Ann Kroeker, Writing Coach

Last week I talked about the mindset that believes growth is possible—that you are neither stuck at your current level nor have you arrived at mastery. With that mindset, you can begin to evolve and improve. Today I recommend three simple writing tweaks that will keep your readers interested and engaged. 1. Use Active, Vivid Verbs Propel your story or idea forward with active, vivid verbs. Don’t fret about your word choices as you write your draft, but in the editing stage, especially, look for places you can swap a flat, lifeless verb for one that keeps the reader alert and engaged. A few examples of flat, lifeless verbs: “is" and other forms of “to be” (am, are, was, were, be, being, been, will be, and so on) “go” or “went" “have” or “had" “made" "do" When you identify words like these that slow down your work, you open up new opportunities to improve. Start fishing for verbs that energize your writing and dream up new ways of expressing an idea or scene. Let’s say a writer describes a troubl

Last week, we started to explore a fear that haunts many writers, which is the fear that they aren’t good enough. Or they think they aren’t enough. I hope you've explored the root of this fear and other fears that hold you back as a writer. I hope you're ready to move past the fears. Instead of worrying, wondering, or fearing you aren’t good enough to write, you’re going to do something about it. You’re going to be a better writer. For the next few weeks, we’re going to introduce, review, and practice some things we can do to improve, so that we’re getting better all the time. Ernest Hemingway said, “We are all apprentices in a craft where no one ever becomes a master.” In other words, we'll always be growing and changing as writers. When we have a beginner's mindset—when we see ourselves as an apprentice—we can continue to learn. Even those who feel confident in their writing skills can discover room for growth. We are all apprentices capable of becoming better writers. Believe You Can Change It sounds s

A few times I brought my high school English papers to my dad for him to look over. Trained as a newspaper editor, he’d reach into his desk drawer and pull out either a red pen or a soft black pencil he used at work. Sometimes he’d mark it on the fly while I was standing there, narrating his reasoning as the pencil left ominous black marks on the paper. Other times I’d leave it with him and return to find entire paragraphs X’d out, words and phrases circled or deleted, giant question marks in the margins, and arrows pointing out problems here, there, and everywhere. If I still had a copy of those drafts, I know now—as an adult—that his corrections significantly improved my work. As a teen, though, I didn’t see it that way. Corrections felt like criticism, and I walked away dejected. I wasn’t good enough. What’s your story? Have you endured an interaction where someone gave you the impression or outright told you that when it comes to writing, you aren’t good enough? Did a parent, teacher, or editor offe

Over the past week I followed several women on Instagram as they traveled to London for a literary-themed trip. One woman on the trip, Bri McKoy, posted a photo of a letter preserved under glass at St John’s College Library. The letter, written by Jane Austen’s father, was sent to a publisher, describing a book about the same length as a popular novel of the time. He wondered if they might be interested in taking a look at it. https://www.instagram.com/p/Bl_dpmkAeXt/ The publisher rejected the book, sight unseen, with the short reply "declined by Return of Post.” Famous Books Initially Rejected Here’s part of Bri's Instagram caption: Everybody, listen up! What you are looking at is a REJECTION for Jane Austen’s book PRIDE AND PREJUDICE. Her dad sent a letter to a publishing house not only asking them to publish her manuscript but also telling them he would pay for everything. Still, they rejected it. They rejected it by sending his letter back to him. Can we sit with this for a moment? Someone. Rejected. P

I love that today’s theme comes from a newsletter subscriber who responded when I asked for ideas to address on the podcast or in articles. So this is a real writer with a real struggle—a reality for many writers. This person wants to know: How to write when you work full time? That’s a tough one. It’s hard to have any kind of hobby or side hustle when you work full-time. When you put in the hours at work and come home exhausted, how can you possibly devote your depleted brain and energy to a creative project? Don’t Ignore the Ache I stayed home to raise our four children and we chose to home educate, so while I didn’t work full-time in a traditional sense, I had my hands full most hours of the day. Writing was extremely challenging during those years. My dream was to have an entire day at my disposal, no interruptions, no diapers to change, no activities to organize. But that wasn’t the overall lifestyle we’d chosen. I thought if I couldn’t have the day to write—and if, in fact, my reality felt like I had

