, as well as links to all her blogs and more.  

BIG NEWS School of Podcasting Subscribers will now get a month in the USATDOAY.com's Blogger and Podcaster guide (a $49 savings) for FREE. If you want to stay in the online version (or the printed version that will be published once a week) you can get 20% (online) and 25% off (printed) version of the guide. Yes you can save $50 by spending $20. Keep in mind that you can sign up and cancel your subscription anytime. ON TODAY'S SHOWBob Packet from "History According to Bob" (www.hostoryaccordingtobob.com ) who has taken his passion for history, and his now profitting from his podcast by selling his old back catalogue as single episodes, as CDs, as CD sets. He is using a shopping cart www.mals-e.com For more information go to www.historyaccordingtobob.com

Are you arguing with your significant other about your podcasting habbits? Ever wonder how Dave has 8 podcasts? Is it true that he just has no life? NO. It revolves around careful planning, and involving your family and friends to help plan your podcasting schedule around THEM (not the other way around). Then you need to take advantage of the time when you can get some time in front of the mic. SITES and ITEMS Mentioned Zoom H2 Portable Recorder ($199) "All things Dave" www.personalpodcastcoach.com Podcast Consultant Service www.podcastfastpass.com I'm the Media www.imthemedia.com

Today I talk with Fred Castenada of www.strugglingentrepreneur.com and www.gaincontrolofyourday.com about the differences between Podcamp and The New Media Expo (Fred has been to both). We also learn about his two Podcasts and how he is promoting them. Fred talks about how easy it is to share your information and get great information at Podcamps. This interview was recorded using a Zoom H2. Other Items MentionedPersony Meeting Software www.trypersony.com Rob Walch Interviews a Podcast Listener "Show 200" Podcast Secrets"All Things Dave" www.personalpodcastcoach.com