Sinopsis
Ben, Rhys, Jason and Michael from STCfit cover nutrition and training strategies for fat loss, physique development and performance. To read the blogs featured in the episodes head to www.fatlosscoaching.net/news
Episodios
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Ep 264 - How to have people come to you
25/08/2024 Duración: 01h14minWe've been delving into paid ads, ChatGPT, and marketing - here's what we've learned. This week's topics: 1. The game of paid ads & ChatGPT 15:20 2. A 'link in bio' that actually works 28:20 3. The reality of getting online leads 37:09 4. Client cap vs. Potential income 46:55 5. The value of knowing your value 1:03:17 Check out UStrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 263 - The most important business metrics
18/08/2024 Duración: 01h21minThese stats should be your business' key focus, face-to-face or online. This week's topics: 1. Bio-engineered super babies 20:46 2. New clients pushing back? 30:54 3. Dealing with client conflict 43:36 4. What biz data should you track? 54:28 Check out UStrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 262 - How to train people you like
11/08/2024 Duración: 01h15minNot sure how to talk to your specific people? Or maybe you're afraid of the pushback? This week's topics: 1. The Olympics boxing controversy 18:04 2. What people get wrong about niching 39:59 3. Some people will dislike you 57:35 4. You can only discount prices so far 1:03:45 Check out UStrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 261 - Where to start when you're overwhelmed
04/08/2024 Duración: 01h20minThe boys talk all things stress and overwhelm in business - where to start, and how to start. This week's topics: 1. What it took to finally open a gym 15:26 2. Why you're struggling for leads 36:17 3. Finding the right business partner 43:35 4. No systems? No clue where to start? 47:30 5. What is passive income, really? 1:05:12 Check out UStrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 260 - What separates you from the other trainers
28/07/2024 Duración: 01h16minBen & Jason break down what makes a PT stand out on the gym floor, and what to do when your business hits a slump. This week's topics: 1. This is the best protein bar 4:05 2. Show up professionally for your clients 27:41 3. How technology affects social skills 44:48 4. This is how we became good with people 50:40 5. You lost a bunch of clients... now what? 1:04:27 Check out UStrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 259 - When's the last time you went on holiday?
21/07/2024 Duración: 01h24minFresh back from time off, Jason explains how and why his business thrived instead of declined, while he was away. This week's topics: 1. How we'd survive in the apocalypse 7:20 2. When bougie things are worth paying 21:08 3. What online coaching on holiday is like 37:15 4. Time off shouldn't hurt your business 45:27 5. Managing peaks for BB vs. PL athletes 1:04:16 Check out UStrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 258 - How to attract the clients you want
07/07/2024 Duración: 01h07minBen & Jess discuss intricacies/logistics of opening a gym, and marketing to who you want to train (and who you don't). This week's topics: 1. Matching different people's energy 14:00 2. When clients increase in confidence 22:35 3. Lessons so far from prepping UStrong 28:02 4. How to work with more people you like 44:11 5. Are you talking to the wrong people? 1:00:20 Check out UStrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 257 - Finding your limit = Finding success, ft. Adrian Brown (Grounded Strength)
30/06/2024 Duración: 01h23minAdrian from Grounded Strength joins Ben to chat all things productivity, content creation strategy, and how to consistently get online clients. Adrian: Instagram This week's topics: 1. Your limit isn't what you think it is 11:41 2. Alter your social media approach 27:35 3. What won't get you clients 40:10 4. Editing content for attention span 1:01:42 Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 256 - Building confidence to film/present
16/06/2024 Duración: 01h18minBattling a shipping container, getting over filming nerves, creating valuable client check-ins, and more. This week's topics: 1. Fighting shipping containers 4:36 2. The fun (& stress) of opening a gym 20:14 3. The anxiety behind filming content 35:01 4. Running your first workshop 46:28 5. The best check-in for your client 56:27 Check out Ustrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 255 - What it takes to open a gym
09/06/2024 Duración: 01h20minPresenting Ustrong gym in Seaford - the result of years of work and collaboration. Here's what we learned! This week's topics: 1. Introducing Ustrong gym 8:00 2. Gym costs people don't think of 23:22 3. The path from "just" a personal trainer 48:11 4. Don't teach things you haven't done 57:31 5. New exercises & programming? 1:04:06 Follow Ustrong: Instagram Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 254 - The difference between a PT & a coach
