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Big bargains, big regrets: Research shows majority of Black Friday shoppers unhappy

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Sinopsis

With Black Friday sales rolling out everywhere, many retailers are already pushing 'unmissable' and 'best-ever' deals to attract shoppers. While the temptation to grab new gadgets or appliances is strong, CHOICE research shows that 53% of people who shopped during Black Friday later regretted their purchase or had a negative experience. So, how are shoppers reacting to this? Let’s hear in this podcast.