Last week I told my email subscribers I'd love for future content to be inspired by the very issues that trip them up or hold them back. Today I’m going to spotlight one of the first responses: What do you do with the initial ideas once you’ve got them? This writer continued by saying they're great about coming up with a brief synopsis and sometimes even an outline but then they get stuck. "I never know where to begin! What’s the best way to start any story?” Story Ideas Are Gold—Store Them in a System First let me address at a practical level what to do with those initial ideas. Not every writer generates a lot of motivating, marketable ideas, so if you have more than one, you're sitting on a creative gold mine. Take good care of your ideas and you’ll always have options. Store any and all ideas in a safe place—ideally in a system designed for easy access, one that supports your project’s progress. Your Writing Pipeline I suggest setting up a Writing Pipeline, which I’ve explained in another article. All

When I was in college, I bought a small recorder. A Sony, I think. You’re wondering the year? Well, let’s just say I bought packs of cassette tapes for this gadget. My goal was to record the lectures so I could play them back as I walked or biked across campus, listening to the material a second or third time. I took notes during the lecture, but if I re-listened to them on the go, I only needed to skim my notes to perform well on quizzes and tests. Ideal Input for Auditory Learners Many years later someone suggested I might be an "auditory learner." Though I love to read and I enjoy visuals, their label sounds about right. Auditory learners like me tune their radios to talk shows, borrow from the library CDs of The Great Courses, download audiobooks, and subscribe to podcasts. Recorded content isn’t for everyone—podcasts may not “stick” with visual and kinesthetic learners, after all—but for me and many other auditory learners, they're ideal. The stories, ideas, encouragement and teaching delivered via p

My dad started smoking when he was a teenager and smoked like a chimney all the way through college and into adulthood. He worked in the newsroom of a major metropolitan newsroom, where smoking cigarettes and cigars was the norm—almost expected.

If you’ve concluded you really need to leave behind who you are and the writer you’ve been, and transition to a completely new look, feel, tone, and type of writing, you’re going to rebrand yourself. - You have options for how to go about it.

You’re going for it. You decided you’re going to rebrand yourself. - How will you go about it? - We already discussed one option: the trial run. Rebrand Yourself: Integrate Today we’ll see if choosing to integrate will work best.

You’re going for it. You decided you’re going to rebrand yourself. - How will you go about it? - You have options. One is what I’ll call “Trial Run.” Next time, we’ll talk about “Integration.” Then “Slow Transition” followed by “Cold Turkey.

In the last episode, I finally attempted to define an author brand. Before that, we talked about staying consistent with the core you—the brand you’ve developed, the tone you take, the voice your readers have come to enjoy. - The episode before that,

I guess I got ahead of myself. - I’ve been talking about author branding, but I didn’t describe or define it. And in this world of author branding, you may be wondering, “Uh...what’s an ‘author brand’?” - Sorry to leave you full of questions.

Last time we talked about having a playground. A place to relax and try new things. A place where you can experiment and be a little messy until you figure out how you want to use that space. Consistent at Your Core At the same time,

If you scroll through my Instagram feed, it won’t take long before you’ll see quotes on pictures, quotes with colored backgrounds, sourced images and my own snapshots all jumbled together. It’s not pretty. -

As a writer, you know how amazing it feels to get positive feedback on something you've shared with the world, whether a blog post, article, poem, or even a short social media update. - And if you're an author trying to get a book into the hands of re...

This coming Sunday in the United States we celebrate Mother’s Day. Eight years ago, I wrote a tribute to my writer-mom, reflecting on they way she modeled how to live the tension of being the mom she wanted to be while also being the writer she wanted ...

About 20 minutes before the my dad’s calling and funeral service were scheduled to begin, we were milling around, chatting with various family members, organizing papers for the service. - Throughout the week,

When my dad died in March, our family worked together to write the obituary. Each of us thought back on his life to decide the right stories to tell, the best details to share. - What career highlights or life accomplishments should we bring up?

On a recent road trip, I loaded the “up next” feature of my podcast player with every episode that sounded intriguing. One episode would play after another without my having to touch it. Hours of Filling the Mind As I rolled down the freeway, I listened to hours and hours of podcasts, filling my mind with interviews, ideas, tips, and strategies related to writing and publishing, creativity and productivity, social media and marketing. That continuous input felt like taking back-to-back sessions at a conference or classes at college. Hungry to learn, I gorged on the steady diet of nourishing information. Hours of Stilling the Mind When I arrived at my destination, I turned off the podcast player. Silence. My brain grew still. That’s naturally what happened at the end of my long journey. But of course that’s exactly what I needed next. After filling my mind, I needed to still my mind. I needed to build in space and time to process and ponder the content I had taken in. I needed time to decide which ideas I