02/06/2024 Duración: 01h11minWhy your clients don't check in, why you're bothered by it, and how to fix it. This week's topics: 1. We're not nervous for our gym, you are 2:41 2. Why your clients don't check in 11:04 3. Meeting your clients where they are 26:23 4. "Mindset coaching" vs. communicating 43:10 5. How to adopt the growth mindset 59:27 Value Compass: Access Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 253 - Content & marketing mistakes we've made
26/05/2024 Duración: 01h23minThis week we answered some coaches' biggest concerns - business systems, social media, product tiers and more. This week's topics: 1. Creating a seamless onboarding process 8:27 2. Imposter syndrome & value as a new coach 21:09 3. Are your followers converting to clients? 45:38 4. The best way to tier your offerings 55:17 5. How to create your content to sell 1:08:55 Value Compass: Access Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 252 - How to not lose clients from time off
19/05/2024 Duración: 39minThis is how you can take 1, 2, 6 weeks away from your F2F/online business without stress and losing all your clients. This week's topics: 1. Jason is finally going on holiday 3:48 2. Should you work while away? 9:50 3. Taking time away from F2F clients 16:11 4. The fear of losing clients 23:52 5. Client autonomy is the goal 28:30 Value Compass: Access Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 251 - How to not be stuck in your business forever
12/05/2024 Duración: 01h22minWhere will your personal training business be in 5 years? What about your life / lifestyle? This week's topics: 1. Setting up pre-kid expectations 11:15 2. The traits of a successful team 18:07 3. When is paid advertising useful? 27:35 4. Career goals matching lifestyle goals 33:25 5. Don't let fear run your business 1:09:35 Value Compass: Access Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 250 - If I started my PT business all over again
05/05/2024 Duración: 01h03minWhat would we do if we had to start from scratch? Here are our exact steps from zero to full books, and beyond. This week's topics: 1. We're being targeted by ads & bots 3:29 2. Face-to-face is the best route 19:30 3. Balancing face-to-face, adding online 40:04 4. How much money podcasting makes 52:13 5. Leveraging our experience & A.I. 56:40 Value Compass: Access Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 249 - How to work with more advanced clients
28/04/2024 Duración: 01h23minIf you're wondering when you get to train more serious or advanced clients, this is the episode for you. This week's topics: 1. Fitness expos have changed 15:53 2. Was getting an expo booth worth it? 27:38 3. Is cafe productivity real? 40:11 4. Developing your niche will take time 56:22 5. What if you don't want competitors? 1:09:11 Value Compass: Access Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 248 - Why your content isn't making sales
21/04/2024 Duración: 01h14minAre you still posting for likes? Wondering why no one's filled out your link-in-bio form? Here's a better approach. This week's topics: 1. Creating YouTube & blog content again 3:31 2. What to do when business is slow 14:27 3. Putting together cohesive content 21:11 4. What F2F coaches get wrong online 37:51 5. Here's exactly what our campaign is 55:48 Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 247 - What not to look for in a business coach
14/04/2024 Duración: 01h18minThe biggest red flag we see with business coaching nowadays... This week's topics: 1. Coffee snob or not? 2:28 2. Business coaches that sell 'potential' 13:22 3. What new business owners rush 34:52 4. How do you recognise burnout? 50:42 5. Why PTs fail to sell on social media 59:54 Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 246 - Does your business depend on one app?
07/04/2024 Duración: 01h17minWould you be crushed? How would you rebuild? Here's what we'd do. This week's topics: 1. Ben's near-death F1 encounter 15:02 2. What we'd do if Instagram died... 18:21 3. A.I. tools we've been looking at 42:04 4. What are we doing at an expo? 59:22 5. Putting out fires as a sole trader 1:07:08 Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
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Ep 245 - How to become an online personal trainer
01/04/2024 Duración: 01h24minHere's our checklist on what to expect, and how to thrive, as an online coach. This week's topics: 1. Self: The 1000 hour pre-requisite 8:07 2. Service: Talk to clients, not coaches 28:12 3. Systems: What are you tracking (or not)? 53:15 4. Sales: Does your product suit them? 1:00:48 5. Skills: What you're paid to do 1:11:46 Sales podcast episode: Ep 210 Join our community: Access As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!